Doug.Show Live: Affiliate Marketing, Amazon Associates, Stories, Questions #Best Education Page #Online Earning

hello hello what's going on it's Doug

Huntington here this is the Doug show

this is the live stream the video

version and I hope you could hear me it

looks like things are probably working

we have a few people in the house let me

know where you're from

just say hello let me know where you're

from

and we got a few things to cover today I

do want to welcome everyone that's

joining for the first time let me know

if you have been in here before for a

live stream and it looks like we're or a

little loud so I'm gonna I don't have to

talk it loud I could talk I could

whisper it whisper make it creepy all

right so it's the first live stream of

the new year and I'm gonna try and keep

these up I like the new kind of vibe

that we have going on we don't answer as

many questions which helps me like with

the talking points so we can hit

interesting things we don't have to

answer the same questions that we get

every single week however if you do have

questions you can ask them in chat

sometimes other people will direct you

to like a link such as a niche site

project.com /faq many times those are

just the questions that people ask on

here and basically there's a lot of

different a lot of different sort of

beginner questions and if you could you

can get your way over to that FAQ page

usually it helps out quite locked

we have Edward on we have Solomon Titian

what's up Eggers of course and pre knob

so happy New Year to everyone of getting

back in the saddle it's been a lot of

traveling it's been a little stressful I

got cold at some points I got a little

bit of the cold which was unfortunate I

thought through it I got enough rest I

limited my alcohol consumption and beer

which was not as fun you know point him

I would have liked to add a couple more

brews over the holidays and that's okay

at

we push through and we're healthy seems

like everyone that I bumped into have it

cold out there or they knew someone who

had it cold and the other thing that

happened is like Georgie was traveling

with me so if you're just tuning in or

you don't know you know my holiday

schedule which you wouldn't know

basically I ended up driving from

Colorado to the way in the area so

that's about a 20 hour drive

roughly 1,500 miles something like that

Georgie came with me which was great she

loves a road trip she likes riding in

the car it's just something she enjoys

and I like it to listen to several

audiobooks which I'll probably riff on

that with in a little bit here and

anyway on the way back we were stopping

in Missouri so we stopped in Missouri

stayed in that town called Oh foul and

which is like a little west of the st.

Louis area and it was nice actually got

to meet up with one of my friends

someone I haven't met in person Quentin

who sometimes watches he's so shy about

- Quinn if you're if you're checking

this out later and he and his wife

joined me and a brewery had a couple

beers and it was a lot of fun so we just

talked shop and it was great anyway that

evening Georgie got a very sick she like

had she like threw up had diarrhea but I

didn't know like I had no clue that she

was sick so she like kind of was pretty

rough on the room and it was horrific to

clean up so I will leave it it back but

it was awful and then instead of kind of

taking my time and driving a little

slower taking another stop like in the

middle of Kansas just to you know enjoy

the drive and stuff like that I was like

fuck it I'm just gonna drive the whole

way so I drove like 14 hours that day

and it was a little rough it was a

little rough I ended up driving through

snow for like three hours which it

wasn't like on the road but it was like

actively snowing so not ideal to be

driving in but we made it home Georgie

was getting better a little bit and then

we eventually had to take her to the

emergency clinic on New Year's Day so

she

sick again made a mess in our apartment

all over the place and she is a hundred

percent how straight like she knows to

go outside she's never had an accident

so it was pretty horrific a dead we

cleaned it all up she's doing much

better she's been on like soft food we

think she got Giardia

that's waterborne illness like a

bacteria I think it's a bacteria and

they could just give like sort of a wide

a wide stream I don't know what you call

it the antibiotic broad something

someone will do okay

let's hop back to the chat and then

we'll get into some affiliate marketing

stuff in a second here so happy New Year

to Damian we got Dan what's going on and

let's see we got Tosh from Scotland

what's up on his skills Dan says he put

a question in the bitly link which is

ideal although I have not been reading

those often so Dan since you follow

directions you did a great job but

putting it in there I need to actually

go back to that list but if you want to

put your question in here Dan I can also

try and pull it up but that'll take a

second all right

our skills we have a - that's a go and

then we have don't laugh challenge

what's up

Juneau Luna we have Edward K crappier

central here in Derbyshire UK what's up

said it's gonna need to get over there

for some tasks and some real ale and all

that good stuff okay cool we have a nice

little crowd here so a couple things I'm

going to talk about in just quick note

for the people that are like went ask

questions you can ask questions I

sometimes will if it's highly relevant

to what we're talking about get to it

but I changed the way that we do the

livestream so if you've been on for the

last six weeks or so you've probably

seen these are different I'm playing

clips I'm talking about things that I

wouldn't talk about that are relevant

and a lot of times if it's a question

and if it's relevant to our discussion

then I will feel the question sometimes

it

some some time anyway but the big thing

is it keeps the flow of it keeps the

flow going so that I don't get

distracted with someone saying like what

what's your favorite keyword research

tool because it while it's a great

question

I've created several videos on that I'm

inserted on the blog I've answered it on

live streams in the past and the people

that tuned in often is not super

relevant anymore because I'll just

answer that question it doesn't matter

if you use whatever tool you want I

don't care what tool you use there's a

couple that I'm an affiliate for but you

can use other tools it's totally fine

I'm not saying like you have to use a

certain thing and that is kind of the

subtext of a lot of the answers to the

questions it's like yeah you could

choose what you want like if there's a

tool that you really like if there's a

theme that you really love if there's if

you think the keyword golden ratio is

not for you that's cool I'm not gonna

try and convince you I'll present some

information for you but anyway here's

what we're gonna cover today we're gonna

talk about the age cite case study and

then I have some great clips from a few

people that I'm gonna play we have one

from runs to fonts the fancy army who

blogs over at the one our professor he

has a YouTube channel and he's been on

the show a couple times I'll probably be

interviewing it again soon just on a

couple topics and then I also have one

with DOM well so I interviewed on

several months ago but he was talking

about editing sites and like what to do

like when you either require a site or

when you're trying to grow your site

that sort of thing all right so we got a

couple cool clips coming in and what

I'll do here is hop over to the

interesting stuff so the Aged site case

study I haven't done a big update in a

while part of that is just because I

took most of December off actually

decent little chunk in November as well

so there was a mountain of work done I'm

just in general so I didn't do it

but I'll give you a little sneak peek

today and then I'll also be publishing

like a longer video with a little more

detail I mean there's a podcast coming

out on Monday with an update so if

you're not subscribed to the podcast I

highly encourage you to check that out I

like the podcast I try to push people

over there and I cover different stuff

so if you haven't checked out the

podcast even if it's like similar topics

it's typically not the same like I'm

repurposing things but it's not exactly

the same content

um just verbatim sometimes it's pretty

close but usually it's like maybe 50%

common and then there's like just other

information in there so before we move

on to the edge side cases that update

this livestream is brought to you in

part by E so and that's the software

platform that helps website owners make

more money from your site so easy o it

is a full platform of software which I

didn't realize I thought it was just

like a display ad network or something

like that but is a lot more interesting

and they have AI

machine learning and basically they're

trying to provide a better experience

for the visitor which generally means

you earn more money and they optimize it

on a per visitor basis they have some

functionality where you can sort of drag

and drop and put where you want to test

ads and then the VA I will test

different ad types had networks the

locations to basically optimize their

revenues so it'll do a lot more of the

things that are working and then it'll

reduce the things that aren't working as

well so it does the baby testing for you

which can be quite complicated to set up

and they just ruled out the site speed

accelerator I'm going to be testing that

out in the next week or so by the way

and I'll probably have more things to

let you know about there have tested

different caching plugins and different

tools and ways to optimize your load

speed and Google likes and AD the

visitors like that basically this tool

makes it a little easier

how to optimize images lazy low take

care of CSS optimization other minifying

kind of things and all that complicated

stuff where there's like 30 checkboxes

and a bunch of different tabs on the

other plugins and it's really hard to

figure out this stuff makes it much

easier and you so it has a seven day

free trial that I encourage you to check

out so thanks a lot to ease it out there

okay

so let's move on to the this what he

call it is the age site taste it right

now there's I don't know if you could

hear that there's these that flying over

there's so many geese that migrate

through on this area it's kind of kind

of funny like when I was on when I was

like in Georgia they didn't really

migrate so I didn't see like geese in

the V pattern but around here like it's

sort of in that I don't know this

migration corridor through the Rocky

Mountains and nearby there are so many

dudes it's kind of insane anybody have

yeast migrating in your euro zone

alright so she passed her Duke what's up

that's a friend of the show here he's

been on a few times he had a very funny

question

I appreciate that dude he was asking

about automated spam link building tool

clutter whoever do all right let's move

on to be updates here so totally

unfamiliar wing the age like case study

basically by the site for human proof

designs people from an affiliate force

or any of the companies I mentioned I'm

an affiliate for so if you buy something

from them I get a commission makes it to

use the link usually there's some kind

of bonus what so anyway I bought a site

and the general idea was to outsource

and I've done virtually no work on the

site since like October or so and I

generally still not done much work

there's a lot more detail on things that

I haven't done in the podcast they come

okay so I'm just gonna show you straight

up so through the year it's made just

under $500 now that's great

five hundred dollars it's cool you can

see it jumped up quite a bit in December

so that's about $180 there in December

and that's about 3x like the other

previous months or so roughly maybe a

bit more of a roughly 3x so things are

moving in the right direction I like I

said I have done very very little work

and I've done almost about thing and

October through December I definitely

did so anyway all the work that I did in

July and August that's still like

helping the second row and if we look

here you can see over on this is the

search console just the Claude Claude

David here for the performance you can

see there's slow growth nothing alarming

nothing crazy going on with your slow

growth you can also see that around

November 8th when there was a Google

update there's a little bit of a bump so

the site was helped by that November key

up you can see it jumped up a little bit

and then there's just continued slow

growth so nothing there wasn't like okay

an acceleration is just like bumped up

just a little bit and it's continuing to

grow

it's kind of the same mother and we can

also see that with is here so no hockey

stick growth nothing crazy going on

again around November 8th which i think

is it this is here you can see there's a

little bit of a bump and then continue

there's a little bit of extra traffic

here week before Christmas or right

after it I guess right after Christmas

right there maybe people got gift funds

if they were shopping with I think

that's something that does happen a

couple of good cars probably maybe

buying something this month so you can

see roughly 95% of the traffic

it's coming through search and there's

just study so all all this together is a

good sign to me and I may be shifting

the whole premise of this case study as

far as outsourcing I may be bringing

some things in-house so we made it

through roughly six months or so things

are going fine but it's very expensive

so one of the goal is to hit an ROI

positive situation as soon as possible

but basically because link building is

so expensive you hire services to build

which I've been using of organics and ha

the guest posting services based on the

organic traffic levels and the estimated

traffic knowledge so you know Google

likes the site basically I've I've been

using those services it's been going

fine it's very hands-off I helped in

order something takes about ten minutes

I have to figure out where I want that

meat to go and anchor text to use and

then they go do it

takes a couple weeks or something like

that not too long and then after that it

it's just expensive it's so expensive

and if I bring that in-house then the

cost drops dramatically it makes it a

lot easier to take that ROI positive

point and it does doesn't take me much

more time yes I will have to have a DA

do some of this outreach work but I've

been testing a method that's like

working super well it's a very high

success rate seems to be straightforward

and easy to do so I tested it out to mid

6s so I will probably be bringing it

in-house and I elaborated a little bit

more on that in the podcast so if you're

not subscribe to the podcast by the way

dot show it's on the major podcast

directories I do have it on YouTube as

well but you know I want people to

download the podcast version but if

you're listening to this stuff I

appreciate so I'm gonna hop over to chat

here and just take take a quick little

look here

okay so Paxson asked this question I saw

you sent an email and I did an audit but

I'll answer it for you live right here

what's an ideal strategy if you're

unable to find informational relevant

keywords to our niche basically and I

thought about this because I saw your

email and I was like you just have to

look harder I think you're looking to

narrow so if you can't find any

informational keywords you're

artificially setting like whatever

parameters that you're thinking of too

small you may be looking for

informational keywords that have like a

product in it or something like that but

basically if you found a niche there are

how to kind of topics out there that you

could find so I would say I mean you

could pick probably 10 I'll just see if

I can come up with ten different places

you could look for informational content

so forums answer the public search on

youtube search on other websites that

are built around that topic so it's four

and then maybe we'll do ten we'll just

do five because employment and then you

can go to the bookstore alright go to

the bookstore if there is a if there's a

book on it there's informational topic

so there's five places there's more

informational topics than you'll be able

to write so you're just not looking hard

enough and I think like I said it's just

that you you for some reason

artificially built some barrier where

you're thinking hey it has to be like

this and it doesn't so look harder

alright now I'm gonna play a clip from a

good friend Ron Stefanski and he's gonna

be talking about link building a little

bit which is a popular topic and then

about making steaks and I know a lot of

people out there maybe you're you're at

a point where you're starting to build

your site you're kind of the early

stages in your paralyzed by all the data

all the choices that you can make what

keywords to go for how should you

publish your content this keyword versus

that do you work based on search fine

what about the keyword golden ratio

what about all the competition just

there are so many places to be paralyzed

because you're afraid you're gonna make

a mistake and the big thing that you

need to realize is you will make a

mistake you're definitely going to make

a mistake so you may as well lean into

it don't try to make mistakes that be

crazy but you will naturally make them

just once you get enough information to

make a decision make that decision

execute on it move forward so Ron is

just going to riff a little bit this is

about mistakes and a little bit about

rebuilding as well so usually okay so

when it comes to link building like me

personally I mean I'm a big fan of

saying test test different link building

because I don't think and this is after

being in quite a few different niches I

don't think that there's one link

building tactic that works really really

well across every niche like if you're

in the finance niche and you're trying

to do guest blog posting good luck you

better have a budget because they're

gonna ask you for hundreds of dollars

every single guest post because that's

finance and that's what they do in that

mommy bloggers same thing like some of

them get really expensive with that so

like I'm a big fan of testing different

types and really seeing and when I say

testing different types like I don't

mean reaching out to 10 or 15 people and

seeing if it works and if it doesn't say

no it's so good I'm out here I'm talking

about reaching out to like maybe 2 to

300 total targets trying a particular

you know link building tactic and then

if that doesn't work at that point you

have a decent data sample size then

saying okay that didn't work let me try

this other you know this other one

because usually in all niches I feel

like you can find one tactic that works

better than most in all niches there's

gonna be one tactic that works better

most me personally what do I do now at

this point and I've done a lot of

different tactics but I think at this

point what I really focus on I do a lot

of guest posting now because I think

that that's I found it I've systematized

it and made it kind of easy to be able

you know I have someone doing all the

the pre outreach activities the

commenting on blogs the replying to

emails that sort of thing

getting them warmed up and then they

kind of go in and pitch them so I do

that a lot and then I also hero or Haro

or unpronounce to help a reporter out

that's one of the reasons why I've kept

if anyone's wondering why do you still

teach one of the reasons I cut that is

because I think when people tear

professor they immediately like you know

garnishes it just gained some respect

immediately like it has like that title

you know so I do Harold because I can

reach out to them and I'm a college

professor so whoop-dee-doo it's a

college professor so I'm more inclined

to get links so that actually works

relatively well for me

I've done that but like what link

building texts have I done I mean

anything that you're gonna read about

I've probably done it I don't do

blackhat stuff so much I stay away from

that but like when it came to like I

don't know just doing resource page link

building I've done that I've done like

blog commenting back in the day I would

never waste my time now but back in the

day I did that I've done and we've

talked about this this is like an

advanced tactic of something that I did

that worked really well on one website

and I think actually hurt me on the

other website is what I call database

link building going back to the word

database which apparently I just love

that work it was the idea of creating a

let's just say a directory of sorts on

your website so security guard training

I'm just gonna use an example because

we've been talking about it maybe saying

hey I'm gonna create a directory of all

the security guard training schools I

don't even know if that's a thing

security guard training schools across

all 50 states you create that directory

and then you basically reach out to them

and say hey you've been listed on my

website would you be willing to link

back to me like that type of outreach

that worked really well for me across

two different websites and one website

still to this day ranks pretty well the

other website and well this is like a

cautionary tale I did that super hard I

was getting in insane amount of links I

remember we were talking about it was

like I mean I'm talking 5 to 10 links a

day you know it was like crazy how well

it was working but Google kind of I

think at that point I think it's kind of

categorized that website as a directory

because I think I went a little too big

with that link building project and it

actually hurt that website and I put a

lot of

their website it was a blow and this

wasn't that long ago this was probably

what a couple months three months ago so

I still make mistakes but at that time

it hit me and it's still I'm still

trying to figure out how to finagle make

it like get fixed but that was like a

big thing that I did that I don't think

anything was there and many other people

were doing and it was working really

well but used with caution like I you

know I don't I don't know the right

answer to that because it worked great

on one website that was kind of smaller

I do not know the website that was

supposed to be bigger and I think it

actually worked against me so gotcha

cool it just quick summary so you would

do well you've done a variety of stuff

but generally your go-to is like just

guest posting like standard you know

point yeah because the websites in the

niches that I'm working on guest posting

is great in those particular niches I

actually I'm gonna give them away one

other one that I remember I heard this

on a podcast that was a pretty

interesting it's a pretty interesting

one this is one of my secret ones that

I'll tell everyone so this is the juicy

stuff if you go to Flickr right one of

the things when people are looking for

images usually they go to Flickr and

they want to see a Creative Commons

where it can be shared in the public

domain right they want to do that so

this individual who was on and I don't

remember who this was I would give him

credit this was not mine

I honestly cannot tell you who this was

but I thought it was pretty interesting

what he would do is he would actually

take pictures himself and then he would

put them on to Flickr tagged them

correctly and everything and then say

yeah you can use this but make sure if

you do that you give attribution to this

particular website right that was his

whole strategy I did a variation of that

too where I basically went out and I

didn't like I would never like take

images from like Shutterstock and then

just put them up there because that's

totally illegal copyright issues but I

would find ways to get content that was

in the public domain that was

technically free in other places

put it up on to Flickr and say yes you

can use that but you have to link back

to my website that I won't say that it

worked like super well but I did get

some pretty high authority links from

that because people were just looking

for the images so it worked but you know

it's it should never be a primary you

know but yeah like nowadays I do mostly

guest posting I mean almost almost

exclusively guest posting I still do

where I present my website

to people and I say hey this could be a

helpful resource to your audience what

do you think and like that's not guest

posting that's kind of just like shotgun

skyscraper just kind of saying hey this

is a thing but yeah for the most part I

still do guest posting yeah I think

would probably be my number one at this

point yeah okay cool and quick quick

know I can't remember I've heard of that

strategy and actually I've used Flickr

images as well creative commons of

course and I've gotten emails where

people were like hey you didn't

attribute this properly you should link

to the website or whatever which yeah

you know I the thing is like you're

you're right like you will get some

links but I think the magic of that is

like you have to go back and do the

reverse image lookup to find out who's

using it and then do the outreach so

yeah if you were if you really wanted to

go hard on it yes absolutely with me I

literally like even now I'm building a

website I'm doing this and I'm getting

like content that it's images but it's

not like it's not like I'm going out

with a camera and taking really nice

pictures like these are images that

anybody can get but I'm getting them in

a way that's kind of creative I'm

putting them up there I'm actually not

doing that outreach and reverse image

lookup and saying that I'm just putting

it up there and hoping and I this so far

with this one website I haven't gotten

any but I did it with another website

and I got some but like if you really

want to go hard with it yes you'd

probably want to do the reverse google

image search but again I don't know that

that's like the best one out there but

it's like something to consider you know

like that's it

I don't think that there is one link

tactic that's great for all websites at

all times I think like I run campaigns

you know I'm like okay let's do a you

know for an example let's do an

infographic and create that and then

outreach to these hundred targets and

then I'll move on to a different

campaign okay now let's try this

okay now let's write and I'll keep

trying until I find some that seems to

work and then I'll really try to hammer

some all right that was Ron Stefanski

over there one our professor you should

definitely check out his his site he

does income reports and he has a youtube

channel too so go over there give him a

shout he's been doing income reports

since 2014 the end of the year which is

amazing he's done it

every single month since then and you

could see his trajectory he's making I

think about 20k a month these days

that's profit not top-line so that's

after expenses this is what he's taking

home cool thing is all right cool thing

is basically I found that the hold on

let me fix this for you some people are

complaining about the volume level there

that should be a little better now okay

basically I rebooted my machine and it

seems like every time every time I go

live there's some little things so it

was using the internal laptop microphone

which sucks so that's why it was like it

was kind of loud earlier or I thought

and it probably sounded crappy so Dan

thanks for letting me know that the

volume is low so I bumped it up a little

bit and it's it's a struggle I don't

change any of these settings they

fucking change on their own and it's so

annoying because your role in things are

looking okay and then you realize that

the software has gone and fucked you

again so it happens and we just have to

roll with it

okay let's move forward here Dan I see

your question and it's actually not too

complicated here so Dan submitted this

be the sheet which I need to start

looking at again because there's tons of

ideas in here when grabbing key words

that fit the keyword golden ratio method

how do you ensure you aren't just

cannibalizing a key word that should be

part of an article with a stronger

keyword is the focus and here's an

example how to build a kegerator from

scratch and then in your opinion did you

say that term should be a long tail for

a focus about DIY kegerator which has a

much higher search volume is this

something you worry about at the

beginning or you just build it and then

update the post later when the site

gains more traction yes I basically do

the latter

right so I basically just build it I

make a decision based on as much

information as I have and then a couple

months later or a year later or

ever I want i'll reevaluate and decide

hey do I need to pull that keyword how

do I need to put the keyword in to

another post really it doesn't matter

just you could do it you can do all your

content where you include related

keywords and longer form content or you

could separate it out it doesn't matter

you can change it later basically and

then the follow-up question Dan is would

you use DIY kegerator as the slug for

the URL and I probably would I like

shorter URLs just in general so if you

could take out some of those words

that's typically good to do you can

think about some of the other keywords

associated with it so with the title and

the URL slug I'd kind of try and mix and

match there's I don't have like a

specific way I do it it's just like on a

hat Hawk like one-on-one basis I take a

look at him like oh that's what I want

to do an errand is from sunny Denver

Colorado so I'm in the Longmont area

actually so okay

is the volume better everybody is this

sufficient things are working for us now

a little bit clearer and I could

actually talk louder now which is a

little bit easier than whispering into

this thing that I got so I could also

put it closer to my mouth at that sound

so all right cool decent question there

Dan there's a whole post that I have on

this and there's a couple videos as well

so I encourage you to check those out

and by the way just if you even if you

don't have questions go to niche site

project comm /faq there's a bunch of

things that you probably haven't thought

of that will give you you know new

insights about what other people are

thinking about the questions that they

have and then there's also a whole FAQ

on the keyword golden ratio so if you're

thinking hey I found this keyword and it

has 800 searches and for all in titles

what should I do

I answer that question if you're

thinking hey the keyword golden ratio

doesn't seem to work for my site what do

I do

hey I published a bunch of kinds

I'm not ranking what do I do all that

stuff I've already answered it so check

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