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Tuesday, April 28, 2020

Live Office Hour With Miles Beckler - How To Scale Your Online Business Q&A #Best Education Page #Online Earning

Live Office Hour With Miles Beckler - How To Scale Your Online Business Q&A


hey miles here miles Becker calm and in
this video you're going to get an
opportunity to get your question
answered but I've also got several other
questions here that I'm gonna share the
answers with you today because they're
extremely good questions you see on my
email list a bit ago I requested for my
subscribers to send me their biggest
challenge their number one biggest
challenge and roadblock to making a full
time income online and I've received
dozens if not over a hundred questions
from that so I've been sorting through
them this morning and I found a few
questions that are super relevant to you
to help you grow your business which is
what I'm going to answer today so if
you're live with us welcome thank you I
will be popping into the chat here and
there to make sure it makes sense and
I'll try to answer a couple questions
from there but ultimately these
questions are the key real quick before
we get going if you like me doing these
types of Q&A calls these types of Q&A
videos give me a thumbs up here on the
video it does help me know if I see an
above average number of thumbs up and
likes on this kind of gives me that
heads up that I should do more of these
also if you want to be on the list that
gets kind of the opportunity to ask
these questions you can join them in my
email list and get my free course that
explains how I went from side hustle to
multi-million dollar business online
it's a seven step process it's 100% free
you can get it at miles Beckler com4
slash free - course so with all of that
said welcome welcome we got people the
chats are starting to roll we got all
kinds of people on I'm gonna get into
the first question because that's why
you're here and the first question is
from David friend ray and he says how do
I get people to discover my services
out-of-the-box solutions to understand
the value trust me and my business this
is actually probably one of the biggest
actually there's two problems wrapped up
in here and that's why I wanted to
include this one and these two problems
are the number one challenge for most
people so I'm gonna read that question
again because I want to see if you can
identify the two questions within this
because they need to be treated and
worked upon differently so how to get
people to discover my services which are
out-of-the-box solutions and to
understand the value and to trust me and
my business
so there's marketing and sales marketing
and sales are two completely different
things
they work together to
move an individual from being unaware of
who you are not trusting what you offer
not knowing what you offer what solution
is there for them all the way to
becoming a customer right so marketing
and sales work together in this
marketing is everything that happens
before the moment you ask them to pull
out their credit card and obviously it
could be a request for proposal or it
could be a you know PayPal link there's
other ways to go about it but you get
what I'm saying right so marketing is
the pre frame marketing is all of the
content that you've published all the
social media publishing so your opt-in
the emails that you've sent all of that
effort you've done before ever asking
them to make a purchase sales is that
moment in the relationship when you ask
them to make a purchase generally
speaking it's gonna be a video sales
letter a sales page a webinar there's
some sort of a sales mechanism right
there's a sales presentation if you will
and then obviously a checkout page of
some sorts so that's the two pieces and
they're asking this question how do I do
all of it right so number one is I've
used lots of helpful content I find that
putting out helpful content is a great
way to build the trust and to capture
the attention of others I prefer search
engines to social media you probably
notice by my actions I'm here on YouTube
a whole lot more than I am on Instagram
you want to follow me on Instagram miles
Becca Rock or Instagram comm slash miles
Beckler but really I'm here most of the
time because this is a search engine and
this video you're watching now and my
535 other videos they're all indexed and
they're all showing up for different
search phrases introducing me to new
people over and over so that's the first
part right how does he gain awareness to
these people who need his services but
don't have them it's content generally
speaking you can pay to boost or amplify
your content for sure but some point
some way you need be putting out some
great helpful content that meets your
user where they're at and helps them
begin to solve their problems to get on
the path to their goals so they know
that you're actually someone who can
help then the other side how do you
actually make the sale you got a study
copywriting and you got to become great
at copywriting and that is a huge
challenge you can hire a copywriter it's
gonna be very expensive and I've had
some significant challenges with
copywriters I've spent tens upon tens of
thousands of dollars and some of
the delivery I received the deliverables
I received from copywriters were so bad
that I didn't even run it and I was out
thousands of dollars because it was just
that bad so it's a little bit of a
crapshoot hiring a copywriter um my wife
and I have decided to mainly take that
on ourselves and what we do is we write
out the copy and everyone small we hire
copywriters to give us kind of critiques
of our copy to give us new ideas and to
help us maybe identify things we didn't
see right then and there so that's the
process so number one you need an
awareness you need some sort of a
marketing plan that's gonna get you
awareness in the eyes of your users to
build the trust you're gonna want to
build an email list you're gonna send
lots of emails to help them on their
path then you need some great sales copy
or a great sales video or a great
webinar script right we need some sort
of a sales mechanism that is tested
tested tested and that's it I think it
couldn't take a business several years
to dial all that in for me it took about
two and a half years and I've been
making money full-time online for six
years at the point it took me two and
half years to get the audience growth
mechanism dialed all of those pieces
going my email is growing and then also
getting that last component of the sales
message and the offer so I hope that's
helpful David and we're on to the next
one I'm gonna go glance in the chat and
we have so many people in the chat I'm
excited to have you all here if you want
to let me know oh we got Poland in the
house Moldova in the house Chicago says
same experiences with copywriters London
UK in the house you know it's mid day
here in the US which means it's evening
in Europe so happy evening to you in
Europe caught you at a good time so
question number two I have here is Chris
Chris is making between a grand and
three grand a month and he's asking
should I concert concentrate on a mid
price product between 100 and 200 dollar
courses product course and a sustainable
paid traffic source to get one-off sales
on a regular basis or switch to a
membership model and try to grow
increasingly large tribe of paying
members this is another super common
question right what do you go for
because on one hand membership income
recurring income is awesome I have a
membership program my wife has a
membership program
I love recurring income it means you
kind of do the work once right you spend
the time building the relationship the
trust the mechanism sales mechanisms
else copy etc and you can get paid over
and over and over and over again
especially when you're great at
delivering it the challenge is a lot of
people have been burned by memberships a
lot of people have been burned I think
in the United States we have a cell
phone company called Verizon and Verizon
in the early days of cell phones and I
don't know you might have a Vodafone
where you're at or some other cell phone
company the contracts they used to lock
us into and they would not let you out
of the contract you'd have to pay 500
used crazy amounts of money to get out
of the contract and people wanted to
switch the service socked and they
couldn't without paying these ridiculous
fees and I literally think so many
people got burned by cell phone
companies from those recurring fees that
they're hesitant to sign up for any
membership at all which means in would
what kind of what I'm getting at is I do
think that a membership program is a
more difficult sell I think that more
people are gonna have more resistance
signing up for an ongoing fee than
buying a one-time product I know when I
was just getting started when I was
looking for my first shopping cart that
my wife and I ran four or five hundred
thousand dollars in revenue through most
of the shopping carts were ongoing fees
and I was like I want to pay every month
I'm not paying 97 bucks a month for that
or or 50 right now I don't mind paying
those fees because there's value for
that but in that moment I wanted the $50
option that I can pay for once and then
figure it out I need I knew I needed
three four months to figure it out so I
avoided everything that had a membership
fee and honestly in those early days I
voided most things so ultimately Chris I
think you can run both is the best
answer I think that there's room in
every business like first of all every
business needs more than one product
right if you have one product you don't
actually have a business you have a
product and it makes sense to have
front-end products and back-end products
that's how we run my wife's business
she's got low ticket products from from
seven dollars to eleven dollars to
seventeen dollars that we promote on the
front end we have a membership that runs
at thirty seven dollars per month that
we've thrown on the back end and we've
got some two to five hundred dollar
products in the middle that we promote
here and there as well and over the life
of a customer having all of those
different kind of offerings has helped
us significantly so start with the one
that you have data that says your
audience is most
interested in right at this point you
should have a big audience somewhere
whether they're on social or on a search
engine or on your blog or on a podcast
you should already have an audience sky
so we're assuming that's true
number two you should have an email list
you should probably have three four five
thousand subscribers who are getting
multiple emails from you per week and
they love you already
at that point you might want to just ask
them what they want and then go create
what they want for them right that that
really actually is the fastest way to
create a very successful product I found
with this audience I've grown through
YouTube when I asked what do you guys
want like they wanted help with me
working on their landing pages me
helping them on their niche their site
their SEO these these videos I put out
are there clear they're concise someone
with ambition could go through them and
do all the work but a lot of people
that's not like okay well how does that
apply to me or they want me to look at
their Facebook advertising data so
they're willing to sign up for a $97 or
it might even go up to $197 per month
mastermind kind of group where they can
ask me questions so it was them telling
me that's what they wanted is why I
created that product I didn't just kind
of like oh there's yeah oh I'll make
that see if anyone wants to buy it
that's a way to waste a lot of time and
energy so I hope that's helpful for you
Chris thank you very much for putting in
your question on that one I do
appreciate it and we've got a few
questions coming in right here on John
Haase says these are from the chat now
real quick John Haase says do you reckon
10,000 visitors a month your website
would be enough to generate 2,000 plus
per month with great copywriting it
depends quality of traffic is everything
right I can send a million I could
probably go pay something under a
hundred bucks to drive a million
visitors to a website and it would be
the worst traffic in the world and it
will not convert period 10,000 visitors
a month if I know if this if we're
talking like Facebook Ads
right where I can go in and target the
exact people their age ranges they're
like all of those specifics the things
that they like I can use an look-alike
audience 10,000 visitors per month I I'm
gonna make a lot more than $2,000 per
month on that so there's a lot of
variables right the quality of your
offer is one which you seem to get
because you say with great copywriting
so good on you for understanding that
but the quality of traffic is just as
important in the old days of copywriting
when they would actually mail letters
which a lot of people still do direct
mail and Derk mail is great because
there's less competition than there is
on Facebook ads and stuff but like in
before internet days there's this kind
of like argument which is more important
the sales copy or the list and most
copywriters would say what list that
you're mailing which means what's the
audience which means was a traffic
source right so if I allowed you to mail
I've got a list of like 30,000 customers
okay if I gave you the ability to mail
my list of 30,000 customers and you had
an offer that was relevant with okay
copy you're gonna crush it because we
know these people are buyers but if I
give you a list of people who have never
opened an email from me who opted in
want right or if it's just like a
scraped email list and you just go mail
those people which is possible and never
do anything like that it's just not
gonna work right because there's no data
point that says they take any sort of
relevant action so that's an important
piece I'm going back to my pre submitted
questions now Lisa Vargas is next if
you'd like to be able to pre submit the
questions I usually reach out to my
email list for these you're not on my
email list you can get my free course
it's the seven steps to how it's
essentially my seven step process how I
went from side hustle to multi-million
dollar business online it's 100% free
it's a full course it's online it's not
like a PDF or an e-book it's actually a
full course it takes you through kind of
the process the mindset and then the
actual tactical things you need to do
you can get it at miles bechler com4
slash free course let's go here miles
bechler calm I'm putting in the comments
right now for such free course actually
I put it in the chat right then there
and you Kirby what's up my man he says
what's your system for converting videos
to blog posts I hired a guy and I pay
him a lot of money because I couldn't
figure out a system he uses Tammy calm
TEM I calm to transcribe it and then
just from there it's literally like copy
editing so if you can find a copy editor
somebody who can like edit and copy edit
that that's the that's the most
time-consuming part but Tammy calm great
transcriptions ten cents a minute really
easy from there and on the leases and
I'm gonna just I'm gonna go through
these as quick as I can
right I'm constrained by my time I'm an
incredibly busy person but I want to be
here for you to show that some internet
marketers have integrity and they have
hard
and they I want you to succeed so I'm
gonna take the time but I'm gonna go
quickly through all this and and I've
had a cup of coffee today too so Lisa's
question is in a lot of you guys are
gonna resonate with this one so first of
all she says I've got my base set up
Facebook page YouTube channel she got
five videos up and your WordPress blog
set up to me that's not having your base
set up right to me that's like drawing
blueprint plans you're not doing
anything yet my base I felt like I had a
base when I had 200 videos so I think
for most people one to two hundred blog
posts one to two hundred videos that's
the base that's the starting point so
first of all you're not really where you
think you are yet Lisa
unfortunately my niche is going to have
to be affiliate marketing for beginners
and it never has to be that okay that's
a that's a mental flaw and that that
thought will block you and force you to
do something that is going to be
incredibly challenging if you want to
get in the ring with heavyweights bring
it I'm happy to compete I am competing
right now with this video here but
you're not gonna make it it's it's an
incredibly challenging thing in the
world of make money online is so small
you have companies like wealthy
affiliate there's a total freaking scam
telling you to just go so make money
online things and click funnels is like
oh just go sell click funnels right oh
my gosh there's there's more people
trying to sell it then there are buyers
of it that actually need it right it's
really really a small incestuous world
and it's so much better to break out I'm
starting a brand new website I'm gonna
document the process here on YouTube for
you guys I chose a niche of physical
products something I bought myself I'm
not an expert in this at all I'm not
even I'm maybe top 64 like I am far from
an expert in this and I'm gonna build it
from the ground up to prove that you can
just kind of randomly pick a niche if
something like I kind of know what those
things are sure and I'm gonna build a
super successful website on that niche
and he's gonna happen really fast
because I'm not up against people like
me Russell Brunson Neil Patel all of the
other people who have large budgets and
teams and and SEO prowess a list
carrying on so the niche stuff that's
problem so she says I've been doing
digital marketing for 15 years now and
you work with small business owners and
internet marketing is all you know and
you're passionate about great but the
competition is fierce so real quick
reframe here you can probably go
present yourself preframe yourself
posture yourself in your local town as
the foremost internet marketing expert
and I highly recommend doing that start
a meetup group sell local services build
a local agency be the absolute best of
the best in your town that is very
doable you want to go up against the the
world-class competition online that's
gonna be extremely challenging so you
work endless hours you're ready to tribe
traffic in three months you understand
the foundation of how to build it using
whatever tools you're using I don't
think you understand anything in three
months personally it's it's a multi-year
game but here's the hard part getting
traffic I guess what your specialty is
SEO so finally your question is whoo we
got there besides SEO is there anything
you did in the beginning when you
started building your list so that's I'm
gonna stop there's there's like nine
more questions in here um I put out 200
videos in six months before ever putting
my first opt-in up then I did videos
every day for a year before ever
starting a blog post then I kept do
excuse me I did three videos a week for
a year before I put my first blog post
out at about 20,000 subscribers in the
first year from putting up something
like 300 videos in my first year by the
end of year 2 I had something like 50 or
60,000 subscribers now I'm probably
gonna end year 3 with something like one
hundred and ten hundred twenty thousand
subscribers I didn't start selling
anything until two and a half years in
and remember I've been bringing I start
making money online in 2003 right like
I've been I've gone through the ups and
downs of this game for 13 years before I
started 16 plus years right now so
trying to figure out how long it took me
two and a half years bringing full-time
gangster level approach to this did I
get I went all in on one so the
questions go did I do this or that
you're doing a lot of different things
lissa doing one thing is key I went
all-in on YouTube I'm still pretty much
all-in on youtube I hire people to get
my content and to syndicate my content
out for me because I have money to
reinvest right I'm about to drop 50
grand building up this website that I'm
used as a case study I've got money to
invest I'm blessed in that sense but
also it's a result of been doing this
day in like I've been doing this online
marketing stuff to in 2003 I've built
funds for it right like it makes sense
for me to reinvest in my business so
focus go all the way in on one build
your audience first build your list
first eventually figure out what they
want and offer it to them that is the
trick to everything Lisa and Gregg Marie
is next and I want to jump to the
comments to you guys and answer a couple
of your questions here so Gregory is
making about a grand a three grand a
month and his question is more of an
investment question previously Myles you
talked about investing in index funds
and real estate many people online who
who have the great problem getting lots
of money that don't know what to do with
it
I know you can revamp reinvest back in
your education and business but at some
point people will want to do asset
allocation but don't know who to trust
or how to go about it maybe in the
future you get advise on how to invest
extra money I think this is so smart
Greg and there's a lot of viewers and I
know some of you are out there you're
making good money I know it I know
you're out there right now we've got
some multi million dollar per year
earners who watch my videos but we also
have the news so I love to mix these
kinds of videos in now I leverage in the
US there's some tax structures that we
can use to really as entrepreneurs
putting away a lot of money and lowering
our tax burden right so first and
foremost make sure you're working with a
CPA certified public accountant who
really understands entrepreneurs and
small businesses and find ways to get as
much of your money into your 401 k KS or
whatever it is whatever mechanism you
come up with with their help for you
that's right for you get as much money
into those accounts as you can to lower
your actual earned income right that's
so so powerful and that's something that
we entrepreneurs it's an advantage we
entrepreneurs have that employees don't
you get a w-2 at the end of the year
you're not on Schedule K and you're not
taking dividends you're not paying
yourself you can't control that my
company can 100% match me upwards of
18,000 plus dollars per year in this of
those accounts number two if you're
really really crushing it you can
actually leverage pensions you can
actually set up your own pension account
you would need to hire a professional
who can do this for you but it would
allow you to take even more of your
potential profits for the year put them
into a account that you could manage and
then you would pay a lot less taxes on
it as well and you
notice that there's kind of this inverse
of taxes and retirement accounts right
the more money you can put tax-deferred
into the retirement account the better
off your future self is and the less
taxes you pay today your future selves
gonna have to pay taxes on it but if
you're making a million dollars a year
right now by the time you're like 78 and
you start take tapping into that you're
probably not gonna be making a million
dollars a year anymore so your tax
burdens probably be a lot less okay so
that's that's the theory on it I love
real estate
I do think real estate is a great type
of investment but it's a business and
you have to be weary of how much time
and energy that you have because being a
landlord buying multiplexes analyzing a
dozen or a hundred deals to do the deal
to fix up the house to get in renters
and do all of the work it's a lot of
work there's no such thing as passive
income in any world of investing at all
so that's important to think about I do
think index buns are a stable way to
gain exposure to the stock market but
then the question becomes do you want to
be in the stock market or not my new
test and this is why I'm excited to
share this is this new website that I'm
building I'm building an affiliate
website from scratch I'm actually not
gonna do much of the work at all I'm
planning on spending about $50,000 this
year it will in the next year not from
not calendar year but in the next 12
months I'm planning on putting about
$50,000 in the project manager who's
gonna run it the content team who's
gonna write all the content and actually
bought the website and I'm gonna tell
you more about that because it didn't
have time to think of the niche and I
literally went to their website I look
through it okay I know what those things
are all by that one and we're just going
full speed ahead
so my costs are going to be about four
thousand dollars per month to build this
right says 48 grand over the course a
year it was a couple of grand to get
started hosting and and a few other
things if it's pieces so here's my big
idea can I put fifty thousand dollars in
which is way less than a down payment on
a home in any of the towns I would be
investing in not necessarily okay it
sits around the cost of a down payment
right so that would be the down payment
on two hundred thousand dollar house for
example so as an investor to buy
$250,000 multiply
that's what you would put in then my
goal is $3,000 per month cash flow year
1 so that means 50 grand in 3,000 a
month cash flow out each month after one
year real estate can't touch those
numbers cannot touch those numbers Here
I am teaching on YouTube
I've been full-time online since 2010 I
made a couple million online right like
wouldn't I just reinvest wouldn't I keep
going and do more of this I want to sell
you guys over here's my thousand dollar
course durpa durpa durpa I'm one of
those guys no not at all
so this is my new investing hypothesis
that I can get better returns and win
that proves to be right I'm essentially
gonna duplicate out the process over and
over we're gonna pick another site we're
in do it again we're picking those like
we're gonna do it again
and each sites gonna fund the next one
that's the theory and that's one of the
big things that I'm doing here I think
the gold silver gold mining sectors are
very interesting right now with what's
going on on a global economic cycle I
also think that there is some new
refound hope in cryptocurrency but that
is absolutely gambling it's adults
claiming that they're intrigued by a
technology but they're actually hoping
to get rich on piggybacking on the next
big thing is really what's actually
going on there so the odds of that going
people going completely upside down it's
it's an incredibly manipulative market
by a few whales so that's what I got on
that one I hope that's been helpful and
let's jump over to the comments here
divine Juno first one I saw registered
your agency with the state the IRS got
Bank you can't create a Facebook page
bought your domain you're working on the
site how do you start Facebook Ads
marketing for businesses you don't have
a client yet so so you don't necessarily
need to do all of that even to find your
first client you need if you want to run
a Facebook advertising agency you kind
of need two things number one the
ability to provide a result for someone
consistently and number two someone who
wants to buy that result from you that's
it so everything else you did is not one
of those two so like can you create a
specific result for them over and over
have you run enough Facebook ad
campaigns that you've proven that you
consistently can get a good cost per
lead you can lower
cost per lead you can lower the cost per
conversion and you can split test your
way to a scaleable campaign if you have
great you have testimonials you have
case studies that'll do most of the
selling for you then it's how do you get
the attention of the business owners
there's a million in one ways to do that
right there's Instagram there's Facebook
there's YouTube there's there's LinkedIn
I think running a meetup group in your
local town about digital marketing
teaching digital marketing teaching
social media marketing is the number one
best way because local people want to
work with people they can shake their
hands everyone get spammed out local
businesses are getting spammed out for
services because it's easy to find local
business email addresses just go like a
hunter aiyo it's a website that
literally for 50 bucks a month you can
go scrape other people's domains and
find working email addresses to be able
to get access to people so so they're
spammed out so when you go belly to
belly with them and you actually do like
a local meetup group you could really
gain some good positioning and some
build some great relationships quite
quickly on that Q&A solutions which is
the best content performance WordPress
or you got it on the first one I'm gonna
mention the other ones by name it's
absolutely WordPress for sure
doctor LuAnn sailor's has been posting
videos almost daily for a couple of
weeks nice you're trying to ninety
videos at ninety days you know doctor
Luanne you can also do ninety week
challenge I did a video on this at one
point if you do three videos a week for
ninety weeks boom you're there so at
when I hit the hundred thousand
subscriber mark I did a hundred and
twenty videos in 120 days okay so I did
120 day challenge first followed by
three videos a week for 120 weeks so I
actually did a 120 week challenge after
my 120 day challenge together that was
about a thousand days thousand 19 or
something like that right around
thousand days putting out a video on
average about one every other day is
where it totaled out 200 thousand
subscribers
brute force effort you can get there
learn keyword research you'll be amazed
at it let's see what other questions do
I have here untapped healing is on day
50 of the 90 day challenge you are
awesome I'm happy to have motivated you
I'm excited how would I approach a
health motivation product outside of
clothing if you have no medical
certification so grow your audience ask
them what they want one surveys get them
Phunk give you request fund your
questions I get them to give you their
questions and answer it figure they're
already buying things right like that's
that's the thing so everyone watching
right now we got dozens if not 100 or
more people watching my Wi-Fi like we
all have something we're about to buy in
the next week right and we all things we
need we have long term goals we have
short like they're just we consume we
buy things so like what are they already
buying go offer them that right you can
offer it as an affiliate you can make a
better version you know that there's a
lot of things but like literally go find
what they're already buying there's a
book called the srt8
RDS is a standard rate and ERISA it's a
direct mail tool it allows you it
literally is you can go look at all the
lists that a direct response marketer
could rent you can go get if that some
libraries you can literally go look
through all the lists and you'll be like
wow this list in the health world has so
much I think weight loss is the big
thing
I think in the United States of America
right now weight loss is probably the
biggest challenge for most people even
above making more money I really do I
think hundreds of millions of people are
like weight loss is the number one
challenge that they have and then you
can get so deep in the how to like vegan
gluten free weight loss would be a thing
right
juicing green smoothie like there's so
many varieties there's probably like an
all fat weight loss or an all meat
weight loss that would work for some
people might clog your arteries up but I
guess that's another question here there
so I would think weight loss is kind of
where that came to and you could be any
idea of how much it costs you to turn
each video in a blog post yeah so it has
cost me upwards of $250 I've got it down
now I think to about a hundred give or
take and refining the process right like
I'm a geek about processes so that's why
I love doing things first myself and I
pretty much always do things first
myself and then as I'm doing it I'm
doing things on two levels
number one is like I need to get this
result right I need to take video to
make blog posts I'm doing the thing but
then there's this other level the
observer level and I give that guy like
what am i doing
to get this result then once the results
UPS like okay I got through that one tan
that that post it we have
ouch right what was my process what did
I what did I have out of order that then
if I did it the in I try and I play with
the process and still to this day so
I've been buying content was the same
guy he's doing the process he has teams
that he works with and now we have it to
where it comes off of Timmy and it goes
to somebody in the Philippines and then
they do the first kind of run and then
it goes over to somebody in the u.s.
they do the second run then it goes back
to my guy he does the third read-through
and that's the fastest way and the least
expensive way because the bulk of the
issues are getting handled by somebody
in the Philippines but yet it still
kinda needs that final read over so
maybe for you Andrew right now is
finding a content teammate in the
Philippines to get you like 80% of the
way there and then you just do the final
read through the final edit to where
you're not cuz going from a cold
transcription is like this huge blog
attacks is horrible but if they can put
some sub heads in there and break up the
paragraphs and and just change the word
pattern language patterning around so it
reads cleaner you maybe can then get it
done in 45 minutes of your time and ten
bucks instead of $130 cuz right now like
I you know an hour of my time is is
worth hundreds of dollars at this point
to me with all the stuff I've got going
on so it's worth it for me but
everyone's at a different point in that
situation so I hope that makes sense all
kinds of people in here
coach sophia has always meant to ask me
this welcome to the party coach I
appreciate having you here you change
your email opt-ins from single to double
opt-in now you get about thirty
perceived 30% of people confirming their
emails are you losing leads of course
you are there's this old saying an
internet marketing if you want to make
any money online you run single opt-in
you if you do run single opt-in you need
a scrub your list regularly I want a
smaller list which is you know that's an
Andre Chaperone idea of I am NOT normal
I'm an alien if you knew that so in the
world of internet marketing
right like everyone wants to raw raw you
uh make it sound easy sell you their
thousand dollar product I'm the opposite
of that right like I'm I'm here to make
sure you know how much risk and
challenge it is I make you know how
worth it is as well because
damn worth all the energy invested but I
just wanna be a realist about it and
most people are used to Lambo boy
preaching the easy button and when they
find myself and it's like hard work for
three years or like ooh I'm not in the
right place like he is not mixing the
wifm right they're like them how do I
get this quicker and I'm like three
years I'm like I'm go back to Lambo boy
and they're just gonna rack up a bunch
of debt on a credit card for things that
don't actually work but that's okay
because that's where they're at that's
where they want to be so I actually want
my list to deflect people and I only
want people who are serious who are in
it for the long haul I'm working with
real entrepreneurs none of this fake I
put CEO on my Instagram I started a
print-on-demand thing and I'm a real
business no no no another real business
owners grow million and multi-million
dollar businesses and the number of
people online who are actually building
real businesses like that it's tiny it's
a handful it's dozens not millions right
so I'm okay having a smaller list but
that said run single opt-in and just
have a mechanism to describe your list
so if know if someone does not open and
does not click on an email in 45 days
you could eliminate them generally I'd
recommend somebody do that every 90 days
but if if they don't do anything in the
first 45 days at all
you could probably yank them because
they probably gave you a fake address
and then always show them one offer
afterwards and OTO so if they do give
you a fake email address then the next
page they go to they thought they were
gonna go straight to your download but
they go to an offer page a one-time
offer so you'll still get all of those
people showing up to your offer and
that's kind of one of the things so
Marcio Silva that I'm gonna go back to
the other lists from my email list
you're gonna struggle starting an online
is determining what content to give away
and to sell specifically when most of it
is on other YouTube channels so just go
right so Marcio like how many have you
published 200 videos yet if not what are
you doing like like you're just waiting
you're trying to figure it out mentally
like don't just go like give give of
yourself eventually you'll find your
little neck of the woods your little
thing that works for you then you'll
grow an audience around it and you'll
ask them the question what would you
guys like help with and they'll tell you
just like right here and now like like
literally do you not much I'm learn
all this feedback all these questions
like I get to get my VA to go through
this chat later I've got all the
questions in my database from people
around my list I have all this is data
y'all like literally like I'm gonna make
more videos on it I can make courses for
my inner circle members on it but you
guys are willing freely to tell me your
challenges just like when you you have
an audience that trusts you they'll be
willing to tell you their challenges so
you could help them solve them so it's
it's really the same thing it's totally
the exact same thing and I'm jumping
over back to the next one here the last
one was Greg so now I am on and I got a
few more of these and I'm hitting I'm
gonna my goal hit the hour mark do an
office hour with you all and the next
one was anonymous question is what is it
and this is this is a important one what
is the safest way to validate an idea
and a business model before spending and
losing a lot of money in wasting time
I love the theory behind this the
language pattern here is destined for
failure okay so I did a few videos on
the law of attraction this last week the
conversation we're having in our head
rights and what I'm talking about in
this question is so what is the safest
way to validate an idea that's a very
very good question I would change it to
quickest what's the quickest way to
validate an idea because everything
comes with risk we're entrepreneurs
everything is risky as an entrepreneur
but then before spending and losing
they're already ready to lose right like
spending and losing a lot of money in
wasting time
so those thoughts that that thought
pattern that got L equated in that
response is literally pre determining
them they're expecting to lose money
they're expecting to spend a lot of
money they're expecting to waste their
time what are they gonna get that's
exactly what they're going to get
because of that mental frame and so
here's the shift right
what do entrepreneurs do aren't your
printer's take on above-average amounts
of risk right we invest time and money
today for the potential chance to get
extraordinary returns in the future okay
I'm gonna try to say that again cleaner
cuz I have some breaks in there excels
like get my words together okay so an
entrepreneur is someone who willingly
takes on additional risk financial risk
time risk today
right for the potential chance to have
exorbitant amazing incredible payouts
and earnings later in the future that's
what we do but it's all predicated by us
being more than willing like the best
entrepreneurs I know they're like
where's that next big challenge I can
solve where's that next big problem that
no one else can figure out right we as
entrepreneurs are willing to take our
time and our money to build solutions
and find solutions for other people and
the risks are everywhere in that we
might not find the solution they might
not want the solution they might not
value the problem that we're going after
but real entrepreneurs realize that
buying validating the idea the business
model right so they put some money in
they put some time in the validation
comes back that it doesn't actually work
you learn something that didn't work
this is one step on a path of 10,000
steps that Thomas Edison used to create
a light bulb do you have light bulbs in
your house I do I have light bulbs
behind you right now illuminating me
right every house in right in the world
but every house in the developed world
has light bulbs in it because this dude
Thomas Edison was like I'm just gonna
keep finding things that don't work and
eventually I'll find one way that works
he was trying figure out the vacuum and
removing the oxygen because the
filaments kept burning and just all of
these scientific experiments what if I
used this material with this in the
glass what if I use that material with
this burn the filament burn the filament
burn till he found exactly what worked
okay
copper wire in a vacuum I think is what
actually it is so this is what we do
right and if you're not ready to take on
this risk go get a job give it up go
live your life go to happy hour play
with your friends go get a racecar go
play video games go binge watch
something on Netflix because that's what
people who aren't willing to take the
risk on do so that's where you're at
just go do it or step up and realize
that validating your idea your goal is
to disprove your idea your goal is to
disprove every idea and then disprove
the next and then the next and then the
next and over the course of three years
you know what you might find something
you can't disprove it actually works
over and over and then here's the trick
and every guess is wrong you just do
that same thing over and over and over
and over like me with these videos okay
I got my videos going so oh god I got a
YouTube channel about a hundred thousand
now I need to go on Instagram no I don't
would I do that for this is working oh I
got it now I got Facebook cuz Gary Vee
said Facebook no I don't would I do that
for it would stop me from doing what's
working right my wife and I on our main
business we're doing the exact thing
today that we were last month last year
year before five years before we just
keep doing that same thing we found that
work took us four or five years to find
this thing that worked and a part of
that is it worked for us and it works
for them it didn't take an exorbitant
amount of her time and energy my time
and energy and it gave our audience a
really good result we were giving them
really good results before that we were
making money before that it just took a
lot of time and energy for my wife and
it wasn't sustainable long term it
wasn't scalable to the tune of millions
of dollars a year it literally was
capping out like two hundred three
hundred thousand dollars per year so
there are tweaks and we're just testing
different things you making money all
along the path so then miles back
Lybrand right a couple of years bill in
the audience and then it's now I'm got a
little membership thing going on cool
I'm a run with that now I'm trying to
figure out how to add on some events
cool that might just be it for me for
ten years I got a little bit of this a
little bit of that I'm just gonna stick
with that because it works I love
speaking i love talking so i love being
on stage so i might as well roll my own
events i love traveling to amazing
locations and hosting high-end
masterminds so i might as well keep
renting these ridiculous mansions if you
haven't seen any of the ridiculous
events I've done search abundant circle
on on YouTube I've rented a thirty four
thousand square foot 20 room palace in
Thailand and Brenda 80-foot yachts for
entrepreneurs and really good time
anyways what's the safest way to
validate an idea opt-ins run an ad to a
landing page see if you get somebody to
opt-in if so and that grows that means
they're kind of interested the next step
of validation is can you get them to
pull out their credit card in order to
buy something so you want to write a
sales page and you wanna have a Buy Now
button you want to actually click on
that Buy Now button two things gonna
happen
number one you can uncheck out and then
excuse me after the checkout you just
don't hey I haven't built this prod
or we're back ordered I'm gonna refund
it to you and you refund them or be when
they click the button to check out it
takes them to a landing page that says
we're still working on this and your
email address below and I'll let you
know right when it's ready essentially
you want to see how many people you can
get to click on the Buy Now button
getting people to check out is another
thing because generally speaking one in
eight one in ten who click on the Buy
Now button and get to your checkout page
are only gonna convert right so 10% 15%
is kind of an industry average um and
then you got to remember that maybe your
copywriting is terrible and maybe you're
just new and you're just gonna have to
fail for 3 years and that was what the
whole point of the beginning rant was on
that I hope that makes sense and I hope
that that's helpful for you guys so Alex
how many visits to a blog should you
community before you create a custom
audience create the custom audience day
one man it just starts to accumulate and
fill 4 there depending on what you're
doing you don't need a college degree
for an online entrepreneur man most
people who have man most people who are
super successful entrepreneurs don't
have college degrees to be honest
[Music]
do I know who Andrew Kirby is asking me
do I know who Sam is what's my opinion
of him so like I know of him I know a
lot about his backstory about his past
partnership with another consulting
person he broke away and from what I
heard he literally like there are some
shadiness that went down I know he sells
an extremely high ticket products and I
know he presents himself in a manner
that is very well positioned so from
Matt a I ignore that dude consciously on
purpose
because I bet his sales copy is really
really good I think he's reinvesting a
lot of money back in and I believe he's
got like a full sales team and I believe
he's got literally a call center and
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