How I Started Niche Site Project - Starting an Internet Marketing Blog #Best Education Page #Online Earning

hello hello the cuttings in here and

today I'm going to talk about how and

why I started niche site projects my

internet marketing blog and I guess the

other things around the brand and I'll

give you some details my thoughts on

internet marketing it's really

self-indulgent to be honest with us see

we got a few people on I'm gonna hop

over to the chats here what's up I think

it's gonna be a smaller crew you know

that our our previous webinars over the

last several weeks it turns out people

care less about this stuff which is me

talking about myself versus how to start

an actual Mitch site but that is okay

that'll be a nice intimate group let me

know where you're from let me know who's

on and hopefully you'll find it

interesting so we have fur hand on

what's up

thanks for the ongoing support on the

live streams I was just catching up with

Alex Cooper from WP Eagle I know he had

some trouble with the trolls in the last

couple weeks to so we were kind of

laughing about that it's pretty pretty

interesting so anyway I I'm gonna burn a

little time just to let people join up

and a couple of interesting things so I

often I often hold up my like my

notebook and I'm like I you know here's

sort of how I deal with productivity in

my tasks and stuff and you know it's I

sometimes with journal and they're all

that have moved to other journaling type

activities and a lot of times it was

like a to-do list every now and then I

would do like a brain dump and like

think through a problem write things out

and I like that format but the issue

with that like journaling and to-do list

aspect and in the book was if

wrote something out let's say I did a

brain dump where I thought about let's

say content that I'm gonna publish I

wouldn't be able to find it again

because I didn't have any like reference

to a certain page of course I could put

a sticky note in it which I've done

I could put a post-it note and that sort

of thing and marked the pages but I

never did so a lot of times it was just

like I'd worked through a notebook

closing up and then I can't find

anything one good thing that I

discovered is in Evernote and this is

totally in the side by the way if people

are just joining up this is going to be

the webinar on starting an internet

marketing blog and specifically my story

with niche site project so the

interesting thing is I wouldn't be able

to find anything again but now I realize

that Evernote you can take a picture of

handwritten notes and it's searchable

which is very valuable because I

typically prefer to write on paper

versus like working within an app just

because I'm staring at screens all day

anyway the point that I'm getting to is

I've seen some YouTube videos on like

bullet journals and I watch a lot of

YouTube stuff and participating in

YouTube a lot more so I saw them and

they looked like very artistic and stuff

but then for some reason I just checked

out like the bullet journal like the the

originating site and the idea and all

that stuff and really it's just a system

and framework to organize a journal and

I was like this is brilliant because the

simplest thing the biggest thing that I

got they have an index in the front so

you can number your pages it's the most

obvious thing that I never thought of

before of course there's some other good

aspects on how you work through it but

in general it is just a nice way so i

reaiiy had like a journal that i had

used for some

notes a little bit higher quality like

paper and stuff like that but you know i

I've sort of done some of the high

points of the bullet journal and I'm

gonna try to work it out cuz i do prefer

working on paper I had notebooks for the

last couple years anyway that I used and

now I'll be able to use the most obvious

thing in the world an index number the

pages so I could find stuff again so

anyway that is something I discovered

like yesterday afternoon through the

YouTube vortex you know I got sucked in

and I was like that's pretty cool funny

thing the person that I watched her

video she said she didn't use the index

and she doesn't number the pages which

is the only thing that I thought was

like really valuable so okay cool Adam

what's up good to have you on you are in

the course 5 figure niche site and

that's amazing thanks thanks a lot for

joining up there and hopefully we'll

we'll talk we'll talk soon then for him

mentioned that his wife is a bullet

journal for blah

yeah bullet journal err for blogging

it's after a bullet journal for her blog

yep yeah so it's I mean I think the

concepts are like the general concepts

are really good actually I'll probably

I'll do a video on it because you know

that's the thing that everybody does but

the concepts are simple the framework is

really simple and when I took a look at

some of the other people that were using

them I mean they typically are artists

and draw like just graphics peoples and

people and they can draw really well so

the couple first couple of videos first

couple times I've heard about him it

looked like an art project

of course there's like sloppy your stuff

and just the facts kind of things but

you know I'm not much of a an artist at

most I mean I have a lot of different

colored

here which I just like them anyway so

now I have a purpose for it okay you

guys ready to get into the content here

it looks like we've we've hit the

capacity we have eight people so it's

it's it's pretty funny the last few like

the last several I had we had like you

know thirty forty people most of the

time so definitely not as interesting of

a topic I'm gonna go ahead and start

sharing my screen here so we can do this

okay so this is how I started interests

I project and I'm gonna skip over some

of the intro stuff and just get to the

meat of it I know some people may have

not liked seeing everything before and

these presentations but I know a lot of

people have Lance is on what's up good

to have you on me okay moving on we have

and mate is on what's up people can

indeed hear me since we've been

interacting already so if you know I'm

Doug Huntington I'm the founder of niche

site project that's my my late dog there

Brody we were up Beartooth pass which is

not too far from here and it was like

mid-july I think it may have been July

4th all the wild flyer flowers are out

there really amazing this looked like

10,000 11,000 feet something like that

so I've been around guest posting and

mentioned or quoted on various sites and

just curious anyone have an internet

marketing blog right now and I'm not

sure all the questions I have peppered

throughout here but just curious I know

well I'll get into the details I know a

lot of people oftentimes once you hear

about other people's stories you think

hey I'm gonna start a blog and I'm gonna

tell you some of the good and bad parts

of it and Randy you're currently

building one awesome very cool

so this is my niche site timeline in the

ups and downs again I'm not gonna go

through a full intro as normal but I do

a lot with Amazon affiliate sites I've

had some good things happen I've had

some bad things happen and you know

throughout I have been blogging on niche

site project there were periods where I

published you know tons of stuff and

published once a week and then there

were periods where I didn't publish much

at all so you know just kind of goes up

and down depending on what's going on in

other areas of my life and/or business

so the Cuba day is at the end but since

we have such a small audience you know

feel free to ask throughout and let's

try you know as much as possible to keep

the questions about the topic of

starting an internet marketing blog

versus I know a lot of people do often

have questions about their niche sites

or affiliate marketing so if you have a

question like that I request that you

would come to the free you know another

free session tomorrow

which is a YouTube livestream and

actually if you want to you can ask here

but I won't I'll place it in the queue

for the questions tomorrow so okay so

this is the origin story and the number

one thing to remember like when you're

starting a blog is to be nice so as soon

as you're putting yourself out there in

public people are there's going to be

trolls right so I know several people on

here have seen the trolls out there

those are a specific type of chatroom

trolls that hop onto live streams they

seem to get a kick out of it or

something like that I'm going to show

the motivation exactly but the

type of troll is just a person who is

going to I guess just be negative and

critical like no matter what you're

doing they will be critical on what

you're saying and I think in just a

normal life people are like that so just

be nice if you have the attitude to like

be nice you'll be able to deal with

those people just fine and then the

other part is a lot of you know the

growth of a a blog is like you know

being nice while you're networking being

nice to your you know your readers or

your audience or anything like that like

just be nice to them right people don't

want to be treated poorly so don't do it

next is around doing what you'll say

you're going to do so these are the two

biggest things so if you launch your

blog and you say I'm gonna publish every

day for 30 days you know follow through

on that the worst thing you can do is

set expectations and then disappoint the

people that you know wanted to actually

follow you and follow your story so most

of the time in that this applies for

that sort of thing

or even if it's just an internal

challenge for yourself where you want to

publish you want to write 500 words a

day and you know post something every

week like if you say that you're gonna

do something and you follow through like

that's the ultimate sort of

effectiveness and productivity like just

do what you do what you say you're gonna

do so I can keep belaboring that but I

think you get the point actually I'll

believe

just a bit more because a lot of times

we do want it I mean I'm I'm guilty of

this for a lot of stuff so if you're

realistic with what you can accomplish

it how much time you have for it you can

sort of control like what you say you're

gonna do so I may come back to that for

some of my personal stuff going on and

some of the projects that I want to take

on and I'll explain more soon so when I

got started this is 2013 or so and I

failed internet marketing in April of or

maybe the very end of March of 2013 and

I started on the smart passive income

blog and podcast originally but then the

blog and basically they were doing Pat

Flynn was doing niche site duel too so I

think Pat like got a lot of notoriety

through niche site or sorry yeah niche

site duel one where he and someone else

challenged each other to build a niche

site and see what would happen I think

the other guy like fell off the radar

and I don't know what he's doing now but

basically it was a great way for people

to follow along and people got inspired

for that first niche site duel so the

second niche site duel the 2.0 Pat

created like a forum and like made it a

big like Community Challenge so I

actually formed my first mastermind

group out of that forum so I that's

another story for another day but I

literally you know created a profile I

lived in Georgia at the time so you know

hello Doug underscore GA and basically

you know there were people in there and

we would share you know our stories and

stuff and I wanted to form a mastermind

group so I did out of that

the other catalyst happening at the time

was niche pursuits was doing their niche

site project and that was the first one

this is like the survival knife one that

Spencer did and I think you know quite a

few people got started around that time

in the 2013 range like um I think Rob

Atkinson like he I think he dabbled

maybe for a previous you know year or so

but he really sort of found his way in

this niche site project one niche

pursuits I may be putting some words in

his mouth but I know he was a follower

there additionally I know Dom got

started around this time to launching

human proof designs so it's kind of you

know a lot of people that you hear of

now the people that have stuck with it

they got started around this time so of

course some people they started way

before they started after but there

happens to be like a number of people

that I made friends with around that

time and you know either through the

niche site duel or the chai project one

which pursued and of course thanks

Spencer for you know allowing me to

continue with that name funny thing

there were I mean there was another

niche site project calm like years

before like I think it was a shortened

like domain that someone had I think it

was I forget his name Chris Ducker I

think Chris Ducker had it before I did

so anyway moving on I started a site and

the monthly revenue was good so I made

how much money is that three nine

probably about ten thousand dollars

within the first six months or so things

were a little different then but when I

launched my site in July you know I

really got obsessed and at that point

the seed was planted and I was like this

is great I've kind of figured some

things out

and I think I can start a blog and again

the people that I was following with

these you know case studies and projects

and stuff they obviously had a blog and

I you know was inspired to do that and

it you know I think a lot of people have

that feeling where like you see the

people ahead of you you see you're you

know mentors from afar and you want to

you know follow along with that so there

are a couple like benefits around

starting a blog so one is to share

knowledge the other is accountability

and the other is to sell something so

those are like the main sort of things

and the accountability is interesting

right so again doing what you say you're

gonna do Earl what's up thanks for

joining up so saying what you're saying

what you want to do and then doing it so

the accountability portion is built in

even if you have a small audience of say

a dozen people or so that you've met

through Facebook or some forums or your

family or whatever like having the

accountability where you say something

out loud you put it in writing and you

know you're thinking about it more often

very powerful very very powerful as far

as sharing knowledge like it's cool to

learn something and then you just pass

it along to other folks and then of

course selling something you know when

it comes down to it I don't think you

should probably start a blog or a

platform or anything unless you have

some like a monetization idea ahead of

time unless you're like independently

wealthy sure there's a benefit of the

accountability and sharing knowledge but

when it comes down to it all of us are

so busy all of us want to accomplish

things and if you put in you know just

to be blunt if you put in so much time

and effort into a thing where you're not

getting an ROI it's a hard sell to like

your family and friends right so it's

great to have hobbies but it you know an

internet marketing blog you just kind of

a solo hobby except

your audience which is located elsewhere

the point is if I was spending like 20

hours a week on something and not

spending it with my wife and family and

friends would probably not be cool

however if there's some like ROI

component that's a little that's a

little easier sell so next we got a

blank slide it looks like okay the

differentiator

so I struggled with this and I think if

you just think hey I'm gonna start a

blog I'm going to document you know my

journey and so on it's interesting but

no one really cares about you and we

have to remember that from a copywriting

perspective from just a general you know

perspective most people strangers don't

care about what you're what you have to

say you have to earn that

so my differentiator was project

management and it took me a while to

figure that out like I wanted to start a

blog for probably two to three months or

so before I actually figured out I have

a skill in the key thing like anyone has

this right everyone has their own

special skill you have to figure out how

the Venn diagram which is what I'm

displaying here like fits together so

you have something interesting to say

now everyone is unique everyone has

their own experiences and everyone has a

way to I guess formulate what they're

gonna say like I just struggled with

what I was gonna you know formulate so

the point is everyone is unique but you

kinda have to have like a thing right

you can blend a couple of other things

you could layer another couple things on

there it you know it's good to have like

a general a general sort of thing like

this

I could add sort of another layer on

here around you know building teams and

scaling things it kind of fits into the

project management umbrella but once you

once you figure it out and you stack

your skills on top of each other then

you have a unique combination and that

is quite interesting so once I figured

out my unique combination and by the way

the big selling point right so I talked

to my wife about starting the blog you

know often she she was asking right like

what why would people follow you over

Pat Flynn so once I came up with a

project management idea which is obvious

at the point in time I had my PMP for

like five years so once I figured it out

it was easy and she was 100% on board

right so she saw the value in that now I

pitched to Spencer and niche pursuits

again I was following his case study and

I had like good success I was following

his model and he was up for it I mean I

think at the time he was looking for

success stories right so these are great

success stories are amazing very

inspiring especially people from the

audience like I had been you know sort

of a quiet lurker on the blog rarely

commented and when I contacted it

contacted him he was up for featuring my

story so I was in November 22nd 2013 and

then February I was on the podcast so

again I essentially wrote sort of like a

guest host in the first case and you can

see lots of interaction like 87 comments

137 comments or shares I'm not sure I

think those are all comments but they

were very popular and I literally

launched the blog from this guest

posting and being on the podcast so she

had enough of a you know audience where

like people listen to it I had an

upgrade you know immediately I don't

know that people were actually calling

him content upgrades at that period in

time but in the podcast I said you know

hey you can get my process for you know

blog commenting I think it was and

people went over and they checked it out

so that was that was huge and I think

you know was the right timing right I

was a little lucky with that was the

right timing was a right audience

Spencer had a lot of people following

him for the specific stuff that I was

talking about and I had the project

management angle which is interesting

right most people have heard about

project management a lot of people use

it at work depending on their job and

it's a it's a nice buzzword to attach to

it all

the big advantage one of the big

advantages of having an internet

marketing blog is networking so you're

you have the ability to write about

other people and share stuff about other

people and like it's a nice thing to do

right so back to the original point of

like being nice if you you know write

about someone and you share their stuff

they're gonna like that right you just

let him know and you don't have to ask

for anything you shouldn't ask for

anything you know I was fortunate and

that Spencer was literally like asking

for these kind of stories so like I

pitched him cold without having to do

much

you know networking in general but we

ended up you know I guess being

acquainted in that sort of thing so

moving on so networking is hugely

valuable and I talked to a couple of my

friends and that that's one of the

biggest things that they got out of

their blogs as well so it wasn't so much

you know being able to push affiliate

products or anything like that but you

know they can show up at a conference

and people know who they are in fact I

know that some people that have been on

my niche site project blog or YouTube

channel because they share their story

on my site like people know who they are

so they went to conferences and people

recognized them

no one's recognized me at a conference

that by the way I've only went to one

but it wasn't it was it was a larger

conference with not that many people in

our our area so anyway the networking is

hugely valuable the system that I used

right to help launch my site this is

exactly what I did

I suggest you know if you're interested

in this kind of stuff take notes right

you could use it for your own thing so I

knew that Spencer had other people

featured on like his success stories so

I knew that there were like ten other

people so I knew that I didn't have time

to write so many blog posts and in fact

it was quite hard for me in the

beginning and I probably used too many

big words I write much better now

it was really hard just to let you so

basically I asked them to guest post on

my site so you'll notice that's sort of

like a give to that write it helped me

because I could publish more content but

the thing is like most people want to

guest post on other sides now granted my

site didn't have much going on for it

but most people are keen on guest

posting now a couple couple examples on

how it worked and these are interesting

so number one is John haver so John

didn't actually have time to guest post

on my site however I was able to meet

him have a good introduction a good

interaction he passed on that

but we made contact and later on I was

able to guest post on his site which is

even better than him got guest posting

on my site and now we don't talk often

but we're acquaintances and you know I

think probably once a year we end up

chatting for some reason or another

which reminds me I should probably touch

base with him to see what's up um Matt

Allen over a dumb passive income he

actually guest posted on my site right

so he he wrote a post on like keyword

research which he he was very into and

is very into and he was able to you know

get links to his site and get some

people over there

I think I had like four or so other

people that you know worked with me and

posted on my site so it was a great way

to launch with a little more content

versus like launching my site with like

three pieces of content that were like

my first pieces of content so I was able

to pepper in and lunch with like ten

pieces of content roughly and then I did

other stuff just in general so I did

blog commenting and I guess posted so I

did like some early guest posting on you

know sites it's really good right if you

have a story to tell or you have

something valuable to share case studies

are probably the most valuable thing

because it's hard to get that data

there's you know most people do things

and they don't share them on case

studies just in general so if you have a

case study say like the making 10k and

six months or whatever that's

interesting people want to hear about

that so because I had that and I could

layer in project management most people

are not project managers I can lay the

framework of project management over the

case study very unique right so I had

that advantage and by the way I happen

to have that advantage but you just have

to figure out yours everyone has some

kind of skill or interest in a specific

area it may take you months to figure it

out but just keep in the back of the

mind ask people what

they think you're good at what do you

excel at you don't have to have a

certification on it right so you just

have to have the skill in a way to

illustrate that you know what you're

talking about so uh salim is on as well

thanks for hopping on what is this next

slide so I launched a book to go along

with the site right so I launched an

e-book a niche site project management

and this was like a hundred page book

right so one of the things that sort of

dictated what and when and if I was

gonna do anything like start a blog was

I pitched Spencer to make sure I could

guest post on the site as a success

story in November he said yes

so I was like that's a go I want to be

able to launch the site corresponding

with what Spencer was gonna publish for

me I also knew that I wanted to pre-sell

I think at the time I was listening to a

lot of was called the fizzle podcast I

think they're still quite big it's a

membership site but they were talking

about pre-selling ebooks and I was sort

of coming in on the tail end of when

ebooks were actually actually like a

viable you know thing so I decided that

I was going to launch the book and I was

gonna pre sell it I was gonna go through

what they call like an alpha release of

beta release and the full release so the

alpha release happened in like I can't

remember like late November or early

December and once I had to go ahead from

Spencer I basically started writing the

book and I pitched that in that first

November what do you call it success

story guest post over there so the thing

is I wanted to iterate

so that I could launch quickly and then

improve it based on feedback

hence the alpha release so I'd release

that to about ten people or so and I was

like okay if I hit ten that's good to go

I think I sold like fourteen and then I

was my sort of milestones were decided

ahead of time and I knew if I sold like

four or ten that'd be good enough to

move forward I can't remember what I

charged I think it was like a hundred

bucks I can't remember and I made it

like cheaper to buy early and you got

more stuff so like the Alpha group I

like made it cheaper maybe it was 80

bucks I don't remember so I made it

cheaper and they got a one-on-one

coaching session with me where I could

help him with project management

potentially niche site stuff but

typically these were you know people

that were interested in more project

management stuff I decided I was going

to release the beta at the end of

January in the full release in early

February so you'll notice that I was

very lucky in that I was able to get on

Spencers podcast in late January again I

got a little bit lucky now some of the

people that were in that alpha group are

some people you may know or have heard

of like Kent Chow or ki Chow he's on

Facebook quite has a decent following

over there and Tong Tran he hopped on

for the Alpha as well of course he blogs

over at cloud living he has a competing

course with mine as well

but again when you look at you know

hammering home your differentiator that

you must figure out i have project

management and i have 10 years

experience doing management consulting

there's a certain group of people that

want to work with a professional like me

tongue is great right tongue has tons of

skills super smart great marketer

different demographic is going to be

interested in tongues work right some

people want to like work with them

someone who has the corporate

and tongue is younger I think he's in

his early 20s or so and you know he

hasn't done the corporate thing before

so it's a big difference in it if you

figure out your differentiator there's

not really any other competition out

there there are other products but like

either people like me and they want to

work with a corporate professional or

something different right so there's

very few people that have the same

combination as me but in fact I don't

know of anyone else that has these same

combinations me so I released a video

course in the summer of 2015 however it

was it was basically like like slides of

the e-book and then me talking over it

was very little like over the shoulder

work there was no straight on camera

stuff it was literally like slides and

video it's sold okay but it was more of

you know people were asking for a video

course so I did it as quickly as I could

and I didn't put the same effort into

the video courses I did the book so I

ran through the content and released it

and then when I look at the work that

I've done for a five-figure niche site

you know I spent I don't even I can't

even think how much time I spent but

there's like tens of thousands of words

of scripts for five figure in each site

for this video course in 2015 it was me

speaking from my head it was much more

like what we're doing right now versus

five figure niche site where I used a

teleprompter and scripted everything so

very very different in the production

value and in the information so just

quick note people people actually asked

me for about the book and asked me about

this video course they're out of date so

you don't want these old courses you you

can't or shouldn't be able to get them

anyway so some of the mistakes that I

and it was just an experience right so I

didn't realize it until after so one not

being consistent enough so there was a

period where I didn't blog or publish

things consistently right scheduling

content is a little difficult and I had

a full-time job at the time and I was

also working on niche sites too so I had

too much stuff going on really and I

didn't plan far enough ahead the second

part is expecting to grow fast

everything is much much slower than you

think and you're typically rewarded

through patience and like the

willingness to adapt next is expecting

things to go as planned

so there were definitely hiccups and

just you know thinking back about

releasing the actual book the alpha beta

and the full release you know when I

started working on it I just I created

it in Google Docs and then I created a

PDF you know out of it when I tried to

do the full release I wanted it to be

formatted better so I I thought I was

going to be able to just move over to I

think it's like the Adobe typesetting

app but it's what they like do that's

what they format books with so it's

super powerful and a lot of times that

means it's kind of hard to use with a

learning curve so that was a nightmare

actually I had to hire a person so I

struggled for about a week just to do

the typesetting stuff you know I'm a

smart guy right I have used a lot of

different software I couldn't like

change the font like I couldn't do the

simplest stuff so I had to hire someone

to migrate it over so little stuff like

that and over and over again like things

don't go as planned now of course I've

mentioned this a couple times like

trying to do too much so I had a

full-time job and that full-time job was

I was a leave for a team I had like 10

to 15 people working for me that's a lot

of stuff like juggling around in your

mind I would receive between like 80 and

120 emails per day in that job so

there's just a lot of stuff going on and

if you're thinking hey Manas start for

niche sites which I did do this internet

marketing blog where I write about it

and then try to work my full-time job a

little bit stressful so you know I mean

I can I can operate on smaller amounts

of sleep and this was a period in time

when I was waking up at like 4:00 or

4:30 in the morning I'd like wake up a

little bit and then my mind would start

racing and I just get up and start

working it's interesting to do that for

periods of time but like if you do that

for too long you get burned out you're

sort of less patient with things so last

point trying to write smart so I was

used to writing business emails maybe I

was trying to sound smart in those

emails but typically I was just trying

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