I'm gonna show you examples of each one
of the four types of passive income and
I'll give you a couple of examples in
most cases so first off we're looking at
creating content and then receiving ad
revenue so first example here is on
YouTube we have Casey Neistat here a
huge blogger he has like 8 million
subscribers and if you look through here
most of his videos have about a million
plus views so even like this one here
ago so if we take a look at his video
here we'll see an ad will probably pop
up initially maybe not in this case but
a lot of times ads will pop up so that
is a situation here so Casey gets tons
of views and actually a ridiculous
amount of interaction there are over
3000 comments here which is just it's
overwhelming but anyway he gets enough
views where he makes really good money
on his ads so that is an area where you
can make money next we could take a look
at a blog so same situation this is a
hundred days of real food this is a blog
about eating healthy eating real food
and she wrote a book the site's been
around for quite a while and I think it
was like a New York Times bestseller so
she has a suite of products but one
thing I want to point out she gets so
much traffic she actually gets a pretty
good amount of revenue from ads so you
can see the end here there is a Google
Adsense banner down there and as we
scroll down we'll see there are other
ads so here's a banner over here on the
left or sorry to the right side and then
we have another banner here and another
banner here and you see the point
there's ads all over the place and she
even has sponsors that you know they
have a banner that they pay her each
month for so this is just you know
producing good content that people are
really interested in and you can make
money from ad revenue you do it on
YouTube you could do it on a blog now
the thing is for this to work you do
have to have a lot of traffic so both K
like Casey he's getting millions of
views per month he's getting a lot of
views this site here 100 is a real food
I'm not sure of the traffic numbers but
I know because of you know one the age
of the site of the research that I've
done that this site gets a lot of
traffic as well so let's move on to the
second part which is affiliate marketing
in affiliate marketing specifically with
Amazon so we're gonna look at video
influencers here so these guys are great
this is Shawn connolley and the other
guy's name is Benji that's right Benji
Travis and Sean candle good guys and
they make a lot of videos if I've
actually learned quite a bit by watching
their video and cool thing that they do
is they'll recommend product so this
video here they actually have an ad role
in here will will let it fly here for a
second so we can get into the video but
they talk about the top 5 vlogging
cameras so they have Amazon affiliate
links in their description so they're
experts in the in the field and they're
making good money by just recommending
cameras on things that they are experts
in they get a ton of use just in general
that it actually have a lot of
subscribers as well and the 200 to 300
thousand subscriber range but they have
you know over 600,000 views on this
video and people are interested in
buying cameras which cost hundreds of
dollars so if someone clicks over from
here if they these guys Sean and Benji
would get an Amazon affiliate commission
this is the like video version but you
can also do this on a blog and that's
usually what I do by the way I have
blogs SEO traffic comes in and this is
the wire cutter one of those big sites
that it's actually now owned by the New
York Times what you can see here and
they review products and then they send
people over to Amazon and sometimes
other affiliate programs so here's one
on the best receiver and we can see that
there's a link here over to Amazon like
really quick and this is a very thorough
review and there's many
opportunities to get over to Amazon by
clicking these links next we're gonna go
to affiliate marketing and just
generally digital products and services
and stuff like that and as per our
process we're gonna take a look at a
YouTube version first so this is Hayden
peddle who is a you know up and comer
and he's reviewing Tanner Fox's Amazon
FBA course and you know he reviews the
course here Hayden's taken the course
he's finding success with it and he is a
an affiliate right so he says it's
biased and he has the link here so it's
pretty straight up and you know you
could do this for courses you can do it
for hosting packages or whatever there's
a lot of different options here as far
as affiliate services and specific
digital products again you don't have to
do this stuff in the youtube world you
can do it in a blog so we're gonna go
back to smart passive income again one
of my mentors from afar just through all
the great material that Pat Flynn puts
out I've learned a ton from him and this
is one of his you know great affiliate
marketing situations here right so this
is one of the best ways to do affiliate
marketing you recommend products that
you know Pat says he's tested every
recommendation on the page and some of
them were crucial to running his
business so he is recommending stuff out
of first-hand experience one of the best
ways to be an affiliate he mentions of
course that some of these are affiliate
links below and he gives a disclaimer
which it's good to do and I think
actually in this case it boosts his
conversions because that's just a nice
guy so again classic example is hosting
so Bluehost is who Pat works with and
you know even to this day Pat makes a
lot of money as an affiliate for
Bluehost and he recommends leadpages
convertkit Sam Cart other products that
he uses and he believes in so you can do
this with a blog or with you too
as per the usual so next thing we're
gonna get into is selling your own
products of course this is quite diverse
but we're gonna go straight into courses
so digital marketer one of the you know
best sort of educational platforms out
there I actually was a student of theirs
for a couple of high-end courses as well
as their digital marketer lab so if you
take a look at digital marketer and
products you'll see they have a number
of products here if you want to get into
you know paid traffic social media
conversions for funnels and actually
there's dozens of them
if you if you dig deep there's there's a
lot of courses you could take from them
and these are super high quality courses
they give you all the templates and
stuff like that and of course one of the
benefits is you know once you create a
course you can sell it again and again
of course digital marketer has a huge
staff of people so it's not easy to
create this many courses but they have
experts in many different areas and
these are great courses the margins are
of course quite high in a digital
product like this the other one that
I'll point out or one of the other ones
I'll point out for your own product is a
membership site so this is the tropical
mba they have a membership site it's
kind of a sort of a private mastermind
group called the dynamite circle so
tropical mba if you haven't heard of
them this is one of my favorite podcast
i cut back on a lot of podcasts but this
is one that i still listen to Danity and
her fantastic really well produced
really smart guys and they they're
practitioners they are not just you know
out there regurgitating information so
the thing is with the d c-- they have a
very unique set of people that they can
introduce you to again they talk about
the peers that you are able to meet an
e-commerce marketing consulting and a
lot of other location independent type
jobs to help you get into a mastermind
they add a lot of value they also have
local meetups they have
global meetups and they actually have
pretty big I mean really their
conferences in Barcelona Bangkok and I
think they have one in Austin as well
pretty often so this is sort of a
classic example of a membership site
where they offer really high end value
and you know the other thing that I
didn't mention before is like their
podcast has been around for several
years and it's very very good so you
know this sort of a membership site not
easy to replicate but if you have the
right I guess relationship with your
community it's totally possible and it
could be really defensible because if
you have the ability to create such a
community then you have a lot of value
that other people can't just you know
easily replicate and the one last thing
that I'll mention around your own
products is IPPY courses so this is put
out by social triggers I actually use
zippy courses and it's a fantastic piece
of software it's a plugin that you can
use with WordPress that basically helps
you launch an online course and
facilitate it's basically a learning
management system that sits on top of
WordPress that's a better way to say it
this platform is way better than any of
the other learning platforms that I've
used I you know took a course on courses
called seven-figure courses which is put
out by social triggers that's when I
started using zippy courses in I think
it's it's so valuable that I'm happy to
you know pay the fees to use this you
know multi hundred dollar online course
platform it's it's great like it solves
a painful problem and the thing is the
critical thing is the founder of social
triggers Derek Halpern
he has courses so he he knows the pain
of having to set up a course and dealing
with all the sort of integrations that
you may have to work with so again this
is solving a real problem for real
people and you know it's supporting
people that are running businesses and
course businesses online course
businesses so highly valuable
again a situation where you create the
software and you can sell it really an
unlimited number of times as long as you
can
you know support the customers and as
long as you can maintain the product so
these are my four ideas around passive
income and several examples real life in
the wild
both on YouTube and on blogs again there
are many ways to do these sort of things
and I do mention online courses I do
have an online course I have some
specific thoughts on the actual ability
to have a passive income using a course
and it may be a little different than
what you think so if you're interested
in hearing my thoughts about online
courses be sure to check out that video
it should come up right here Thanks
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