obviously by the name this is the fourth
time that I've done this on niche
pursuits calm I like to share what's
working for me and the best way to do
public project where I basically start
from the very beginning and say okay I'm
gonna be building a niche site I'm gonna
be sharing everything publicly that goes
for you know researching what niche I'm
going into keyword research how I'm
building the website what plugins I'm
using how I'm doing the content you know
link building everything and so that's
what I've done with this niche site
project for I started in September of
last year 2018 yeah I'll let people read
all the details but essentially yeah I
started then found my niche I'm
essentially outsourcing everything
because I'm so busy and I've been very
clear that if people want to build a
site cheaper than I'm building if
they're able to write the content
themselves it's not going to cost as
much money but I've hired writers I've
you know outsourced really everything on
the project I am just the mastermind
behind it doing the keyword research and
once I get the plan in place I've got
people sort of fulfilling that and so
you know I built it and it took almost
well I I made some commissions and I
think December was the first time I
actually had earnings so September
October November almost four months old
and then when it hit just a little over
six months six to seven months old it
started earning and growing much more
consistently I should probably pull up
my numbers but it was something like you
know $150 in you know after was six
months and then it's grown consistently
and peaked at about a month ago it's
just over thirteen hundred dollars in
[Music]
August of 2019 about thirteen hundred
dollars had a small dip to like eleven
hundred dollars in September and I think
that's you know partially seasonal
personally for other reasons that I gave
but the site's doing really well it's
grown I expect it to grow significantly
in the next six to twelve months and
I've yeah I've laid it all out publicly
and since it is public life or revealed
the domain at this point its own the
yard calm where I cover basically
everything that's happening in people's
backyards
it could be backyard gardening backyard
games backyard gear and so that's kind
of the niche that I'm in and the site if
people want to check it out and I think
well one of your first public case
studies is one that I followed and I
learned a ton so highly encourage people
to definitely check it out I get
questions all the time like what should
a site look like what should I do for a
particular review and so on like what
should a table look like all those
details like you can go dig in and
follow like what Spencer's done from the
very beginning so everyone check that
out and by the way there are
spreadsheets so it was just studying
before we started to call so like every
month it's broken down like what what
the incomes from where the expenses are
going each month so you can track it
along the way and right now are you ROI
positive or you still catch it up right
now so still catching up right now yep
because I've outsourced to everything
you know I've invested several thousand
between fifteen and twenty thousand
dollars you know in in the year the site
has like a hundred and eighty articles
that's where the bulk of the investment
has come from as all the writers there
so I've spent more than I've earned at
this point but I I'm catching up and if
I were to stop investing so heavily you
know instead of doing 15 to 20 articles
every month if I just scaled that back
to three or four I would be you know
making up like a thousand dollars every
month pretty quickly
yeah so and I think it's key I'm doing
this a similar case study except I
bought an existing site that was already
six months old so like the growth maybe
is a little bit quicker but yeah I have
this you know with the audience there's
the same sort of objections if we don't
have $15,000 like what can we do and you
can there's a variety of things and
you've covered that and other like case
studies an example so I mean right
people shouldn't think that it costs
that it has the cost that much you could
definitely DIY a ton of it
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