how to build an opt-in page or landing
page that converts in WordPress hi
galaxy and welcome to my channel my is
also work share how to succeed online
and I also document my own journey so
guys you've been asking me and I promise
you that I will shoot a video tutorial
step by step where I show you how to
build a landing page or an opt-in page
in WordPress landing pages that convert
really well so this is it this video is
a tutorial where I will show you how I
am building landing pages for my
affiliate marketing projects and not
only affiliate marketing projects I was
testing something for local lead
generation and I was building exactly
using this system this tool to build
these kind of landing pages to collect
to capture the details of my visitors to
collect their emails and provide
something for free to them in exchange
and before I will show you the exact
step-by-step how to actually create a
landing page or an opt-in page I want to
say a couple of words about the tool
that I personally used to build all my
landing pages and opt-in pages and this
tool is called thrive architect why I
personally chose thrive architect
instead of for example quick funnels
lead pages instant pages and optimized
optimized press is really outdated it
became outdated some time ago because
it's like overly complicated and it's
right now is far behind all the
alternatives that there are on the
market why I don't use clear files
because click funnels is not ideal for
beginners and it's not ideal for
affiliate marketers click funnels works
best for those entrepreneurs who promote
their own product who sell something of
their own because click funnels works
really good when you need to build
complicated funnels and you have your
own product to promote because quick
funds include like kind of integrates
the payment process payment system
if you're promoting affiliate products
clickfunnels is overpriced because if
I'm not mistaken $97 a month is basic
plan and it doesn't even include
autoresponder if I'm not mistaken and
the autoresponder that it includes I had
mixed feedback that it's not it doesn't
work as well and you know say in
addition to clearance you still need to
pay some for an domain name and for both
responder and some additional services
either way and it's much wiser to go
with the tool that provides the same
functionality as click funnel that you
need to run your affiliate marketing
business you get it costs way way
cheaper for example thrive architect the
tool that I'm using causes the cheapest
plan cost sixty seven dollars a year its
annual payment sixty seven dollars and
you can start building opt-in pages and
landing pages on your website and the
second reason why I prefer thrive
architect instead of other let's say as
well affordable alternatives like online
page builders like instapage leadpages
and the rest of them because thrive
architect you're installing on your self
hosted WordPress website so you ideally
you want to have the possibility to
create landing pages opt-in pages in
addition to your let's say website to
your blog where you can publish articles
and start promoting the content or
ranking in Google leadpages insta pages
they exist only for creation of landing
pages and opt-in pages they don't
they're not meant to run blogs you know
so you have to pay mother fee to have
only landing page or an opt-in page and
we thrive architect you install thrive
architect as a plugin to your self
hosted website and you can using this
plugin you can create opt-in pages in
addition to your main blog this what I
really like and
need for my affiliate marketing
businesses so without further ado let's
and get started so what you need to make
it work you need two things the first
one is thrive architect and the second
is self hosted website in WordPress if
you still don't have your own self
hosted WordPress website not the free
one wordpress.com but self hosted
WordPress website follow the link below
in the description and get access to my
free affiliate marketing training in
lesson number three I show you
step-by-step how to create your self
hosted website with few clicks it's
really simple to follow so after you
create your self hosted website you will
have to arrive to login page of your
website this how it usually looks and
you have to login to your dashboard of
your self hosted website so right in
front of you is the dashboard or
yourself hosted WordPress website we can
close unnecessary information right here
so it can look something similar
something a little bit different but the
general idea is going to be exactly the
same as you see on this screen for now
let's leave the dashboard of your
website and let's go get the thrive
architect plugin I will drop the link
below in the description of this video
so you can just click it and arrive to
this page if you click right here on top
our products you will see right here in
the drop down menu the whole list of all
the products that they offer
the first one is thriving architect when
you click to thrive architect you will
arrive to this page you can watch the
video let's say video presentation of
the tool and when you scroll all the way
down you will arrive to the plans so one
single license plan cost sixty seven
dollars a year five Lots license pack
cost $97 a year as well it's not monthly
fees and no fee so basically if you have
just one single website and you don't
don't plan to get more websites then you
can go with $67 plan if you have already
a couple of websites and you need
you know that you need landing pages on
more than one let's say website then you
can get the five license back the one
that I got
but either way even if you get 67 what
like single license plan don't worry
because you will always be able to
upgrade that and get more licenses for
more websites so when you yeah so
basically proceed with that Add to Cart
and like finish the payment because I
already bought through our architect I
already have it and all I have to do
right now is actually login to the
membership area so after you get your
thrive architect click on member login
like follow all the kind of steps and
design click to member login now I will
login to my members area of threat
themes so here we are in the membership
area and first thing that you have to do
is download thrive architect you click
download and save to the folder where
you will find this plugin click Save now
we want to go back to the dashboard of
our website and what we want to do go to
plugin then add new and upload plugin so
we click Choose file go to the folder
where we downloaded to wear with
downloaded ultra architect click on the
file thrive architect and click open
then you click install and it will get
installed now we go to plugins installed
plugins right here you find thrive
architect and if it there shows activate
right here then click activate you have
to activate the plugin because on this
website as I always said that I only
have from architects is activated and I
don't have to do anything with that
after that after you activated your
thrive architect you have to go to
thrive dashboard and go to license
manager so now you have to add
licensed that you just paid for two your
plugin that you install to your website
and for this we have to enter our email
address and license key to find these
information you have to go back to
thrive architect dashboard scroll right
here in the right on the right side you
can see my accountant license keys so
you click here if you will scroll a bit
down you will see license keys where you
can find all the information that you
need and right here email and license
key so there you will find your email
address and license key so you basically
copy and paste both of them to the
according places right here on your
website email address to the email
address and license key to the license
key then you click activate license and
that's it after that
your fraud architect should be active
and you will see this kind of green sign
after these kind of like registration
steps are finished we can start creating
our landing page for that we have to go
to pages click add new and for example I
will create let's say sciatica report
sciatica free report so police project
let's create sciatica free report the
landing page where I'm giving away free
report on sciatica that is provided as
free rebrand herbal PDF on Clickbank the
other PI was showing you in one of my
previous videos and yeah so this is the
title of the page we click Save then we
have to either save draft or publish
because only after that you will be able
to kind of launch through our architect
and find the page on your website after
that you go to launch through our
architect we arrived to this kind of to
the default page of your website to the
default theme we don't have to pay
attention to that
not much now we have to go to page
settings right here and choose landing
page template and this is one of the
best parts of thrive architect because
it offers like about 250 templates of
landing pages if we scroll down you see
how many there are and each one of them
each group for example the one that I
personally like one of the landing pages
that a person like I like these two mini
squeeze and mini squeeze 2 and main
squeeze so if we click on expand set you
will see that each template has even
more templates inside of it so a couple
of words what kind of landing pages work
best the best landing pages that you
have to go with are the simple landing
pages the minimalistic style because
complicated things can be good for some
things for example if visitors for
example need some more information about
your company especially if you are
running some lead generation for local
businesses or you are offering some
complicated kind of like services and
you want to provide more information for
your credibility and so on so forth but
like for affiliate marketing especially
I would recommend to go with some
something like really minimalistic and
one of them yeah these ones elementary
for example our good ones as well
vibrant as well are good too in this
case I'm gonna go with mini squeeze too
and I will choose mini squeeze two of
lead generation 2 template after you
choose the template you click choose
template now it's being loaded and here
we are as you can see is already loaded
the only thing that I don't really like
in this template that call to action
button is below the fold you want to
have this call to action button above
the fold above the fold means that when
you land on this page when you arrive to
this page you'll see call to
action without doing anything without
touching your website so without
scrolling down anything because when it
is kind of below and you have to like
below the fold and you have to scroll
down to see this call to action button
it decreases conversion rate pretty
significantly so what we want to do with
this landing page is we want to optimize
it and kind of adjust it to make it way
more compact yeah first of all I want to
attract your attention that everything
is drag-and-drop and everything is you
can adjust everything visually with your
mouse the majority of things and it's
very easy to do and easy to follow so
first thing I want to kind of make it
compact make it shorter to arrive to
make this button kind of like above the
fold and what we can do we can remove
the spacing there we can remove the
spacing here as well so I'm gonna be
adjusting this landing page to what I
think is gonna work best so what I will
do let me say straight away I will
change this landing page and adapt to
the free report of sciatica that I'm
gonna upload here as any as an example
as an example of free giveaways so I'm
not going to put too much effort and
time into title kinda like in
copywriting and the best title of this
whole thing and the best text I'm gonna
just be taking the information from that
free ripple that I have and just copy
paste right here to make the accent on
the page building now we want to make
this smaller as well so you can use the
scroll to make it smaller or you can
make manually like that with your
fingers we can keep 36 line height
maybe we can put one
now we want to change this image and we
just click it right here right here we
click change image upload files so we
choose the image then we upload it to
the website and set to the post and here
it is so now we can actually make make
the image size smaller or bigger and
here we will list some things about this
report and for this we have to actually
open the report and see what's in there
and for example the first topic is why
conventional sciatica treatments often
fail
then can chiropractors eliminate sciatic
pain
what is an effective strategy to
treating sciatica
so right here what we want to do
you
now when you have this kind of reminder
to save your landing page you have to
save it right away I recommend you to
save as often as possible because
sometimes website can crash and you know
whatever can happen and you don't want
to lose what like your work that you've
been putting so much time into this what
else I wanted to do right here so
now we want to put the same color
highlight to the word wrong to made it
accent like that and that's pretty much
it and so as you can see what we did we
did this landing page kind of adjusted
to our free report and we made it more
compact it was pretty easy to do now
what we want to do right here is to
include the links to privacy polls and
disclaimers and like all the stuff you
can delete the thrive landing page is
copyright and put it right here for
example my your website for example
modern your website comm what else then
after you finish all that you click on
the button first of all you can adjust
this button and change the text of the
button and the buttons and everything
whatever you need to do then when you
click to animation and action you can
see that when you click on the button it
opens the lightbox so for example if we
save this page and open this page in the
new window in the new tab when we click
on this button the lightbox comes out so
we need to edit this lightbox as well so
we going back to the Thrive architect
editor and when we click to the button
right here you see animation and action
and open lightbox and the function when
you click on the button it opens the
lightbox
lightbox is basically a pop-up kind of
window that comes out to your page and
kind of blacks out the rest the rest of
the screen makes it kind of dark it kind
of attracts the attention so when you
click on this pencil you will see right
here the lightbox and you can click Edit
lightbox when you click Edit flight
books it opens the new
edit kind of adjustment window or thrive
architect and we can adjust right here
setup to get instant access to your free
download again we want to make it
compact and for that we just click to
the this kind of block or paragraph and
remove the spacing
now we remove the spacing of this block
as well
you
so we made it more compact and right
here the same when I click the image we
have to put the image of our free report
then we click change image and put
exactly the same insert to the post and
then we get instant access and the zip
so don't think that I will leave it to
the next tutorial where we will be
creating our auto responder account and
least to like for this particular
landing page I will show you also how to
connect this landing page to your auto
responder for those of you who know how
to do that great for those of you who
don't I will show it to you in the next
video to show you right now quickly how
to do that when you click to the lead
generation box right here on the left
you can see connect forum to service
when you collect forum to service then
you can choose either with HTML form
connection which is unlikely most likely
if you are using kind of advanced with
responder then most likely you're going
to use new IP API connection so when you
click right here you basically click on
add new API connection and connect to
your service that you are using for now
we are not going to be doing that
because it's the content for the next
video
yeah why we need to connect your
autoresponder because when we collect
the leads collect name and email address
we want to get this saved in our water
responder and automate everything so
that you will not need to send out this
free report manually each and every time
it's a lot of hassle you will be like
you know we don't do that and we are
connecting to autoresponder and as soon
as someone subscribes gets all automatic
email with the link to this free report
so now we just click save and we can
just close the lightbox now if we go
back to our
landing page reload it and click the
call-to-action button click here to get
instant access as you can see our
lightbox
is updated with the information that we
needed with the picture that we need we
can make actually the picture bigger and
these fields smaller it's totally doable
and maybe even recommended what else the
crucial thing is that a lot of traffic
these days comes from like on their
mobile phones so what we need to make
sure that our landing page looks decent
on mobile devices and for this unlike
some other page builders this is another
reason why I like thrive architect and I
don't like optimize press for example
because they make it extremely extremely
difficult and you actually need to know
coding in order to adjust landing page
for mobile devices in front architect to
make sure that it's a it is optimized
for one for mobile devices all you have
to do is click right here in responsive
View button and see how it looks on the
tablet for example so for tablet we what
we can do we can for example add some
space in the top and end up yeah maybe
we can add even more space in the top
like that to make it better looking
because this is the size of the of the
iPad or like tablet whatever you're
using then click Save when we are adding
in the tablet it doesn't actually change
on the desktop it didn't add any spacing
in the top it added only spacing on the
tablet and it didn't change on the
mobile either so we have to go to the
mobile device it's very important and
change the mobile device as well as you
can see is everything really really bad
looking on the mobile device so we have
we
have to actually adjust this and for
this we have to first of all decrease
the amount of the spacing of the text
and line height line height to one point
six probably at one point eight no one
point six is better and now it looks
much better we actually also need to
make sure that call to action button is
above the fold on all the mobile devices
and right here this button looks not
very nice it looks too big I want to
make it smaller and we can do like that
then we can actually make the button
will be smaller by decreasing the size
of it as well to make it look neater and
nicer like that and now it's much better
the only thing what we can do we can add
some spacing right there and remove
spacing down there to make it more even
and we can add some spacing right there
and decrease spacing right there so it
looks way better we can also decrease
the text size of these privacy balls in
like whatever is in the footer and thus
premise it now we can get back to the
landing page on the PC and everything is
set what you also can do is always check
on your on your PC or in different
browsers on your mobile phone on maybe
another mobile phone on iPhone on
Android phones as well to make sure that
like different sizes as well to make
sure that it on each device looks nice
if it for example doesn't fit into the
screen then make it smaller and
look nicer the last thing what we can do
we can change the background image and
for that what we have to do is go to
background style and right here if we
click - for example image then choose
image and we can upload any image that
you want them to upload as a background
in this case what I would do honestly
speaking is I would make it a little bit
like that or bit darker I would keep the
same background picture because it's
like quite abstract it doesn't distract
any attention from your report but make
it even you don't kind of like opt-in
page even better we can keep it like
that and for some reason the button
decreased we can increase the size of it
back to there to 32 more about yes now
it all works really well as you can see
it now even better highlighted and pops
out - you're kind of to the eyes of the
diseases of the landing page so guys
that's pretty much it I hope you'll like
this video I tried to show you all the
necessary details that you need to know
to start building opt-in pages and
landing pages in WordPress that convert
for your affiliate marketing for your
personal branding for like whatever
needs you have now guys as a reminder if
you don't know how to build your self
hosted WordPress website follow the link
below in the description and get the
access to my free affiliate marketing
training and in Lesson number three and
four I show you step-by-step how to
build your self hosted WordPress website
is really easy also in the description
of this video you will find the link to
thrive architect the best page builder
out there as you can see it's really
really powerful direct there is a lot
more to it and if you want to really
learn it you have to play around to
tweak it and it's really
like pretty much unlimited you can even
compete with professional designers of
the websites to know more about
architect and stop follow the link below
you will see the potential and power of
it and thrive themes websites have
unlimited amount of tutorials on all the
each and every aspect of thrive
architect so guys thank you for watching
if you liked this video hit the like
button below the video and drop a
comment below if you have any questions
if you want me to show you any
additional information any additional
kind of aspect of page building drop
your requests in the comments and I will
come back to you with more tutorials on
these kind of things thanks again guys
and see you in the next video
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