All right. Hello, everyone. This is Stefan from ProjectLifeMastery.com.
In this video,
I'm going to share with you, how to be passionate about your business, or how to find your
passion in your business, if you haven't already found it, so that you could be
even more driven to succeed. I'm reading a really great book right now
phases of the book, but it's a really great book for Entrepreneurs. Daren Hardy is
the founder of Success Magazine, and he's built multiple 7- and 8-figure businesses.
He's met and worked with some of the most successful people in the world, some
of the top entrepreneurs. One of the things that he states in his book, is
that all the top, most successful entrepreneurs, all have a love and a
passion for their business. That's one common thread amongst all successful
business owners, is that you have to have a passion. You have to have some form of
love for your business. Business is hard. Business has a lot of
challenges, and failures, and pitfalls. Every successful entrepreneur has been
through that, been through failures time and time again. They've been through many challenges
and roadblocks, and all the things you have to go through in business. It is
hard and it is challenging, and one of the only things that really keeps you going
in your business long term, is having a love for it, having a passion. Because if
you don't have a love or a passion, then you're going to give up. You're going to give up when
it gets tough. You're going to give up when it gets hard. You're going to give up when you fail. Passion
is a core ingredient, a core emotion, that can really drive you to being more
successful in your business. In the book,
Darren Hardy shares that there's actually four switches to ignite
and turn on that passion. You don't need to have all these switches, but having just one of them
and finding a way to ignite that passion, can really make a difference in your business, in
helping to ensure that you succeed long term. It's been really fascinating, reading this,
and reflecting over my passion in my business, and my love for it. I
definitely agree with what he's saying with this. I'm going to share with you guys, the four
switches that he has in the book, and of course, if you guys want to know more, dive
deeper into it, then I recommend checking out the book.
The first switch that he has is being passionate about what you do in your
business. This is the first switch, what you do. What you do are all the
action items, all the tasks that you do in your business.
This is everything. For my business, writing emails,
creating videos, writing blog posts, and creating products. Traveling, in some
in some cases. Doing the accounting and the bookkeeping in my business, as well.
Working with people and hiring people, and training them. There's a lot
of different "what" things that I do in my business.
That's one element. Being passionate about that. The truth is that not a lot of
entrepreneurs are actually passionate about what they do. That's the
reality of it. In business, there's a lot of things that you have to do, that you might
not enjoy. Most people when they start a business, they have a passion for one main thing,
and then they find out when they start the business, that they have to learn and do all these other
things, in order just to support that one main thing that they want to do. A great
example of this is Oprah Winfrey. People see her as what she does,
what she does is just being on TV, and interviewing people, and getting to
do these amazing things. They don't realize that behind the scene
about 95% of what she does, is all stuff behind the scenes. You
don't see all the negotiations, all the meetings that she has to have, all
the traveling, the demands, the transportation, all the different
tax stuff that she has to do with her accountant and lawyers, and the lawsuits.
All those elements that she has to do, 95% of the job, that she's not
even passionate about. She has to do that, so that she can enjoy and
be passionate about the 5% of the things she gets to do, that are actually
her love and her mission of being up on stage, or being in front of the camera, and being
able to transform people's lives. Same thing with Richard
Branson. You don't see all the behind-the-scenes things that he has
to do, that a lot of entrepreneurs don't enjoy doing,
but they have to do, because they have a stronger passion behind it. I'll get
to some of the other switches in a little bit, but if you are passionate about what you do,
then you have a huge advantage. When you first start a business, you pretty much have to
do everything, yourself, in a lot of cases. When you start a business, you're not
generating any money, any profit, you reinvest in that business, to hire
people to do all the things you don't want to do. I know for myself, when I started my
business, I just wanted to coach people and help people, but I realized that I needed to get
clients. I needed to learn marketing. I needed to learn about search engine
optimization. I needed to create a website. I needed to hire people to do this
and that for me, to create graphics. I had to create a logo. I had to do all the bookkeeping,
and learn about taxes, and learn about how to protect my business from getting sued,
or liability. I had to learn about how to deal with customers, how to create sales funnels, and how to use Word Press.
All these technical "what" things that I had to learn and do, that I didn't want
to do, but I forced myself to do it, because again, I had a deeper passion
behind it. As time goes on, as your business grows, as you make more money,
you can actually afford to hire people to do some of those things for you, that
you don't enjoy doing. That's a position I feel blessed to be in now, as I've built my
business.
I've grown it, I've reinvested back into my business. I've reinvested profits, so that I could hire
people to do my video editing, so I could hire people to do my social media,
to put together a podcast for you guys, to help create some courses and programs,
and other resources for you guys, that you guys can benefit from. A lot of people don't
realize, because I make money in my business, it allows me to be able to create
more content for you guys, and help you guys a lot more. That's why I
appreciate anyone that supports me or invests in
anything that I put out, because that money helps me be able to grow, so that
can help you guys more, as well. Also, to be in a position where I could do what I
love, and do what I'm the best at, that only I can do. I find that I'm very passionate
about what I do now, but it wasn't always like that. There's still parts of my business,
things that require my attention, that I still have to do, that I don't really
enjoy doing. Putting out fires,
in some cases, as well. Being passionate about what you do, that's the first switch. The next
one is being passionate about why you do it. You might not be passionate about what you
do, but why you do it can be your passion, and can ignite more passion in your business.
Why you do it, is really, why do you do what you do? Why do you
have your business? For me, the why is being able to impact people, being
able to serve you guys, being able to help awaken people's potential, help change people's
mindsets or level of thinking. Help them grow and improve
themselves in their lives. Helping people make changes. Helping people
explore different choices, and options, and opportunities that could help
impact people's lives. For me, that why is exciting. The fact that I get to do that,
is pretty powerful. Even the why could be just, providing a certain lifestyle for yourself.
Being able to travel. Being able to spend more time with your family,
or be able to buy a new car, or upgrade your lifestyle in some ways, that could be a
powerful motivator for you, being passionate about that. If you can have a cause
that's bigger than yourself, that's bigger than your own needs, such as serving
people, or ... One of my why's over the last year, or so, being able to
build houses and schools in different countries and different villages that are
suffering from poverty. That has become something that's created more passion in my
business, and more of a why for myself, as well. Discovering the why, is another
powerful switch. The third one, is how you do it. This is somewhat similar to the
what. The what is different, though. The how, is how you do what you do in your business. For
example, Darren Hardy shares in the book, he had this housekeeper. She
would clean the house, but she really enjoyed what she did. She always had a
smile on her face. If you can find a way to enjoy what you're doing
and how you're doing it, that's going to create even more passion for yourself.
For me, I enjoy the fact that I get to do these videos,
but how I get to do them is pretty amazing. The fact that I'm traveling right now, I'm in Bali
right now, in Indonesia, sitting out on a patio, sweating my ass off, but I get to share my
ideas with you. I get to share things that I'm learning with you, and share ideas that can help change
your life. Just the fact that I have the freedom to do this, and get to do it in different
environments like this, and be able to inspire you in the process, is pretty
powerful for me. It really motivates me a lot. That's another powerful motivator,
another switch, that if you can turn it on, it can really ignite some passion in your life.
The last one is who you do it for. Who you do it for is someone other
than yourself.
Who you do it for is, maybe you're trying to focus on growing your business. You might not even be passionate about what you do, or
how you do it, or why you do it, but you're passionate, you still do it,
because it serves your family. It serves your spouse, your girlfriend or your boyfriend.
It serves your children. Maybe it serves people in another world. Maybe the fact
that you get to build a house for someone else, or build a school, or feed a family, or
whatever it is you're doing for other people, that's another powerful motivator, that if you
can tap into that, will help ignite even more passion in your business, and will help you work
even harder. I found that for myself and my business, my why's and my motivation
has changed.
When you're first in business, at least for myself, I was in a position where I was desperate. I just
wanted money, so that I could pay my bills. I wasn't really thinking about other people as
much as I do now, because I just needed to get out of debt.
I needed to pay my bills, and things like that. A lot of people are in that position when they first
start out. As you start making money, you become more abundant in your life, and you have
your own needs that are taken care of, one of the things that I love about
business and making money that provides for you, is once you're abundant, it
gets you being less selfish in your life. It gets you less focused on yourself, and you become more focused
on helping other people. Your needs are taken care of. More money for you, doesn’t really impact you as much.
You start thinking about, I want to make money, not just for myself, but for my
kids one day, for maybe the future generations. I want to be able to take care of my grandkids, my
grandchildren's
grandchildren. Just the idea , that concept is pretty amazing, and that can help
motivate you even further. Being able to take care of my girlfriend, or take care of my mom or my
dad, and help them with their needs,
being able to serve children that are suffering in different countries, or
be able to feed families, or build houses. Other people out there; be able to help
my sister. Friends that I have, or people that are struggling with
certain things, being in a position where if they're in trouble, if they need help with
something, I can help solve their problems. That's a pretty amazing thing, and that
can help motivate you even further, when you start thinking about that. That's one
thing, how it's changed for me as time goes on, is I start thinking about helping
other people, a lot more than helping myself, because like I said, it doesn't
really benefit you as much. You're in a position where you're doing pretty well,
and you want to help other people, and serve them more, also. Those are the four switches.
Really thinking about how you can tap into those more, one of the best ways to
do that, is asking yourself questions. Asking yourself, how could I be more passionate? How can I
create more passion in my business? How could I love my business more? How could I
love what I do more? How could I love how I do it, more? How could I love why I do it, more?
Coming up with reasons, coming up with a list, coming up with a
list of people, of the who, who you want to serve, and who you do it for,
reminding yourself of that constantly, that's going to instantly motivate you, and
help create more passion in yourself, as well.
Another thing that Darren shares in terms of helping you identify your passion
and your love, is just make a list, and think about all the things that you love. Often times,
we're driven by pain and pleasure. You've heard me say that before. Tony Robins talks
about that, as well. Pain and pleasure is what drives us. Pain is more of a short term
motivator, than pleasure is. Pleasure is great for long term, but short term,
in terms of really lighting a fire under your ass, pain is great for that. One of the ways
to identify things that can drive you that are painful, that you want to avoid, is asking
yourself, what do I hate? Oftentimes, if you want to find out what you hate,
then come up with a list of what you love, and the opposite of what you
love, is often what you hate. For example, if you love health, being healthy, and
physical fitness, then you probably hate junk food. You probably hate McDonalds
and companies that poison
people, and have chemicals in their food, and it's processed and genetically modified. You probably have
a passion for that. That's one reason that can motivate you, wanting to do well in your business.
Maybe it's related to health. You want to prevent people from having to suffer
through obesity, or bad food, or junk food, or being sick, or whatever it
is. That's another way of thinking about it, Ask yourself, what do I love, and what do I hate, and
then trying to avoid and remind yourself of the consequences of what you hate, that
that's what can happen to you in your life, or other people in your life, if you don't
make a change, and if you don't work hard in your business. Thinking about pain and
pleasure, trying to avoid the things that are painful for you, and try to move
towards things that are pleasurable, and what you love, that's another way to help ignite
that passion within yourself, as well. That's what I got for you guys. Of course, if you guys want to know more about the four
switches, then check out the book, The Entrepreneur's Rollercoaster, by Darren Hardy.
Hopefully it will help you just think about how you can create more passion
in your business, and how to keep yourself more motivated, even further. Thanks for watching this
video, guys. I'll see you guys in the next one. Take care.
Hey, this is Stefan. Thank you so much for watching this video. If you enjoyed
this, then please hit the "like" button below. Leave a comment to let us
know what you think, and make sure to subscribe to our YouTube channel for
more great videos like this. If you want to take your life to the next level,
then I want to offer you a free gift. It's called my Life Mastery Tool Kit, and
it literally has the best of the best of what I have to offer, in terms of videos,
articles, and resources for taking your life to the next level, and living an
extraordinary life. To get access to this, all you have to do is click the link
that will appear right here on this video, or if you're on a mobile device, then click the link
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I want to thank you again for watching this video. Until the next one, I'll talk to
you soon.
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