Hey this is Stefan from Project Life Mastery and KMoneyMastery.com. In
this video, I'm going to show you in just a few minutes how you can publish your
very own book to Amazon and Kindle and start selling it within 24 hours from
now.
First, I'll give you an example of what a Kindle book looks like on Amazon.
This is a book that I personally wrote several years ago. I published it. It's called
Life Mastery: How To Unleash Your Hidden Potential and Achieve Everything You've
Ever Wanted. This is my own real estate on Amazon where people can search
for it. They can buy it. If someone buys this book and reads it, I can get
paid for it. Amazon will pay a 70% royalty on every single sale.
Unlimited. I'm going to explain to you and walk you through step by step in this video
how you can publish your very own book to Amazon and Kindle just like this.
The first thing you'll need is a KDP account. KDP stands for Kindle Direct Publishing.
You can sign up for free at KDP.amazon.com. By the way, I'm going to have
a link below this video on the description as well as to a blog post
that will provide a lot more details and information and all the links that
I mentioned throughout this video. You can publish
to Amazon and Kindle publisher anywhere in the world. It doesn't matter where you live.
You could be in Africa, Asia, South America, Australia, Canada. It doesn't matter where
you live, you can publish a book to Amazon, a Kindle book and sell it on Amazon.com
and all of Amazon's platform. I'm going to show you exactly how to do that in this video.
In order to sign up, all you have to do is click the button here and the sign-in
button. There will be a button to sign in as a different user. I'm going to click on sign up. Then once you
get to this page, you're going to want to put in your email or your mobile number. You're going to want to select, "I'm a new
customer." Then click the sign-in using our secure server button right
here. Then after that, they're going to ask for some more additional
information such as your name, your address, how you want to get paid. Whether
you want to get paid by check or direct deposit. In most countries, you can get paid by
direct deposit, however, they don't allow that for every country, and so you might have
to opt to get a paid
check every month from KDP. You also might be asked for some tax information.
It might require as well if you want to sell inside the United States. Once
you fill all this information and sign up for your account, you'll be taken to the
KDP dashboard which looks just like this. Right now, I'm logged in to one of my KDP
accounts. You can see my Life Mastery Book published right here. In order to add
a new book title, you're just going to click on create new title right here. It's important before you
submit your book to KDP to make sure that you have the book that's already
written and formatted for Kindle as well as the book cover and making sure that
the book cover has been formatted for Kindle as well, as well as the book
description,
any additional keywords. Also making sure that you've done all the right
research to ensure that your book is going to sell, it's in a profitable niche and market on Amazon, on
Kindle. These are all very important things that will help
determine your success once you publish a book. Because it's not enough just to
publish a book and then expect that everyone is going to buy. You have to do
the right research, if you want to take advantage of Amazon search and rank your
book in different categories and whatnot. Doing all the right market research
is what's going to help ensure your success as well as the right promotion
and marketing strategies. These are all things by the way that I teach inside
my K Money Mastery course. You can learn more at KMoneyMastery.com and
I'll put a link below it
in the description of this video as well. All right. Once you're ready to submit
your book to KDP, it's going to first provide some information about what is called
KDP Select. KDP Select is an optional program which makes your book exclusive
only to Amazon. Meaning that when you enroll your book right here into KDP
Select, your book will only exclusively be able to be sold on Amazon and on Kindle.
Meaning that you can't publish it anywhere else on the internet. You can't
sell it anywhere else either. It's exclusive just to Amazon. When you
enroll your book, it's enrolled for up to 90 days. After that period of time, you can
choose to opt out and not have it be part of KDP Select. This is
entirely optional for you. You can even publish without enrolling your book
in KDP Select if you choose. However, there are benefits to enrolling in KDP
Select. For example, KDP has certain promotional tools such as the free
promotion which allows you to author a book up to five days free on Amazon
which can help get you a lot of free downloads and help you rank your book
really well on Amazon. Which can help you get a lot of organic sales in their
search engine. They also have some called a Kindle countdown deals which allow
you to offer a limited time discounts on your books. They also allow you to enroll
your book as part of the Kindle Unlimited Program and the Kindle Owner's
Lending Library which basically means that if an Amazon customer is a member
of Kindle Unlimited, then they'll be able to download your book for free and then KDP
will pay you based on how many pages of your book did that customer reads.
It's an entirely different payment platform that you can benefit from and
reach more of Amazon's customers with. I typically always enroll my books
in KDP Select because they just offer so many incredible benefits that can
really give you an advantage when you publish your book and really help you
have a lot of success. However, like I said, it's totally optional or you can opt
out of it after 90 days. Next, you're going to want to put in your book details such as the
book name and subtitle. For example, let's say that the title of this book was
meditation and then my sub title is how to meditate. Then you're just going to throw that
information in there. It is important to make sure that you've optimized your book
title for the right keywords on Amazon. You've done the right research. You've found and
identified the right niche and market and what people are searching for. In
order to rank on Amazon, you want to optimize your Amazon listing for that so
that you can rank high up. There's a lot that goes into that, but I'm not
going to mention in this video, but it is important to know and maybe I'll do
another video that explains a little bit more about that. If your book is part of a
series, you can select this button right here. The addition number is optional as
well as the publisher. Description is very important. It's required. You have up
to 4000 characters that you can put in here. They do allow limited HTML. If you
want to have special formatting for your description to make it look cool and
colors and bolding and italicize or underline
things or have bullet points, then there are some basic HTML that you can throw in here. However, just
for that demonstration purpose of this, I'm just going to put in this book is about
meditation. Now, you are going to want to optimize this description and use as many of
the characters as possible. When people click on your listing, that's going to be
an important thing. That's going to help them determine whether or not they
should buy your book, because the description is a reflection of the book. If
the description is not good, then people are going to assume that your book isn't good also.
You want to make sure your description is good and if you have a really good
description and you utilize really good copywrighting and good formatting, then that can
really increase some book sales. The book contributors, this is the author name that you
can put in or you can also put in a pen name if you choose if you want to
remain anonymous.
Pen names is very common amongst the publishing industry. Mark Twain is a
pen name. A lot of fiction book authors they used different pen names as well.
Just for the example of this, I'm just going to put in John Smith as the author.
The language is English. ISBN if you have one. That's optional. I'm going to leave that. The next part is
to verify your publishing rights. You can select either this is public
domain work or not public domain and that you own the rights to it. In the case
of this, I'm just going to select the, "I own the rights to this." Next is choosing the
categories for your book. I'm going to click on add categories. You can choose up to
two different categories. It's best to pick the most relevant categories for
your book. There are some more advanced strategies that can help you really optimize
your book for different strategies which can help you rank better, because under each of the
different categories, Amazon has the top 100 best seller ranking. If
you can rank your book in these different categories in the top 100, then you
can reach a lot more customers as well. That's a little bit more of an advanced
strategy, but for now for this book, just for the example of this video, I'm just going
to select general for that
and mindfulness and meditation.
Click save. Next is the age range. That's optional. In this case on this book,
I'm going to choose not to touch that. However, if you do have a children's book,
then that could be very critical, because it can help you reach the right demographic
of the children that you're trying to target.
Next is the KDP seven keyword. You have up to seven different keywords that
you can throw in for your Kindle book. This is very important because
Amazon is a search engine. People when they have the Kindle reader, they're using
it as a search engine. They're searching for certain keywords. The case of this
book, because it's on meditation, making sure that I have meditation and other
related keywords here. It's really going to help me show up and rank my book on
Amazon. There's a lot more advanced strategies when it comes to keyword
research and picking the right ones. This is some that's typically
done on Amazon. You want to look and find out what people are searching for
so that you can rank your book for it. Just for the case of this video,
I'm just going to throw in just some basic keywords here. You're going to want to use all seven and you don't
necessarily need to mention the same keywords over and over again. Having
different variations is important, because different variations of keywords
can allow you to rank in totally different categories on Amazon which can
help increase your sales also. Next is select your book release option.
If the book is ready to be published now, you can just leave it as, "I'm ready to
release my book now." If you want to have your book on pre-order, it's not quite
ready yet, then you can select, "Make my book available for pre-order." There are
some good launch strategies for that, so for example, if your book is not quite
ready yet, you can put it as pre-order and actually start getting
unverified reviews and everything and have other people check out your book before
it's even available for sale.
You can actually launch your book with a lot of reviews before you know it..it's
even ready to be launched, and then once you launch it, it has all these reviews and
you can really rank it a lot higher on Amazon that way.
Coming down here is the book cover. You're going to want to make sure that you have the
book cover that meets their cover guidelines.
You can just click on browse for image and upload it that way. Just for
the sake of this video as a demonstration purpose, I'm going to use the cover
creator which makes it pretty simple to create a cover. However, keep in mind, the
cover is not going to be super high quality or look amazing. Your cover is very, very
important in selling your book, because when people see your book on
Amazon, the listing ... Typically, people judge books by the cover. If it stands out,
if it has great colors, if it has a captivating title and headline, that
really grabs their attention. Having the right cover is very, very
important. It can literally make or break your book and your book sales.
You can have the best book in the world, but if the
marketing of it, the presentation isn't good, then sure enough people aren't going
to buy it unfortunately. Just for the demonstration of this video, I'm just going to select
just one of these designs here. Then I just updated the background image.
Then I'm going to click on preview. Now, it's just going to update my cover. Then once that's
done, I'm going to click on save and submit. My cover now should be added to my book
listing. Okay, there you go. There's the cover. Then the next step is to upload your book. When
you upload your book, you have two options to enable digital rights
management and do not enable digital rights management. This basically gives you
the ability to be able to lend your book for other people. If you want to
inhibit that, then you want to disable it. If you want the customers to be able to lend
the book once they purchase it to their friends or other people for a limited
period of time, then you can enable it if you choose. It's entirely up to you. It's your
option. Then once you've selected that, you're going to want to upload your book to KDP by clicking
browse.
You're going to want to find your book file that's already been formatted for Kindle. Kindle requires
special formatting for it to show up properly on their e-readers and their
devices. You can learn a little bit more about their content guidelines
here and how to format. I typically always outsource the formatting. I hire
other people to do that for me or I use one of the templates that I have that just
really make it easy. For example, I have a template that I offered to my members
of K Money Mastery which is already pre-formatted for Kindle. This is a
great template that you can actually send to your book writers and they can basically
just fill in the content and write a book for you. If you want to outsource
your book and you don't want to write your book yourself, that is something that I teach inside
my K Money Mastery program. Or if you already have a book that you can use a template
like this. It's already formatted. I either use Microsoft Word or Pages for
Mac to format. I also show exactly how to do that as well. If you have
your book already ready to go,
then just browse for the book file and upload it right here and you'll be able
to preview the book to make sure it looks the right way that you want before you
publish it. Once your book has been uploaded, it will say upload and
conversion successful. It'll also run a quick spell check and tell you if there's
any errors in the book. This book has zero possible errors which is great.
It will then give you the ability to preview your book to make sure that it looks the way that
you want before you publish it and it is important to make sure that
your book is primarily formatted, because you want your customers to have a
positive experience. If someone buys your book and it's unreadable or doesn't look good,
then that can lead to refund or a negative review. You always want to
preview the book and make sure that you're happy with the formatting. Then once
you've done that, then click on save and continue. There's this one more step
before you publish it and becomes live on Amazon. The next step is to verify
your publishing territories. You can actually choose whether you want your
book to be available worldwide meaning that anyone can buy your book anywhere in
the world. Or if he's want to target individual territories. I always just
target worldwide. Coming down here, you can select the pricing and the royalty
for your book, so there's two different royalty options. One is 35%
royalty. The other is 70% royalty. The 35% royalty is
only if you price your book anywhere from 99 cents to $200. If you sell
your book at 99 cents, then you'll get paid a 35% royalty. If you sell it for $150,
you'll get a 35% royalty. The 70% royalty option which is
the sweet spot that you really want to take advantage of is pricing anywhere
from 299 to 999. That's the primary price point that KDP wants you to sell your
book at.
You're going to get a 70% royalty in doing so. Typically,
there's different methods and strategies when you launch your book, but what I
teach inside K Money Mastery is to launch your book in 99 cents first. I
typically always select 35%, put at 99 cents. The reason for that is when
you first launch your book, you want to get a lot of sales. You want to be able
to get reviews. You need to be able to promote your book. I have a certain
method that I teach inside my course over the first two weeks to be able to
effectively promote your book so that you can rank it highly on Amazon. Once your
book is ranked and it's selling at 99 cents, you can then price it at 299 or
or raise the price and select the 70% option. There's different
methods and strategies that I teach when it comes to that. It's important to make
sure you do this the right way right from the start. If you do a poor
book launch and your book, it doesn't get much traction when you
launch it, then it's an uphill battle. It's going to be very hard for you to revive that
book and start ranking it effectively on Amazon. You want to make sure that you
launch it the right way right from the start. Again, that's the method that I
teach inside K Money Mastery. You can select whatever price you want for
the book. It's then automatically going to calculate the delivery cost, the
estimated royalty that you're going to make for the book. If you sell it 2.99,
you're going to get paid about $2.07 per sale. You can set the price for the UK, Germany,
France, Spain, all the other Amazon stores that are available and have your book
available on those as well, so you can make some additional money from all
those other platforms. Coming down here, you can enroll the book in Kindle
MatchBook. That's only if you have a paperback version of the book as well.
If you have a paperback version, let's say on CreateSpace, you can enroll MatchBook
which basically means you can offer a discount if they buy both the Kindle and
paperback version. You can also select the Kindle book lending library. You
can actually get paid if people lend your book to people as well. Once you're happy
with everything, you filled in all the information, you're
happy with everything that you put in. You're going to want to click here to agree
to the terms and make sure that you
read and understand KDP's terms and conditions. When your book is ready,
click on save and publish and then that's it. Within 24 or 48 hours, your book will then be
live on Amazon ready for sale.
KDP will send you an email to notify you when your book is live. Then at that point,
your book can start generating you money,
passive income. Like I said before, once you publish your book, your work
isn't quite done yet. You still have to market and promote your book. You can't
just publish your book and expect that it's going to start selling and people are going to
start buying it and it's going to out compete and out rank all the other books
on Amazon. Quite frankly, publishing is the easy part.
Anybody can do it. I just showed you how to do it in a couple minutes in this video.
Marketing your book, promoting it,
out-ranking and getting reviews. Profiting from your book. Those are the real skills that
you need to learn and master as a publisher and as a marketer, because
that's really what's going to separate you from all the other books on Amazon.
Being able to stand out, but also being able to effectively market and promote
your book. That's exactly what I teach inside my K Money Mastery program.
You can learn more about it at KMoneyMastery.com. I'll have a link below
this video, but if you really want to take things to the next level and be
able to compete with all the other books on Amazon and outrank them and out-compete them
and have an edge and advantage that other publishers don't have, then check out
K Money Mastery. It will really help take you to that next level. I want to thank you
for watching this video. I really hope you enjoyed it. Make sure to like the
video below and leave a comment. Let me know what questions that you have.
Subscribe for more videos like this. Check out K Money Mastery and I'll talk to
you in the next video. Hey this is Stefan and thank you so much for watching
this video. If you enjoyed this, then please hit the like button below. Leave a
comment or let us know what you think and make sure to subscribe to our
YouTube channel for more great videos like this. Now, if you want to take your
life to the next level, then I want to offer you a free gift. It's called My
Life Mastery Toolkit and it literally has the best of the best of what I have
to offer in terms of videos, articles and resources
for taking your life to the next level and living in an extraordinary life. To get
access to this, all you have to do is click the link that will appear right here on
this video. Or if you're on a mobile device, then click the link in the description below
and then head on over that page, enter your email address and I'll send you
immediate access to the Life Mastery Toolkit. I want to thank you again for
watching this video. Until the next one, I'll talk to you soon.
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