yes my about page is so there's they're
two different things but my about page
was like I'm just gonna tell you who I
am
be funny about it and I'm gonna tell you
I set rules for myself just in in
business I have those rules in there
based off the biology biology coyote
roadrunner rules I called roadrunner
rules from Chuck Jones and then I you
I'm not saying I recommend them just
that's what I use and then I created
this timeline which I get I you know the
timeline people are very like this is it
just it's one of those things that like
you mentioned authenticity earlier I
heard that before and I'm like I'm just
gonna do that
that's so that is so the easiest friggin
thing to do and honesty is something I
practiced in life so why wouldn't I do
that on why would I lie on the internet
doesn't make any sense
and so I was like I kept reading these
sort of where these ideas come from is
sort of is the zeitgeist of the world
that we operate in and you hear like I I
wasn't successful overnight it took me
years to get this but you only see you
know and everyone's like don't listen to
these gurus that they didn't get
successful overnight like and I always
had this idea for a book like you know
it was like my my biography that I'll
never write called like an overnight
success 14 years that it take took for
17 years to whatever I got a 17 year
overnight success or something like and
so I was like okay well let's show
people how how long it really took and
how many mistakes and how many like
derailments that it really took to get
where I am today instead of saying that
like hey you come on the money lab wow
he's got some university he's got money
lab he's got brew cabin like this guy
can he's you know wow I want it I want
that life - he didn't even go to call he
didn't even go to college how can this
be done you got 20 years his is how it's
done exactly even exactly how I did it
so yeah I found this timeline like code
that I liked and I was like okay I'm
just gonna kind of put down all of the
really stupid things that I did and make
it funny and make it
like hey I remember I joined a community
and I got hit by panda here and I bought
this book about Adsense and I started
this social network for dogs and I you
know had a rock band that failed after
four years I wanted to really be a rock
star and not an affiliate marketer and
you know like I just kind of bounce back
and forth like oh and then I had this
and I made my first hundred dollars a
month and I got you know hit with this
thing and it was just like and it it's
more of like entertainment for sure but
it also points out that and I and I and
if anybody ever asked me you know it's
like oh you know you know how long does
this take
how long you know or because I don't the
thing is it's like what I want money lab
to be is a place that kind of like and
this is what from the very beginning of
it
I don't want and not not to discriminate
I don't want newbies on my site thinking
that they can be me they can make the
same amount of money that I'm making on
these experiments because I have a list
of you know people I have like these
assets that I've been building over time
and the way that I sort of filter those
people out is by creating content that's
sort of like a little bit now I don't
want to say over their head cuz it's not
but it kind of just really just gives
you the reality of it I've had people
who bought the affiliate marketing
course and returned it because they're
like too many steps I'm like oh you
thought the was easy I don't even
know how you found me but if you if you
know anything about me or you know my my
brand you know that like I when I do an
experiment like I talked about how much
it sucks and the thing that I really
dislike about online entrepreneurship
especially when you yeah I shouldn't say
that
kourounis or you know I call it hero
worship but it's like you look at these
people like Pat Flynn like somebody that
I had looked up to when I first started
to like Corbett Barr from fizzle like
these are people that you know I found
the them and I was like cool that's the
that's a good life and I read the 4-hour
workweek like everyone else it's like I
like a lot of ideas here
do I worship any of those people
absolutely not you know like they're
human like I am but everyone just like
kind of looks up to them and says like I
want to do what they do and they will
say you know they'll go on and not I'm
not I don't want to point out Pat or
anybody in particular but they tend to
go on the Internet
try something fail and then talk about
what they've learned and spin it into a
positive it's like oh you know I did
this thing and you know I don't have any
regrets because you know what I learned
I learned that what's important in life
is blah blah blah blah and I don't hate
that just tell me that what you did you
up and it sucked the whole thing
was horrible and you wish he didn't do
it be that guy because that's what
you're really thinking but for your
audience you're you're trying to spin
into a positive because you don't want
to look like a fool you don't look like
somebody who did the wrong thing and I
am Telling You like this podcasting
experiment I'm pretty sure I'm doing the
wrong thing Greg I already know I'm
doing the wrong thing but what if I do
the right thing but what if I do the it
what if I I say it's wrong now I do it
and then and I am wrong and I go you
know what that sucked
it is that are going like but you know I
got one or two sales it was pretty good
no it wasn't good that's not good it's
not success that's stupid
like just saying to say it sucks say you
missed up say you say you chose
something but again like I can use it as
content I could say okay well I did this
didn't work shut it down shut it down
like it's like and and just be honest
like you could try it but I wouldn't
recommend it sure you know and I also
try to on money lab extrapolate myself
from recommending we're giving advice to
anyone because I have this like blanket
statement in my head when people email
me and they're like hey I had this idea
for blank what do you think and I go I
don't know try it let me know how it
turns out that's my three sentences that
I send to people who ask me questions
like that because the truth is I don't
know like I'd I don't know I mean you
know everyone says like Oh some
University what a perfect niche you
chose I'm like
choose it and choose that niche I was 13
years old and my friends neighbor worked
at this local pool store and she's like
do you kids want jobs cuz I have jobs at
this pool store and we're like yeah I
don't know Amy and I stuck with it you
know and it's like pools chose me not
not the other way around you know so you
know it's like I didn't go in like you
know you walk around the house and you
like write down like what am i
interested in what do I have in my house
like who I have an elliptical machine
like I'm gonna start an elliptical blog
it's like oh my god but no awful - all
the way to start something
you
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