hey miles here miles Becca calm this
video you need to ask yourself a very
important question would Facebook lock
you out from a fanpage that you built
honestly ethically from the ground up
similarly would Instagram lock you out
from a profile or an account that you
built for your business from the ground
up organically ethically and did
and I have built a fanpage - nearly a
million fans on Facebook through several
years of hard work we never really
bought likes in the sense of using
Facebook ad campaigns to actually
purchase likes but the likes have been a
byproduct of my advertising mainly
though the most of the growth I would
say 95 percent or more of the growth has
been 100% organic it's been because my
wife was a prolific content creator and
publisher on the Facebook platform
through her fan page four five six seven
eight plus years I'm not sure the exact
date but essentially since they rolled
out fan pages she has been growing
aggressively her fan page today
something very interesting happened
Facebook notified her that she was
temporarily locked out from her own fan
page because Facebook needed to verify
her identity and make sure that she was
legally an individual allowed to publish
to her own fan page now if you think
about this for a quick second the
ramifications of this are potentially
extremely scary
this proves why I've said for so long
that you need to own the racecourse
because currently our fan page is
potentially in jeopardy I mean explain
what happened in that situation but many
people who haven't received this notice
yet are still building their businesses
100% on the Facebook platform or 100% on
the Instagram platform and I plead with
you at this moment right now to realize
that is a very very risky endeavor
because for whatever reason they choose
they have the ability to turn off your
access to everything you've created you
see that's not actually your asset when
it's a Facebook fan page or an Instagram
account that's actually instagrams ass
you're doing the equivalent of
sharecropping or share farming where
someone else owns the farmland and
you're given the right to grow your crop
and farm on that land until the Lord of
that land decides you know what I don't
want you on my land anymore at which
point you have no way to go do anything
other than start over from scratch on a
new location so what's the right answer
honestly it's growing an email list it's
growing a wordpress blog that is the
biggest way you're able to really grow
your own personal assets
I do like and use YouTube obviously with
this video but really I'm using YouTube
because it's the easiest method for me
to create content and all this content
gets out onto my podcast feed which I
own and then it's transcribed and and
copy edited and put onto my blog which I
also own
so really all roads need to point back
to an asset that you own and if you're
building on a third party social media
platform only you are in peril so what
did my wife have to do to get access to
her own fanpage that she's grown for
many years straight first she had to
download the Facebook app now neither of
us run the Facebook app there's a lot of
weird stuff that goes on behind the
scenes of Facebook trying to monitor
what you're doing who you're
communicating with in other apps on your
phone my privacy side does not alike
does not enjoy giving Facebook that much
information so I don't run any Facebook
apps I don't run the messenger app at
all so she had to install the Facebook
app and they claimed that they were
doing this as a byproduct of some of
their recent security things they tried
to angle this and present this coming
from a direction of their helping us but
ultimately it's us giving them access to
more information they forced us into a
situation they essentially held our
fanpage ransom in order for us to add
that app to verify who we are and
specifically what country we published
from now back in the day about three
years ago I was in Bali which is a
island in the country of Indonesia
Indonesia is the fourth most populated
country in the world and there's parts
of Indonesia that have been branded as
scammer central
Carta is a major city and there is a
fair bit of nefarious web stuff going on
there's a lot of good stuff going on get
you got to hear me right Indonesia has
an amazing talent pool of developers and
engineers but there's definitely some
people going the black hat direction
when I was in Indonesia running
advertisements Facebook turned off my
advertising account for a period of
about a week to verify that nothing
weird has happened that I was still in
control of my account I had to send them
pictures of my passport I had to send
them pictures of my driver's license I
had to answer all kinds of questions to
prove to them essentially that I am who
I say I am and that all these clicks
that I'm spending money on is what I
want to do very very very precarious
situation if that is my only source of
traffic same sort of a situation
happened years ago with our paid traffic
you've probably heard the horror stories
of people running their first ad on the
Facebook Ads platform and getting their
Facebook account banned for no apparent
reason with no real notification and
zero ability to go work with the
Facebook advertising team to unlock or
return on their Facebook advertising
accounts Facebook simply turns you off
when they don't want you around anymore
this is beginning to maybe start
happening in the organic world of the
Facebook fan page in the beginning I
mentioned Instagram because Facebook
owns Instagram it's the same corporation
and I believe that it's the same sort of
approach what we've seen on Facebook is
absolutely going to be what we will see
rolling out on Instagram you can follow
some of the algorithm updates and some
of the ways that Instagram has grown
since it's been under Facebook's
ownership is very similar to how
Facebook grew in the early years they're
taking the same path and what they want
to do is they want to incentivize you
and I on to those platforms by giving us
reach and ultimately were able to get
traffic and grow our brands quickly when
we become publishers on those platforms
and then they limit the amount of reach
that we receive organically and they're
now trying to get us to boost our posts
and then they try to essentially force
you to pay for the same amount of
traffic and reach
that you use to get now is this terrible
no it's not terrible
in fact when your cost per thousand
displays that's a CPM number when your
cost per lead is still within your KPI
it makes great sense to be an advertiser
on these platforms until it's not
fiscally viable at any point in time
which is when you need to be shifting
away from these platforms my big point
here in this entire video is number one
monitor yourself where are you putting
your efforts are you farming your own
land are you farming land that you own
or are you currently 100 percent
operating as a sharecropper are you
effectively leasing land from the Lord's
that are essentially giving you reach
today but they might pull the rug out
from under you in the future I really
implore you make sure your number one
growing your email list I recommend you
use Aweber this is a list that you own
if anything ever happens you can always
back up your list you can move to other
list providers but you effectively own
that asset of your list number two be
building a WordPress website on a domain
that you own this is a wordpress.org
self-hosted website you own it you
control it you pay for the server space
that hosts it leaves you in full control
if anything happens with your
relationship with your hosts you simply
go move your site over to a new hosting
company you remain in full control
that's the most important part the other
one that you can own is a podcast feed
but not everyone's a natural talker a
podcast feed is something that you
actually do own the mp3 files you own
that feed a youtube channel I do think
there's more value long-term in growing
a YouTube channel that an Instagram
account than a Facebook account because
YouTube videos are based on a search
engine algorithm where people search for
answers in YouTube to their questions
and problems and your video can show up
and deliver traffic and connect you with
new people for years and years and years
to come
whereas an Instagram post or a Facebook
post may have a shelf life of 24 hours I
really even think that's a long shelf
life for most posts most posts disappear
within 3 to 4 hours
this point in time so the ultimate big
picture idea here is are you investing
all of your time and energy to grow
Zuckerberg assets or are you focused
putting your time and energy into your
assets
I implore you to make sure the bulk of
your time is going to your assets when
you put up another great blog post when
you put up another great video or
podcast episode sure go promote that on
social networks right go promote your
blog post on youtube on Instagram on
Facebook so you can drive that traffic
back from their farm to your farm right
go get their audience bring them back to
your asset that you own where you can
deliver your pop-up and get them onto
your list because as my wife and I saw
today when she had to go through several
very eery hoops all designed to be you
know to protect our privacy but
ultimately that was Facebook's way of
saying hmm do we think you still deserve
asset access to that thing you built on
our servers over the last 10 years and
in that moment Facebook had an
opportunity and they were clearly
willing to exercise their right to
eliminate our access from the asset that
we created on their platform because
ultimately it's not our asset it's their
asset it's their servers it's their
platform they own it in the moment they
want to turn you off and cut you off
from your audience or force you to pay
to see your audience and connect with
your audience they're just gonna do it
they're not gonna ask any questions
they're not gonna tell you why they're
not gonna give you any recourse they
don't have to and ultimately this is
because they don't care about you and I
they care about leeching our data and
selling it and driving up their stock
prices is effectively what they
ultimately care about they need your and
my content to make Facebook and
Instagram a place for other people to
spend time so they can display their ads
in front of those other people but
ultimately you got to make sure you are
focusing your efforts on growing your
personal assets that you own that you'll
be able to control for life that no one
else can turn them off you can always
back
you can always reapply them somewhere
else if you need to because there will
be a day when a Facebook dies or B
Facebook decides to cut you off from
your content and trust me Instagram will
be following the exact same path over
time it's on a different growth curve
because it's in a different part it's in
a different phase of that s-curve that
growth curve but ultimately they are
tracking in the same way they are going
in the same direction so be sure you're
growing your assets it's the number one
thing I can recommend my first business
that I grew was on MySpace
it grew to several thousand dollars per
month it was doing incredible until
myspace decided to completely turn off
my links and completely turn off my
accounts that happened overnight
there was no courtesy email there was no
warning there was no recourse for me it
just happened they literally removed me
from their system I had no ability no
recourse to go back in and my income
went from several thousand dollars per
month down to zero and I'm seeing the
signs that that is coming that's
happening right now currently on the new
social networks that are hip and cool
and trendy and a lot of the Guru's say
this is where you have to be and they'll
put out their webinars and they'll sell
you the $500 courses on how to explode
your Instagram growth and all that and
honestly it's a very risky endeavor I
really think you should realize that the
slow and steady approach of growing your
own assets on a podcast feed a YouTube
channel and ultimately your WordPress
website that you own self hosted that's
wordpress.org and effectively your email
account that is ultimately how you
guarantee your long-term success because
no one can take that away from you at
that point it's you your skill building
the content you put out and helping your
audience achieve the goals they desire
and solve the problems that they're
searching for answers to that's how you
really win at the game and that's how
you build your business in a way that a
third party corporation or individual is
not sitting there with their finger on
the switch that could literally turn you
off from your traffic your audience or
your income effectively so maintain a
very skeptical approach on the
third-party networks as you continue to
publish your content leverage them as
best you can but
work best when you are using Facebook to
draw facebook users back to your content
so you can get them on your list
Instagram so you can draw Instagram
users back to your content so you can
get them on your list ultimately those
should be tools for you to grow your
assets not the other way around you
don't want to be the tool growing their
asset you want to let them be the tool
helping you grow your asset I hope this
video has been helpful and that was a
very awkward and interesting experience
this morning having to jump through all
of those hoops to essentially verify and
claim and and and maintain ownership of
that thing we've created and built and
spent thousands of hours pouring our
hearts and content into over time it is
a sign of the times where we are it's a
sign of things to come so consider that
the warning shot from Facebook it came
to us because we have a very high
traffic a very high reach page it will
work its way down to lower reach pages
over time and now you know the secret to
staying secure to owning your assets so
you can move forward confidently knowing
that you'll be able to continue to get
long-term results from all of your
efforts because you're gonna own the
racecourse you're gonna own the farmland
you're going to own your assets and
you're going to build your assets
through their networks thanks for your
time I hope you found this video to be
helpful if you have any questions get at
me in the comments below I'm happy to
connect in comments when I have time
give me a thumbs up if you enjoyed this
video and be sure you subscribe so we
got a new video coming out in a couple
of days got some really cool stuff
coming out for you so be sure to
subscribe hit the bell if you want to
get notifications when the new videos
are out and until we connect again be
well talk to you again soon
#Best Education Page #Online Earning
online earning,make money online, earn money online, online earning, online earning sites,
make money online free, online money income, earn money online free, money online, best way to earn money online, online income site, money earning websites, best online earning sites, easiest way to earn money online, earn money payment bkash, online money income site
Posts
No comments:
Post a Comment