what's up duck huntin here from niche
site project this is the livestream
session on getting traffic to your niche
site and what else is this yeah
basically I have three tips it's getting
traffic to your site and converting so
that's very important it's cool to get
traffic it's even poor even more
important to make money in revenue or
whatever your goal happens to be perhaps
you're trying to grow an email list or
something like that but today we're
really focusing on niche sites and
authority sites bigger sites like that
so I know we have a few people in the
house already I hope several more people
will trickle in this is sort of like a
little experiment so I'll tell you more
about it in a few days once I get like
any results in and I have no idea how
it's gonna go at this point so I know we
have Adrian on what's up good to have
you we have Jonathan as well
give me a shout in the chat and let me
know it's your first time on let me know
you know where you're from just say
hello I'll give you a shout out in a few
minutes as we get started so a meal is
on as well now I'm just gonna launch
right into it today and give give
everyone time to say hello and I'm gonna
answer questions at the end hopefully
we're in the traffic area I'm gonna
cover a broad range of stuff today so it
gives you a lot of latitude to ask
questions and I'm happy to answer them
up until about an hour I have a meeting
at 11:00 so like fifty nine minutes from
now so really excited to have everyone
on like I said a little bit of an
experiment today and hopefully the
lighting is pretty solid I think so I
got a lot of lights a lot of florescent
stuff pointing right at my face here
okay so I'm gonna go over three tips to
get traffic to your site so these are
niche sites and if you're brand new to
the channel or affiliate marketing in
general these are usually called niche
sites or Authority sites they're roughly
the same thing these days it's really a
branding thing
between the two terms the other part to
note is these are usually like review
sites like product review sites of some
kind usually monetize with some
affiliate program like Amazon Associates
that's primarily what we're talking
get started in affiliate marketing and
people just buy a lot of stuff on Amazon
so it's low friction you don't have to
be an excellent copywriter or a sales
person to get this to happen so these
are the kind of sites we're talking
about I'm happy to answer more questions
about the details of that but you know
the number one mistake that beginners
make and I made this mistake also was
around keyword research now in 2013 I
learned about niche sites and just
generally making money online from the
smart passive income podcast I just
randomly found Pat Flynn listen to I
don't know about 30 episodes like so
many hours of content within just a
couple weeks and I was like this is
great I can't wait to start my own niche
site I remember I was like fretting over
you know buying what was it called
market samurai which was sort of like
you know this groundbreaking keyword
research tool now it's sort of like out
of date I think you can technically
still buy it but it is sort of behind
the time so it's it's a little old and
dated basically I did this keyword
research and found what I thought was a
great niche you know a couple thousand
searches per month a few terms to go
from and the competition looked to be
very low and there weren't very many
other sites competing for these terms
and I thought well I got am a this is
gonna be great I'm gonna monetize with
Adsense you know at the time I was
looking at Adsense that was kind of what
like Pat Flynn's examples were his case
studies that he was publishing were
usually based on Adsense not always but
they were largely based on Adsense so I
was going that route trying to follow in
his footsteps of course and
I launched the site and no one really
came to the site now I eventually made I
think over a few months I think I made
about a hundred dollars right I actually
got a check from Google I got a check
with the Adsense earnings so it wasn't a
total wash but it was very misguided and
the biggest mistake that I made was
there was like no product associated
with that keyword research that it did
so it was like it was kind of pointless
right so I was trying to get traffic
where like there was no product on
Amazon that a person could purchase
right they didn't sell these on Amazon
and as far as like the Adsense revenue
no one was actually selling these things
so like the no one was going to make
money right so no one was gonna sell
them no one's gonna make money and that
means no one is gonna run ads with
Google so that whole monetization
strategy was flawed from the very
beginning from the start right with
keyword research and the number one
thing that you need to remember when
you're looking for like keywords is
buyers keywords right you need to make
sure there's some kind of buyers intent
somewhere right when you think about
purchasing I don't know let's say a hot
tub I was talking to a friend the other
day and she said you know her and her
husband have they decided to splurge and
get a hot tub they've been talking about
it for years now a hot tub costs you
know at least a couple thousand dollars
and up to several thousand dollars many
considerations and the point that I'm
trying to make is there's you know a
sales funnel where at the top people may
just be looking and I'm gonna make a
funnel shape here that's what I'm doing
so you have like this funnel where
people are doing like broad research in
the beginning maybe they're asking about
you know is a hot tub right for me well
a hot tub work in my yard
if it's very small or you know if
there's sinkholes in the area I'm not
sure of the research people do for hot
tubs but as you go along the sales cycle
it may be like more and more specific so
there's always buyers intent in that
like hot tub research funnel but as you
get closer like how do I find an
electrician to wire a 240 you know panel
to my elect like how do you do it like I
don't understand so that's even further
down if someone is looking to rewire and
have the wiring added to their house
then they're obviously pretty darn
interested in the topic right so they're
interested in purchasing and hey they
may even buy like a three thousand
dollar hot tub or a five thousand dollar
hot tub and all the accessories
associated with it that's a good buyer's
keyword right people don't buy hot tubs
all the time unfortunately so the search
volume would probably be lower which is
why it's a reasonable example for me to
just to throw out here but the the idea
is there's always some kind of buyers
intent and when you when you have that
in mind you are literally looking for
like someone who is on the way this is
this is the best scenario right you're
looking for someone on the way to Amazon
to make a purchase they're just not sure
exactly which hot tub to get maybe so
it's I don't even know hot tub brand
names but it's like hot tub a versus hot
tub B which one should I get like that's
a great keyword because someone has done
all this preliminary research top of the
funnel kind of stuff and as they're
going deeper right they're understanding
while I'm looking at these two models
they're fairly similar and I'm making a
decision and I know that these are like
two of my favorites so that's a great
way to look at it now as far as keyword
research goes I will mention I'll you
know plug my own webinar tomorrow doing
a free no pitch webinar there's a link
in the
description below depending on where
you're watching if it's on a device or
whatever I'm not sure where it's at in
the description there's a link to
register for a keyword research free
training it's just the workshop tomorrow
you literally can't buy anything from me
I'm not selling anything if you follow
the link below you could register for it
and there's a replay right again there's
no there's no sales pitch so you could
watch it at your leisure you can watch
it later in the future and I'd be happy
to have you on totally focus on keyword
research tomorrow so that's the number
one thing make sure it's like buyers
intent there needs to be buyers intent
somewhere in your keyword research or
you're not going to sell anything which
is the goal eventually it's the goal so
I'm gonna pause for a second a lot of
people hopped on really really
appreciate it if you have the ability to
give a thumbs up I would I would love
that I would really love it in fact if
you give a thumbs up and say hey gave a
thumbs up I'll give you a personal
shout-out like I usually do I like to
you know talk to people here so
Jonathan's on Adrian my man Emile David
is on good to have you on Robert from
the July class Robert awesome good to
have you on in David David this is your
night of your first time around buddy
okay and then a pastor is on as well
Pete asks about the new collie Georgie
we got a new dog here in the lasts like
oh we've almost had her for two weeks
she's doing great she's adjusting well
that's a whole other story we have an
Instagram that we set up for so I if
people actually care I could share the
link here actually by the way are people
into Instagram here or do people that
are watching this right now let me know
if you're into Instagram and okay let's
see Shawn what's up vid hor awesome
other David are you're looking to decide
your niche for your new Amazon store D
card is on Karla's working out the
keyword golden ratio Joseph what's up
watching in Bangkok and
let's see we got okay yeah VIP whore
gave me a thumbs up cool David did also
Jonathan Adrian D card fantastic and I
see the likes are creeping up as we
speak
Mikael generally lurks and that's cool
and David R says yes on Instagram Dennis
is on London and Duke awesome Chris
gives me multiple thumbs up very cool
okay the reason so I'm gonna launch into
the second one so first one keyword
research make sure people eventually
want to spend money right so even if if
we have all the best intentions
generally if you're watching this you
would have learned but you also want to
make some money and at the end of the
day like someone has to buy something
somewhere from someone even if it's not
to you
so there has to be buyers intent the
second thing is to actually get traffic
to your site right so getting traffic to
your site is one of the most common
questions I could probably do 30 videos
and just like talk about like micro
pieces of getting traffic to your site
now the cool part is there are hundreds
maybe thousands of different strategies
to get traffic to your site you know if
you're looking at organic SEO there are
thousands of strategies to do things for
organic search traffic from Google
typically but it could be from Bing or
Yahoo or you know if you go like more
literal with search engines you know
Pinterest Facebook YouTube those are all
search engines as well and they all have
their little quirks for SEO on those
particular platforms now the thing is
there's too many options right you have
all those different platforms that I
just mentioned and each market is a
little bit different each niche is a
little bit different Pinterest may be
huge for some aspect of like home
decorations or something like that
while you know YouTube may have a whole
different set of people that are
interested in home decorating but it's
like a different audience podcasts are
out there too and I guess technically
right
like whatever podcast app you have is a
type of search engine to that you have
to be aware of if you're launching a
podcast now of course we're talking
about niche sites today the big problem
is there are way too many strategies so
if you listen to you know me right I try
and keep it concise and that throught
too many ideas a try but if you search
the Internet in general and you're
trying to figure out how to get traffic
to your niche site you're gonna have
tons of strategies it's going to be
overwhelming and if you're anything like
me I have sympathy for you but if you're
anything like me you'll probably learn
about all these opportunities and you'll
try a little piece here you'll try a
little piece there you'll build a couple
of web 2.0 blogs maybe you play around
on Pinterest and you start sharing some
stuff maybe you hear about an app that
helps you share things on Pinterest and
maybe you also share some things on
Facebook too and you just kind of dabble
in like ten different areas it feels
really good while you're doing it
because you're following someone's
instructions probably and you know
you're learning along the way you're
making a couple mistakes you're sharing
things and you get a little traffic
maybe a little traction here and there
and then you never actually focus hard
in one area that's a common thing that I
mentioned a lot of times you have to
like ignore most everything except like
one channel say organics SEO and then
dive in hard on that now this number two
tip about getting traffic maybe even
like today like literally if you do some
of this stuff if you start working you
do this for a few hours today you may
get a little traffic right not a ton
you're not gonna be able to quit your
job but it's around blog commenting and
the thing with blog commenting is it got
a bad name a few years ago I got a bad
name because
several several alot of I guess like
spammers will call them spammers a lot
of people started using apps they went
to a software solution they used some
app that would comment on blogs all over
the internet and like spam your link
around or their link around and there
was some you know early on you could
actually rank with like comment spam and
you could sort of manipulate your anchor
text and boost your site in in the
Google ranks just with blog comments and
then that changed right so blog comments
became nofollow and then we became more
sophisticated in blocking these BOTS
basically from commenting these fake
spammy things on our sites so they're
you know I use a few plugins to help
limit that but here's the thing blog
commenting still works and the reason
you can get traffic today if you do it
again not necessarily easy not
guaranteed you will have to spend time
at it but if you comment on blogs that
get traffic that are at least a top like
that post at least if that blog post is
in the you know niche in the topic area
that you that you're trying to get
traffic to if you comment on the blog
and you mention something intelligent
and maybe you leave a little you know
some bit of curiosity in your blog
comments people will maybe follow the
link and I'll go into a more detail here
but they may follow the link back to
your main domain and check out your site
now it's pretty interesting and again
I'll go into the details but it's pretty
interesting because this is super
effective as far as networking goes
because probably the person who will
follow the link one of the most likely
people to follow the link on the comment
that you leave is be bloggers that you
commented on write the blog owner
you commented on so the thing is you
have to be careful not to look spammy
when you're doing this manually right
you have to do this manually or you'll
end up in that sort of that spammer
category which you don't want to be in
right you don't want to be in that so
here's the thing you have to do you have
to find like relevant topics blog post
to comment on now you shouldn't try and
comment on like your competitor site
because you know they're probably not
gonna approve your comment just in
general now it depends if it's like a
bigger authority site then they'll
probably like won't feel threatened by
you like your comments as long as you
have like a good blog it's not like all
affiliate content or anything like that
so you would want to look at what I call
like the shoulder industries right
shoulder niches that are sort of related
it's like the same kind of audience
would be interested and I'll give a
quick example let's say you have a
survival niche site people that are
interested in outdoor activities and
products are also interested in survival
there's a good overlap and the audience
if you think about like the Venn diagram
of the overlap there's a lot there so if
you had a survival site you can maybe
comment on outdoor sites camping sites
stuff like that you probably wouldn't
want a deck or you wouldn't want to
comment on like the home decorating site
because people that are interested in
home decorating are probably not
interested in survival right much less
overlap in that case and you can just
think about it as like the audience
right so if it's a similar audience
you're good to go now the thing you'll
want to do is like find something that's
kind of related right so if we're taught
I wrote like a little example earlier I
often give pen examples so I wrote blue
pen down so I have a blue pen here so if
your niche this is a arbitrary like
pretty contrived example if your niche
was
is like writing utensils and you were
trying to get some traffic to your post
about blue pens best blue pens for
example you probably couldn't go to
other competitor pen sites like I said
they're probably not gonna help you out
much however if maybe you think about
other people who are interested in pens
so just curious in the chat anyone can
anyone think of some shoulder industries
where people are interested in pens let
me know in the chat and if you're
watching the replay you let me know in
the comments - so you could just write
the question and you know what our
shoulder industries for blue pens and
just write your answers down all
comments and reply back to anyone who
answers that Duke says art ok great art
Anthony says writers perfect I wrote
like sort of self help because a lot of
people that may be into the self help
area it like would do journaling right
so you could figure out like specific
once you figure out like specific niches
you can go a little deeper right so Duke
mentions art Anthony mentions writers
but you could go a little bit deeper
into like topics and you could maybe
just go to an art blog see what they're
writing about see if they like talk
about paper or something like that so I
wrote journaling so I could maybe just
you know put it in Google like
journaling tips and the key a couple key
things right so I would put in like
journaling tips as a starting point and
then there's an advanced search like
filtering feature I think it's called
like search tools or advanced search
there's a little drop-down and I like to
look for stuff that was published in the
last like 30 to 45 days why because that
means they're publishing stuff
least recently right they're publishing
things recently and probably often and
if that's the case that means they're
probably going to approve your comment
or at least look at your comments what
you don't want to do and this is one of
the big mistakes I made is I would just
search for that and then it would come a
comment on someone's blog from like four
years ago and they don't write anymore
they check their comments like you know
once a quarter or something like that so
it's really a bad use of time if you're
not commenting on an active blog and a
couple other mentions here Karl says pen
case collectors yeah exactly
kids Lou calligraphers and then Jonathan
says business branding sites like Vista
Print London theatres says teaching
awesome these are all perfect
calligraphy why should and we're getting
ideas for like specific you know I guess
like specific things to search for so
here's the thing so come up with some
idea like think of the niche come up
with some ideas maybe look at some blogs
to get ideas what people are searching
for in those areas and then make sure
when you do the search that you're
finding stuff this recent if you don't
have like recent blogs to comment on
then refine your search a little bit
you're not gonna get it the first time
but the good part is it takes like just
a couple minutes to like check one one
search term see how it is check a couple
more and then you refine it and do
better so once you find like a search
term that works well and you have like a
list of blogs to comment on read the
post figure out some intelligent comment
right it needs to be intelligent I
highly recommend asking a question of
some kind so people have to reply back
to you you kind of want them to remember
who you are
so a couple things you need to you know
where it has like the name field put in
your name right don't put in keywords or
anything like that
you can try to put your name and then
say like name like hat like 80 and then
the name of your blog like the brand
name so maybe if I commented on like
Neal Patel's blog I would say Doug at
Mitch site project or from niche site
project something like that you'll
usually be able to see like in the other
comments on that blog post if people are
leaving their brand name there sometimes
people put in parenthesis or they use
the pipe character like that's the
vertical character to separate their
name from the brand of their sites right
so you can put some brand stuff in there
but don't put in best blue pen right
don't do that people used to do that and
that will not get approved you'll look
like a jackass and it's just kind of a
bad idea so don't do that
put in your name that's good to go right
put in your name next you need to be
sure for the website field you just put
in your domain name so HTTP slash you
know whatever your domain name is you
put that in you don't want to put in
like the long URL that you're trying to
get links to again it looks spammy and
it's probably not going to be approved
and just a bad idea so don't do that
just put in the the domain name now
leave a comment just leave a regular old
comment you don't have to do anything
crazy like put your link in there now
very rarely right very rarely you can
put your link in there that is by far
the exception case and it would have to
be so highly relevant that like someone
asks hey I'm really looking for like
what's the best blue pen it would be
great to know and then if you put the
answer in well that's super helpful in
more people will follow that but you
have to be
a hundred percent sure that people are
looking for that information they're
interested in it and so on and let's see
we have a couple comments here and
Anthony put in specifically so it's like
John Doe pipe writing with a purpose
exactly Anthony that is something you
couldn't could put in with your with
your name in the name field so the key
thing is so whole recap on the blog
commenting aspect here you need to you
know find relevant blogs that are a
similar audience to yours don't try and
go to a competitor site it's gonna be
kind of an uphill battle
don't be spammy right don't try to put
your keywords and don't try for your
name don't try and put your keywords and
for your name you may be able to put
some branding in there if that's the
thing that's happening on the site
that's quite common once you start
looking around
additionally don't put your link in the
comment unless you're just a hundred
percent absolutely sure that people are
looking for that information if they're
not looking for it then you will come
off as a spammer and you probably won't
have your comment approved so that is
part two again I'll just pause here to
recap I'm going to hit the chat here for
a second have a sip of coffee so number
one you do need to make sure that your
keywords have buyers intent or you're
just sort of spinning your wheels that's
not going to be profitable in the same
way that like a buyer's intent that
keyword is going to be profitable the
second part is if you want to get
traffic really quickly even though it
could be a small amount go do blog
commenting now the magic here is you
could do a large amount of blog
commenting for relatively cheap if you
hire someone or it just takes you know
your time of sitting there if you don't
have a budget but you have a lot of time
you can sit there do these blog comments
all day long if you spend maybe thirty
minutes
you can probably do 5 to 10 per day and
if you just do one day of it who cares
but if you do like 30 or 60 or 90 days
of it that's a lot of you know backlinks
just in general there's a lot of
opportunities from relevant blog posts
for people to actually follow your link
and maybe check out your site so that is
number 2 and I do see in the chat here
ok and uh kids Lou says how about
commenting with comment love is it even
better yeah comment love is great that
is sort of 2.0 but beyond the scope of
what I'm gonna talk about today I do
have another video actually maybe a
couple videos on comment love and
commenting using that strategy the
advantage I'll just mention real quick
comment love basically gives you a link
back to your most recent blog post so a
lot of times I will use comments love as
part of the search string and then
that'll only show results that have
comment love on it because wherever
comment love is used it's like on the
page so it's a pretty easy footprint to
check out um and I recommend you know at
least trying out comment love you don't
have to install it on your site but you
look for comment love as a footprint out
there okay um Karl mentions nice
comments to wish someone well with their
blog or website gets great results and
it starts the conversation you could
build a relationship perfect that
launches into point number three so
we'll get to that in a second and London
says does it matter if it's a nofollow
link what value okay so generally the
comments like 99% of the time or go or
they're gonna be nofollow like so
usually you're like by default comments
are nofollow links so what value does it
well number one if you actually can't
get traffic through a nofollow link well
that's a good link regardless right so
let's say for example you comment on
like the Tim Ferriss blog right the
4-hour workweek blog and you leave a
kick-ass comment and your links in there
and you get a lot of traffic that's a
good link to have secondarily like as
Carl mentions you start building a
relationship like part of the blog
commenting is like you're networking and
you're you're meeting people in the
niche which is a good thing right it's
all about your network a lot of times
it's all about your network and then
further just in general it's good to
have a diverse link profile so if you
have nofollow links but it's from like a
huge number of domains on different IP
addresses different huh like that's good
right that's generally good now there's
probably some point like I don't know
what it is I'm just gonna make something
up but let's say you have like a hundred
referring domains or something like that
like if you get a thousand referring
domains that are all nofollow like I
don't know like if there's basically
diminishing returns from that but the
point is if you want to get traffic that
is interested in the topic that you're
writing about it doesn't matter if it's
nofollow right if they're interested
they're into it so the other the other
thing is like if you're only interested
in do follow links then strategy three
is more interesting to you so okay let's
see in Anthony says what if a competitor
has already commented in the blog post
that is totally fine it probably means
you're on the right track so david says
what do I think of a domain okay and
I'll come back to that since it's not
relevant exactly exactly
okay so part three so again quick recap
number one buyers keywords
number two if you went traffic pretty
quick start doing blog commenting right
so typically when I'm working with
students in five figure niche site
people that get sales within like the
first six weeks are people that do the
blog commenting as prescribed maybe a
little bit extra and people follow the
links back to their site within the blog
comments right just the name they follow
the links and then they buy something in
Amazon again did I quit their jobs yet
they're not making like thousands but
it's like that first a little bit
they're not even ranking anything yet
they hardly have any content on their
site yet they've made their first four
or five dollars or whatever it just
takes some blog comments so number three
is the thing that everyone wants to get
out of people hate it the people that
accept the fact that you have to do link
building usually go a little bit further
so some of my friends over at Oh with
what the heck is the name of the it's
like the income school guys so my
buddies over there Jim Ricci great guys
I have an interview on this channel so
if you're interested check that out but
they do no link building at all now my
argument is and maybe I'll challenge
them I know they're very busy but I'll
challenge them to a little debate so my
argument is you can do great right you
could do fine if you don't do any link
building but if you do link building
like you can get returns that are like
exponential on the effort right so once
you refine what you're doing with the
link building activities it's not nearly
as difficult as everyone thinks it is it
still feels like a lot of work maybe it
takes a little while to do like a few
weeks but if you're building something
big I mean a few weeks or a few months
it's not really long so okay I'll get to
the point the thing is when you do these
blog comments from part two it natural
moves into the part 3 which is guest
posting so if you are networking
commenting on people's blogs you'll have
like a whole list of people that have
seen your name right they've seen your
name they potentially seen your site or
at least they're aware of your domain
because you've commented on their blog
maybe one or two or three times and if
you're really good maybe you sent them
an email maybe you signed up for their
email list send him an email ask him a
question wish them well told him happy
holidays whatever whatever you want to
do to network is fine usually if you
just if you act like yourself and you're
nice like that works out fine and as
you're building the relationship like if
they're blogging they probably know that
guest posting is a good thing to do like
you could potentially here's another
nice thing to do maybe you have a list
of like 10 blogs that you think are
really great you've commented on them
and you eventually want a guest post but
you want to do something nice for these
folks first so that they actually like
really know who you are and the good old
rule of reciprocity like if you do
something for them they're gonna want to
do something for you so little 2.0 thing
little advanced thing is publish a like
the best the ten best blogs for
journaling like in 2017 right so again
pretty pretty contrived example but like
you get the point so publish some best
of thing where you're putting them on a
pedestal you're basically you know
linking to their site you're saying hey
these people cool follow them on social
I look up to you know this person and I
look up to that person here's the reason
why and do like a little feature and
basically just say nice stuff about them
right so if you do that even if you're
super small bloggers like people are
gonna appreciate that every like you if
you've watched a couple of these you've
heard me read anytime there's a
compliment to me I read it right like
I'll do that I'm
like I'm not I'm fairly humbled just in
general but I mean if someone's gonna
read me a compliment or tell me a
compliment I'll read it out loud you
know so the the thing with the guest
posting is the more work you put upfront
to build the relationship the higher the
conversion rate will be if you're in a
hurry right if you're in a hurry and you
ask for a guest post like the second
time that you contact the person it's
going to not go as well you'll get a
lower conversion rate at the end of the
day you'll feel like it's taking longer
if you have a lot of touch points but if
you want to get a really good like
mention or guest post or someone to like
go out on a limb for you building the
relationship could take months right I'm
working on I can't even mention them but
like I'm working on building
relationships with certain people where
I may not get anything out of it for
like six months or a year but like if
anything ever pans out like having that
person like on my side is a good thing
and it may not be like initially what I
thought I was going to need help with
but like in the future they may be able
to help me maybe they're gonna connect
me with someone in their network that
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