Plumber Starts Buying Online Businesses with Jaryd Krause - DS055 #DougShow really quick right as soon as#Best Education Page #Online Earning

hey what's going on this is the Doug

show my name is Doug Huntington and in

this episode i interview Jerrod Kraus he

blogs and guess he has a podcast as well

over at buying online businesses and you

should check out his blog you should

check out his podcast as well I'll put

links and stuff in the show notes

Jarrod's story is super interesting

because he started off his career as a

plumber and as you could imagine

he sort of branched out and moved over

to the online business category and he

buys online businesses that sort of his

thing and it makes a lot of sense

because many businesses as they're

starting off they fail at the in the

beginning right so if you can get a

business it's already running it's

making money you can see the moving

parts and everything like you may be

better off you can sort of skip that

early failure sort of timeline there so

anyway jared has some pretty cool

resources I'll mention really quick

before we get into the interview number

one a due diligence framework which we

reference within the interview so when

you see a website website or a business

for sale it's often hard to tell like

isn't legit is it like worth what

they're asking for and that sort of

thing so the due diligence framework is

very helpful further he also has a

website evaluator tool and I'll put

links in the description so you can get

to it pretty easily

but in both cases they can help you

evaluate the value of a business and

whether or not a business is legit

through that due diligence framework so

before I send it over to the interview

do check out his podcast as well put a

link for that and without further ado

let's talk to Jared Kraus

[Music]

hey what's going on it's Doug Huntington

here and I'm sitting with Jared Krauss

so how are you doing today I'm really

good thank you Doug and oh you know I'm

doing I'm doing well - we were just

talking about how I'm warm right now cuz

I turned the air conditioner off but

other than that I'm doing great so we

don't know each other what we actually

just started talking about ten minutes

ago so this will be a pretty hopefully

fun interview as we get to know each

other and for the people actually like

myself who don't know you Jer

can you give us a little bit of an intro

like what you do now and a little bit

about your origin story yeah cool what I

do now is I teach people how to buy

website businesses people that want to

sort of get to this space of no whole

make money online type deal and they

come they come in and they want to learn

you know how to buy them rather than

just grow them and that's a different

different option my origin is I was a

plumber I was working you know crazy

hours per week and commuting to work and

all that fun and it took me a while to

get to the point where I was buying

sites as I struggled a fair bit and then

got to a point where I bought a couple

people found out about it wanted to know

more and that's why we spawned into

teaching got it

and I detect a little bit of an accent

are you from Texas no from across the

border no I'm um well well across the

border I'm from Australia yeah okay

right I'm very cool and can you I mean

you were you're a plumber before so how

did you make the transition over to

purchasing websites and businesses in

general what happened there yeah well

there was a lot of struggle as you could

imagine any entrepreneur has that

struggle phase right so I was working a

lot and I'd quit work and I'd go away

and not travel because I was like oh

I'll save up for you I'm gonna go away

and travel for six months because the

Aussie dollars really good back then now

it's not so good as we record but

I go away and spend all my money come

home broke a little bit of money and

then start working again and repeat that

and I was like man I need to like I I

don't want to work like I'm running like

I thought I was running away from my job

but I was literally running away from

what my life was at that time and I sat

down and I was in Egypt and I was a dive

master I did a dive master course become

diverse and become a dive guide and I

realized that this is what I want to do

I want to travel the world but how do I

do it all right like I literally jumped

on Google and I typed in how to travel

the world and make money online and

popped up like travel bloggers I'm like

that's it

I'm a travel blogger now and I did that

and struggle my way through travel

blogging because everybody's a travel

blogger and everybody now with an iPhone

is a travel blogger and so I did see

that it wasn't a whole lot of money to

be made in that but I was just like you

know I go chipped my shoulder I'm gonna

show you that I can do this and and I

made a little bit of money it wasn't

enough to sustain a lifestyle so I

stopped that and I thought right I need

to get proper online business like a

drop shipping business or something and

I started a drop shipping business and I

fail and I put so much work and effort

into it and it wasn't like it the main

reason I failed is because I spent a

whole lot of time on I didn't spend too

much money but I spent so much time

building this thing and I just thought

you know if I got a shop online people

are gonna come and buy stuff but it's

not the case right like you've got to

have you can have the best shop in the

world

Bittan it could be in the desert and

nobody would know about it and you

wouldn't make any money even if the shop

was made out of gold or whatever it gets

so I failed at that I didn't know what

marketing was I learned a whole lot

about marketing and I thought well I'm

gonna go away and buy a website instead

now like I'm failing I've came across

this thing that was like 90% of stars

fail this stat I was like what dude like

I'm I'm gonna buy the one that's past

that 90 percent failure right and that's

I taught myself how to do research and

due diligence and then I got into that

bought one and another one and another

one and people found out and then

they're like mate can you teach me how

it's done

got it and can you put a

in a timeline or rounds actually the

everything that you said so how long

were you a plumber and then how long

were you sort of traveling and going

back and forth and then with the travel

blogging like how long did you give that

and just sort of set a timeline for us

yeah so I was plumbing so I got out of

school and I was plumbing from like 2005

to 2013 2014 and yeah 2013 and I've been

aboard my first business then but in

between 2012 to 2014 I was travel

blogging for two years and I also have

my travel blog whilst I was building

this first drop shipping store and yeah

and I built that up over six months

eight months and I kept it and then I

just shut it down later because it just

wasn't making money and there's costing

me hosting and all that fun stuff so and

then since early on mid 2014 I've been

buying sites and I got to a point where

I had had I bought my first business in

2014 and then I bought a second one in

2015 and within a short period I had two

businesses and I was making more from my

full-time gig as a I was a supervisor at

the plumbing firm at this time and so I

quit and then I went away and travelled

and then I bought a third business and

then yeah it just it just grew from that

okay so yeah gotcha and for the

businesses that you purchased can you

give us an idea of like the business

model obviously there's many many

different ways to make money I usually

focus on Amazon affiliate marketing and

some people have science based on

Adsense or whatever right there's tons

of possibilities so do you have like a

sweet spot that you just personally

enjoy more yeah I do

I this is one that I didn't tell you off

air I'm going to help me and tell you

now because it's it's my first business

that bought I think it's quite cool it

was a membership model right and I

bought a

model business and I was like I

really like this because it's making

recurring income every single month

they've already signed up and I had that

for a little bit and I shut it down just

because it was getting old and it wasn't

viable to keep it open and the other two

that I bought were drop shipping

businesses and the drop shipping model

and I've stuck to drop shipping and a

lot of my clients applying drop shipping

businesses also other types of sites too

but drop shipping was a model that I

really dug and got into and yeah I liked

it cool in one observation that I have

is you know you're one of your first

size that you were trying to start from

scratch on your own was indeed a drop

shipping site so you have like

prerequisite information you knew some

stuff that definitely didn't work right

so for you to stick with it and like buy

those kind of businesses it makes like

perfect sense to me cuz like you're

skipping the that failure rate period in

the beginning so I mean do you have

anything to add about that yeah that's a

great pickup dog is that

when people look first move to this

space of buying websites is like what

sort of business should I buy and

sometimes people have no like background

of like I had a little bit in drop

shipping but when you do come to it is

that you know use what you know already

and like if you know a bit about drop

shipping or a bit about affiliate sites

like you know you do and all this

different types of stuff then then stick

with that type of business model if you

don't then find one that clicks with you

and makes sense to you and it's easier

for you to understand like if it's easy

if you don't understand affiliate sites

and you're like yeah I get this rather

than drop shipping then go move forwards

to that and that's why I just picked her

I liked membership models I'd learn a

lot about them but it was in a drop ship

drop shipping space so I went and order

and it was I knew a lot about it and

that was a massive advantage when I

first started so yeah that's a great

pickup

Thanks Thanks so I'm here if that's the

only one I have today the only good

question

I'll take it so for these sites that

you're you're looking at obviously it's

pretty hard to understand if it's going

to be a site with a lot of growth

potential if it's actually legit

you know if it's making the money that

they say and so on I don't even know all

the things you have to check out due

diligence they call it right so just

tell me about that process and just some

tips for people yeah so the jute that's

a tongue twister due diligence always

get it and all the clients as well but

we it's it is important the first thing

that I look for is the opportunities

before I look for the red flags like you

mentioned and like how to grow it like

they're the opportunities like so I'll

look at different things like what's you

know do they have an email list that

they're not currently marketing do they

have a social media accounts that are

not currently targeting or posting

content when was the S last SEO work

that they've done and what was it and

what type of improvements could be due

to the SEO to to get a top ranked higher

in the search engines get more traffic

coming in what type of marketing is

being done is it is it working if it is

working great why's working so we can

double down on it make that marketing

even better if it's not working why is

it not working so we can make it better

as well and the key question that I like

to ask is is why and why and why why why

why why is like this why is it like that

and I sound like a child whereas the why

question so much but it's so good

because you get so much information when

you're doing your research in Judy

litter and so first of all I do when I'm

scanning for businesses I look for all

these opportunities of like how can I

grow this business and what I just wrote

it off there is just like a real snippet

that's what goes on in my brain I put

put it out on paper and into other forms

of like education that people can

consume but when it comes to the point

where I look for like red flags we call

them red flags or you know things that

you know raise something that we need to

check out

is that's where we dig into the deep due

diligence in finding out like all right

what what SEO work has been done and has

there been any blackhat SEO for people

listening you know you're two different

types of SEO white blackhat gray in the

middle black out not so good well not

good at all especially according to the

new update on Google but yeah so we

check out what's what are some things

that are concerning and then ask those

harder questions to the sellers and that

can be anything through the marketing

through the SEO through the competition

financials and a few other things that

we look for as well so yeah pointing out

those red flags is is really really

really important things that you can't

see yeah and have you I guess like

what's the weirdest sort of red flag

that you've seen in the due diligence

process yeah so there's there's been so

many oh one last week this is the one of

the guys posted in the group he's like

oh this person wants to sell their site

and they want to sell the Australian

domain with the dot-com value and he

said is it is it something I should be

cautious of that the person who's

selling it wants to have me sign a

document or agreement that I can that he

can still trade his services and

products in Australia even if I buy the

condo you and I just that's a huge red

flag and that was quite weird for me to

to be asked that question somebody

that's a total beginner to this space

which is it's fair it's a fair question

but that's raised as a massive red flag

like why would somebody why would you

buy a business of somebody and allow

them to keep trading which is gonna be

your competition and they've really way

more built up the hoist you've just

bought right no that was a quite a weird

one yes or have you had from the

financial perspective like I know as a

you know an entrepreneur who didn't know

anything about you know business or

marketing or doing anything on my own it

was a little shaky luckily I couldn't

like work a spreadsheet pretty good but

it was a little shaky like keeping track

of the books and you know I think I

wrapped it up pretty tight early on but

have you seen just like terrible books

where you know someone is saying they're

making a lot of money but then when you

start looking there's a lot of empty

spaces in this story of profit oh it's

so common it's so common you've got

people that are all over marketplaces

and flippers really cleaning this up

which is really good because there I

just spoke to the flipper CEO a couple

of weeks back and they're putting some

tools in place to prevent this but there

have been and people that buy that buy

websites offer a platform here in

Australia it's called Gumtree it's much

like eBay but you can you can sell just

products australia-wide and people sell

websites even on eBay and this place

called Gumtree and one person wrote me

probably a year or two years ago oh hey

I really want to buy this website it's

$15,000 to buy it and it's making to

$12,000 a month do you think this is a

good investment and anybody anybody that

sees those nuts like that's awesome like

get it like that's such a good deal but

it's just so unrealistic

right like and I just wrote back to them

like no that's just that's terrible it's

just it's just how would somebody sell

something worth $15,000 you know or

something $14,000 when it's only making

12 and yeah that's that's really common

to see that where businesses are selling

for like ten thousand dollars and

they're making $2,000 a month or a

hundred thousand dollars in they're

making $50,000 a month and you're like

it's just not realistic the multiple is

very different these days and so that's

something that a very be wary of I have

had personally a website that I bought

my second business is I bought one and

the currency it was an Aussie business

and it was being sold in US dollars

but it was using a company in a

different country with a different

currency so there's three currencies

that I had to convert and the books on

the international currency there wasn't

Asya US Dollars was like so hard to

understand and I put my hand I was like

dad just like my dad loves like

accounting type stuff and and doing book

work it's like dude can you please just

like a look at this because I think it's

a great business I can see it's making

great money but I just don't get it yeah

so and that's a huge tip everybody is is

put your hand up for help when you want

to do any sort of investing or achieve

any level of success all right got it

okay

and moving on to like actually

purchasing a site so obviously there's a

lot of brokers out there we have some

mutual friends and contacts at different

you know brokers across the world as it

is yeah yeah actually yeah so do you

have any any that you work with

frequently or that you want to mention

here for people to check out you know

you mentioned flip it just now yeah

people buy it yeah I've had people go

through and and go through flipper and

Empire flippers is a huge one there it's

just like they're crushing the space at

the moment those two you know like I'm

not how should I put it I'm not biased

to any one of them because those deals

everywhere and everybody has you know

good deals available at certain times so

I'm not biased as what - just one even

though the we you and I both know a lot

of brokers and people that have started

those bigger brokerage firms and stuff

like that and they do all great work and

they have great deals for different

people at different times and I don't

want to just just single out just one so

there's so many out there yep and I'll

mention Empire flippers that let me

guess post there a couple times so I

like them of course and then I know

Effie International good folks over

there and then the thing that I didn't

realize and as I've been in the space a

little while there's so many like

private brokers and private equity but

like maybe it's family business

or just there's there's money out there

and people are spending like a lot of

money it's kind of insane when you start

poking around so you've run across this

trick chaired as well yeah just this

morning there was a guy well one of my

mates just sent me a quick slack message

saying oh hey you should check this guy

out and I went on and he was selling you

know selling and buying deals anywhere

from 10k up to like plus a million bucks

and they got like I hadn't even heard of

the guy but we had like 14 mutual

friends or something like that with all

these brokers that you've just mentioned

at the international Empire flippers you

know you've got latonans quiet-like

brokerage like Marc Taos and all these

different people but like I'd never

heard of this guy and he you know

they're crushing it like just yeah

there's so many people out there with

with decent sized money and I spoke to

Richard paddy from flipping websites on

his podcast and he you know he doesn't

buy businesses himself he uses investors

as money and and flips them and they you

know there's a lot of money out there

people that want to buy sites they don't

know a whole lot about it but they just

want to somebody experienced in the

field yeah yeah I mean it's tough for

like let's say it's an a private equity

you know Investment Group and they they

don't have the skills they know the

opportunity is out there but they don't

have the skills so it's cool for

somebody like Richard to you know

spearhead the situation provide some of

the expertise in at least you know steer

the ship so that they're not like

throwing away money or anything like

that and of course it's really you know

profitable for everyone everyone wins

so what you know one piece and we're

gonna dive deep into the weeds here so

let's say you've identified a site you

found it at some brokerage or something

like that and you see you know very few

to no red flags some good opportunities

for growth and maybe it happens to be

like in your you know wheelhouse of

skills as well so what do you do I mean

I imagine

you want to try and get some growth

right you don't want it to just say

static so what do you do after you buy

this site yeah so what I do is I just

try to become a sponge and absorb as

much information from the seller first

before I go away and make radical

changes there are a lot of people out

there that do go away and buy businesses

and like look let's just jump in there

and make all these changes and this is

some stuff that I've done before like

I'm that type of person that's like a

massive action taker and so the first

thing I'll do was like I'll really work

out how the businesses running as a

machine and and see for a month or two

what parts are doing well what are not

doing so well and is it viable to change

those things and then once I'd know a

fair bit about it and it depends whether

it's got VA s or employees with the

business if it's got VA s then but this

that's a massive advantage because

you've got a lot more you got access to

these guys for the duration you own the

business if they're going to stay

onboard and they're you know so much

more about the business than you so I

bought a business with some B A's and

like 83 calls with the seller they I

learned so much but I learnt a world

more of knowledge than from the VA s so

I really absorbed as much as I can from

them because they're in the business on

the ground so I learned that's the first

step is I learn as much as I can about

the business and then I take the

strategy that I put him I put down on

paper that I wanted to do to change the

business and then I ask myself again

these changes what the business actually

needs and if so how do i implement them

if they're not how do I change them and

then I start making those changes so

whether it's like alright SEO what's the

most important thing for SEO right now

marketing what's the most important

thing that needs to be done in the

marketing right now and then I'd like

kind of when I do make those changes is

identify the low-hanging fruit of like

some small tweaks and some small changes

that I can make to grow the business and

the low-hanging fruit could be they have

an email list and it could be a couple

of thousand subscribers strong and it

hasn't really been targeted and that's a

low-hanging fruit where I could just

right

couple of emails introduce myself as a

new owner or just so hey there's a

change in management and we're changing

a few things we want to make sure we can

ensure this business gets better or

whatever it is and then start building a

better relationship with them start

making some more revenue out of some

email marketing so a few different

things is the first thing listening

learning as much as you can double

checking your strategy identifying the

low-hanging fruit and then the fourth

thing would be implementing those the

strategy that you've changed darling it

do you have any tips for prioritizing

what to do and when you know you

mentioned the low-hanging fruit which

that makes sense it's a little bit

easier to write but let's say you have a

few that it's hard to tell what's easier

or what's gonna have the best ROI in a

short or long term timeframe so how do

you figure out what to do when yeah it I

think it it's a tough one because it

really depends on the business as well

like if the business is it's got a lot

of expenses and they're not as important

then and you want to get some income

into the business I think that's

something to just jump into straightaway

but say for example it's got a lot of

expenses and it's making a decent amount

of income but you can see there's more

value to be added in earning more more

income more opportunity there I'd say

stick with stick with the expenses that

are there anyway because they're getting

used so you don't have to relearn new

tools or whatever you use to sub out

those other ones and then you know go

for that opportunity and earning the

income quicker rather than just taking

away the expenses and it really depends

on the shape of the business and the

bitless I would love to give you just

like this definitive answer but I think

that's the best I can do

yeah that one yeah I mean that's when I

get questions like that usually as long

as you know make like a catastrophic

mistake where you can't like you know

have flexibility to ya adapt it's

probably okay and the thing is like you

never know which is the better decision

because you can't go back in time and

like do the other thing

so as long as you don't like totally

it out like it's usually so yeah

yeah that's totally fair I mean like

that's that's the deal like you have to

make a decision with like not enough

information you don't know if it's right

try not to mess up too bad and then

hopefully you know you'll learn from it

at the end of the day like even if it

wasn't the best decision so cool that

makes sense so for you know you

primarily focus on you know drop

shipping sites from an SEO perspective I

spend a lot of time with SEO and being

ignorant about drop shipping sites is

SEO like a huge deal you mentioned it a

couple times where does it land sort of

on the spectrum of things that are

important for for you and your site's

that's a great question just dropping

some awesome questions Doug I love it

this this is so so good and the reason I

love this one is because right now I see

the SEO is is very very important and it

always has been important but

specifically now I'd spent had been

spending a bit of money in Facebook

marketing and the results hadn't just

across the board with a lot of friends

in Australia and people I know in the

industry that aren't getting the results

that we were getting you know this time

last year or earlier and Google's

updating their algorithm they've made a

really massive change and they're really

rewarding people that are putting some

solid SEO work in to their businesses

and websites so I feel that SEO is such

a important thing at the moment that's

as compared to other things that I can

grow my business I would say that's one

of the most important things like one of

the biggest things that I'm working on

which is why I'm I'm producing so much

content is so I can have it on my site

and so I can get ranked higher am i

buying online businesses business and

connecting with so many people because

it's just it's a it's a it's just a

massive win across the board like I get

to have fun while I do it

and people love it and it's gonna get me

ranked higher and I get to reach more

peep

and actually help people with my mission

so SEO is like one of the biggest things

or sorry is the biggest thing that I'm

working on right now gotcha

yeah well I know I'm big on SEO and this

is meta very meta as we're gonna talk

about being on a podcast in a podcast

and like here's the deal right so like

you we we had an introduction right so

we knew we knew some mutual people

you shot me an email I was like this guy

seems like he can communicate well I

went to him and you're gonna get a

backlink from like the podcast we're

putting it on YouTube like a few you

know hundred people are gonna see and

watch and all that stuff so you're gonna

get a backlink and you're gonna get

traffic through it and you could be a

guest on other podcast and tell your

story like you said it's enjoyable

you're building your network and you get

a backlink at the end of the day so for

people like if you could figure out how

to be on podcast like there are so many

out there and people are looking to

interview folks so check it out again

very meta

but even I mean like for dropshipping

site or affiliate site you could do it

too people are into whatever weird

little thing that you're doing they are

into it I mean the conversation we're

having now is so deep but like many

thousands of people are very interested

in this stuff so any thoughts on that

Jared yeah I love it and that's just so

throughs that you you can have so much

fun doing it

and the deeper that you go normally I

find the better for everybody else

because they get it out of at a way

deeper level and when we really get

things at a deeper level it's sort of

like in a different level of

consciousness it's something that we

really need to hear that can help us

propel to towards what we are trying to

achieve in our websites and businesses

and so yeah this and like you said the

people that are doing drop shipping or

affiliate sites say I'm writing

affiliates you know I've got to Philly a

product that's like a driver before

before you before you I usually turn to

give anything use ballpoint pen just so

we don't give a like anyone's yeah it's

a ballpoint pen

ballpoint pen right and I've just I've

got all these I'm writing all these

videos I mean I writing all these blog

posts about these different ballpoint

pens because like I just helped you

write so much better and then what I can

do is I can create a podcast and I can

get different people that produces a

ballpoint pens whether it's like ten

dollars up to the $500,000 ballpoint pen

I can get them on and they can tell us

why their ballpoint ballpoint pen is

better than a lot of other people's and

we can talk about ballpoint pens and

enjoy it and it's easier to do on a

podcast or a video or interview whatever

it is and that's the SEO that's what

people consuming the best at the moment

right not many people want to read as

much so and the cool thing is you you

know you could get free pens and you

could do some free pens for people that

subscribe to your lists and promo for

them and for you and you know you get a

link and that link to like that

ballpoint pen that's charging a thousand

dollars per pen is going to boost you up

quite high and that means you're going

to make more affiliate commissions and

affiliate sales from doing so and I

think it's just a really good medium to

go for at the moment that's the way

people are consuming content and you can

enjoy it and it's it's fun nice nice so

for for the content that you are

producing aside from podcast a ticket

you're doing the written word blog post

as well right actually no not so much I

am gonna take my videos and and create

them into posts and embed my videos into

that something I haven't got to got into

yet but yeah I'm not actively texting

okay target written Morton okay Corinne

yeah alright interesting which is like I

started with the blog and then moved

into YouTube and then to the podcast

where I mean you'll be I mean you'll be

doing the same thing in a different

order where I mean I'm repurposing

written content to other formats and

having yeah

sessions and all that but okay

interesting as far as the off-site SEO

portion of it so we kind of alluded to

you know getting the backlinks through

collaboration via podcast and all that

stuff

but you do others sort of like link

building or promotion type activities

yeah I don't actually for I was doing

some link building with one of my sites

and I had some SEO people do some of

that it didn't really amount to much

because they weren't the greatest at it

but I haven't really done too much link

building myself it's mainly this the the

SEO that I'm doing now is what we just

talked about you know on-page SEO as

such as like you know the keywords and

the descriptions and the matter and the

you know all those all those things that

need to be there I have been working

I've changed my hosting get my site

loading faster which is everybody

listening the quickie our site loads the

better to the SEO is going to be and

taking away things off my site that's

just not needed I changed my site last

year better brand I've taken some things

off like sliders that were slowing my

site down yeah it's it's it's a lot

cleaner gotcha and I just actually went

through the same exercise where I didn't

have a slider but there was just a lot

of bulk and I've like pared it down

where it's like just the content is

front and center especially like on the

with a written word it's like no one

really cares about you know the little

boxes with a shadow around it okay cool

so moving on to some mistakes that

you've made so I know when I got started

and actually still now I make a lot of

mistakes that are just like way bigger

and more expensive so that's what

happens when things go well you just

make bigger and more stressful yeah so

do you have any mistakes or as many

want to share I know I've made so many

of them I'm sure you got a laundry list

of them too so go ahead yeah being one

is in this particular space as being one

platform sensitive where I was heavily

in you know social media traffic it

wasn't so much in yo Google and the SEO

and in different search engines that's a

big mistake and I had seen it all over

the internet and people were like you

know this is something that I should

know as a as a business owner and and

buying websites and when I first started

I read about yeah that's cool but I can

you know I can cross contaminate two

different you know mediums of traffic

once I own the business and I thought

that's really really cool what I what my

biggest mistake was going oh this is

working you know bright shiny shiny

object syndrome they call it SOS

like this this thing's working like

let's just pour money more money and

time into this and don't worry about

what's not working the huge mistake huge

mistake because you know when that thing

stops working as well as it was then

you're you really it really hurts it

really it really kills your your pace so

that's your huge thing huge mistake is

it's not be one platform sensitive a

minimum of two if you go to two too many

I feel that's it's like if you like

trying to do like Facebook Twitter

snapchat Pinterest for all these

different ones its I try to stick to

three to two three so that's a huge

mistake that I made another mistake was

this the biggest mistake I feel I'll

start with one and then is another

really big mistake as well is that I

bought into the whole the whole thing of

like to make money online I need to

start my own online business and I'm not

biased to this

I try not to be anyway as best as

possible but I try to start my own

online business and there's a

combination of two things that happen

the first was like alright I'm gonna to

make money online I need to start an

online business that's the first mistake

that I made the second and that's not

true because I found there is a

different approach where I could buy

businesses instead or do jayvees with

people or whatever it is such a huge

mistake that I made is like I need to

make money online there's one thing I

can do and that's start a business or a

website business that's huge the second

biggest mistake was that not only did I

want to start this online business but I

needed to do it alone and the reason I

needed to do it alone and I perceived it

is because I saw everybody all over the

internet all over so social sharing that

there is a self-made millionaire and

that's a huge mistake because nobody in

my opinion is self-made because we all

read books well most people read but a

lot of people read books a lot of people

a lot of people listen to podcasts read

something off the internet go to school

learn something off somebody hears

something over another conversation or

go I get a coach and a mentor anybody

that's achieved any level success has

had somebody on their side so there's

two massive stuff up says I I was biased

so like okay I need to start a business

and it needs to be me and then the

second thing is it needs to be me by

myself because I'm gonna be a self-made

millionaire and be this awesome success

story so the those three mistakes are

huge and as soon as I stopped those and

I started putting my hand up for help

and realizing that instead of competing

with everybody why don't I just

collaborate with everybody like change

that word competition to collaboration

and it was just a game changer for me

and like fun and relieves the stress

like the amount of stress and pressure

that I put on myself because I need to

start a business and I need to do it

alone and nobody could tell me how

because I need to find out for myself

just um

yeah all great points and you mention

books so do you have maybe like top two

or three books you really you know found

influential over the last few years here

yeah the top one is the obstacles the

way by Ryan holiday it talks about

emotional intelligence and how to you

know deal with things that pop up in a

lot life happens right and we get you

know things that really causes stress

and I was going through a stressful

period I had two businesses I was

running this I was a supervisor for a

plumbing firm when I found this book it

was such a relief because it really

helped me understand so much of what was

going on my life and how to deal with it

emotionally and that was a great book

and how it sees that you know it teaches

you that that obstacle actually is the

way on the opposite side of our fear on

the opposite side of our problem is if

we tackle those we get the answer and

that's the thing that we actually need

to grow now a lot of people in life I

feel and I see it everywhere is their -

they've got too many fears and they want

they don't want any more fear so they

don't want any more problems they don't

want any more struggles for me

personally I'm a bit of a sicko and

people think that I'm a see that I'm a

bit of a sickos because the more

problems I have the more fears I have

the more struggles I have the more I

grow alright yeah so yeah so that's a

huge book is the obstacle is away

another one would be mmm there's so many

books that's probably my favorite okay

if you're for somebody who's going to

try and make money online a really good

one that I got was Russell Brunson from

clickfunnels his book expert secrets you

can probably still get it for free

that's his deal you get you just pay

shipping and get it for free that's a

really cool book mm-hmm

you know before you go I've seen that

book and I've seen you know click

funnels and you know what I'm sure it's

great but I just can't I hate his video

ads what I would see and it's just it's

too much for me but I mean I'm sure it's

a great book people seem to love it

click funnels is amazing and blah blah

blah but I

just like I don't like the way he talks

in all the ads that they were shoving

down my throat for like a couple years

straight but that's just me so it's good

though yeah I actually the books really

good I got the book before I got

clickfunnels

okay ah and now I have clickfunnels

and I've gone away and there's other

tools that you can use but it's it's

very simple to use i I don't endorse it

I don't have an affiliate link the

reason they've grown so much is because

people make so much money off their

Philly Commission's and so I'm not the

person like hey come and use my

affiliate link for that but I believe

it's good I like it and I'll stick with

it for a little bit for sure and you

know that was the other thing I kept

seeing like people talking about how

much like you know clickfunnels was

allowing them to make and it was through

selling click finals with click finals

in the funnel and I was like alright the

something that's a little fishy there

but obviously great businesses are built

on it I use another tool that does

actually have a Frankenstein set of

things but deadlines final for me and

like works fine it did the job a portion

of the job of quick funnel and what

happens as you know you end up with a

tech stack that you put together over

time and then you end up with like

integrations that work and if you if I

move to something else things would

break in the migration so oh my god it

works like it's not perfect but it works

so yeah yeah and I have gone

alright I've only got a couple of

different funnels that I'm using with

this thing what I does pay a VA to go

away and change you know just change it

all over to it like the one website the

one hosting all that sort of stuff don't

need to pay this monthly fee but then

again if I want to go away and change it

then I'm gonna have to hire somebody to

change it again and I could do it myself

really quick right as soon as

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