The iPhone XS Max Is Too Expensive #Helpful Post

hey guys this is Austin today Apple

announced three brand new iPhones and

they range from kind of expensive to

very expensive - are you serious so the

main announcement today was the iPhone

10s and yes even though it is spelled XS

it is pronounced iPhone 10s because

Apple likes confusing names although to

be fair the S model has been around

forever

what you're getting here is a phone that

is very very similar to the current

iPhone 10 now besides a new gold color

option the actual physical dimensions

and the look of the phone are almost

identical now there are some physical

differences including the most durable

glass ever on a smartphone because we've

heard that one like every time anyone

launches the phone and on top of that

there's also going to be some slightly

better water resistance it's now going

to be IP 68 rated which basically means

it can be underwater for slightly longer

actually I think specifically IP IP 68

is 2 meters instead of one year right

two meters thirty minutes not a massive

difference other minor updates include a

little bit more dynamic range with the

display and better stereo separation

with the speakers and one thing that a

lot of people brought up during the

keynote although I think they slightly

misunderstood it was the 120 Hertz touch

sensitivity now it's not going to be

like the iPad pro a 120 Hertz display

what is going to do is look for your

actual touches 120 times a second

surprising no one touch ID is nowhere to

be found instead we do have a slightly

tweaked version of face ID on the new

phone now what you're getting here is

going to be basically the same hardware

of the old face ID but it does have a

better algorithm as well as faster

secure Enclave processing to be able to

supposedly get you a little bit of a

quicker scan of your face and to be a

little bit more accurate when doing so

one of the biggest upgrades is with the

processor now I will absolutely give

credit where credit is due

Apple completely kills it when it comes

to developing their own custom

processors and the a12 Bionic is no

exception

so first of all this is going to be the

very first chip shipping on a seven

nanometer process so it is assumed

that's going to be the TSMC process

which means that not is this going to be

cutting edge it's going to give you

better performance better battery life

all that kind of fun stuff but

importantly it's going to allow them to

put a lot of really high tech stuff on a

single chip it's got six point nine

billion transistors that might not

really mean anything to you but that's a

lot especially for phone now the general

layout of the chip is very similar to

the last generation we still do

a six-course CPU design so two of those

cores are going to be high-performance

and they're going to be a little bit

faster but most importantly more

efficient and the for low-power cores

that back them up are going to be about

the same performance but consume it

around 50% less power on top of that

Apple is also introducing their new GPU

so last year was the very first time

that Apple had completely developed

their own GPU in-house and now there's

going to be a second generation version

of that which supposedly again all these

numbers are with a grain of salt going

to be about 50% faster than the previous

generation the specific part of the chip

called the neural engine was introduced

last year with the a11 Bionic and here

on the a12 it is a lot faster previously

it was able to do somewhere in the

neighborhood of around 600 billion

operations per second but now it can do

almost an order of magnitude faster at

five trillion Kimber wise the 10s does

have a slightly updated sensor so the

main wide-angle camera is quote slightly

larger as far as sensor size goes now

that is a good thing that's actually one

of the main advantages of a lot of the

Samsung Galaxy phones is that for a

while they've actually had bigger

sensors than pretty much anyone else in

the smartphone space so having a little

bit of a bigger sensor and hopefully a

better glass cover it is a good thing

now it's still going to be 12 megapixels

and the telephoto camera from the sound

of it actually hasn't been updated but

with that a12 Bionic chip on board the

processing is all going to be a lot

better and there are some legitimately

new features there one of the new

features is smart HDR now HD air has

been around on iPhones for quite a while

and what traditionally will do is take

multiple photos and then take a higher

exposure low exposure and just merge it

in to be able to get as much dynamic

range as possible but smart HDR takes a

page add the pixel twos playbook by

taking individual frames in between the

HDR shots speaking of other features

that are brand new even though they've

been on other Android phones for quite a

while we have an updated portrait mode

so right now if you take a portrait

photo and say an iPhone 10 essentially

what you see is what you get there's not

really going to be any adjustment beyond

being able to have the original photo

and then the portrait version but with

the 10s you can now adjust the level of

simulated depth of field this is almost

identical to what you were able to get

on quite a few other phones in the past

specifically the note 8 last year did a

really good implementation of being able

to really allow you to tweak how that

portrait photo looks now I will say it

completely admit that the iPhone does a

really good job of sort of cutting

people out of the background and I'm

sure the tennis is going to be better

but

kind of bothers me when they're bragging

about oh look this is revolutionary and

brand-new when phones been doing this

for years but I mean I guess it's bad

that they caught up and continuing on

the train if this should have happened a

long time ago you now do have dual sim

support on the 10s and the 10s max and

yeah I'll get to the max in a second so

the 10s is actually going to do it in a

slightly different way as opposed to

having to individual SIM cards instead

you put a standard sim card in and you

can also take advantage of an ECM which

is cool if you're on one of the very few

carriers around the world that actually

supports this now point Li enough they

actually kind of acknowledge this on

stage and if you actually want to pick

up the phone with dual SIM capability in

China each tray of just supports two

full-sized Sims so yeah actually no it's

not full-size Sims

it's the banana sense if you agree

though if it actually fit the full-size

send like the old-school what so the

main difference here with the 10s max is

just going to be that screen size so if

you want a plus sized version of the

iPhone 10 this is going to be your

option now where this is not going to be

a great option and one of my big

problems with the phone besides the fact

that it's a kind of boring update is the

price these are expensive like really

really expensive you may have caught a

little video I did the other day talking

about why I'm not a huge fan of the

galaxy note 9 a big reason why I'm not

excited about it is because I think the

value proposition is kind of sketchy but

when you take a look at the 10s and the

Senna's max and it's a bit of a mess so

to start with the iPhone 10s so again

this is replacing the standard sized

iPhone 10 it is going to be the same

price $1,000 for the 64 gig version of

the phone and 11 hundred and fifty

dollars for the 256 gig version they

don't actually sell a 128 anymore

although they haven't done that for a

couple years now if you really want to

go all out you can't pick up the 512

gigabyte version of the iPhone 10s it's

going to cost you thirteen hundred and

fifty dollars 1350 and that's not even

the max so if you step up to the iPhone

10's max I had $100 to all these prices

it starts at eleven hundred ollars and I

fully loaded iPhone 10's max is going to

cost you fourteen hundred and fifty

dollars look okay I get that more

expensive phones are becoming common but

I feel like just over a year ago the

most expensive phone you get was maybe a

thousand dollars and that's if you load

up all the storage and go completely

crazy but now we've got a mainstream

flagship that's costing you nearly a

thousand five

dollars excluding special edition phones

which are encrusted with like diamonds

or something

the iPhone 10's is even in the base

bottle is going to be the most expensive

flagship that you can buy in 2018 and

man I hope it keeps that title for a

while because the days of

thousand-dollar flagships only lasted

for so long and now we're spending

eleven twelve fourteen hundred dollars

on them okay to put this in perspective

you could buy an entire poco phone f1

for less than the price of just

upgrading your storage on the iPhone 10

s it's 300 T dollars to go from the base

to 512 that's so I'm gonna stop getting

fired up about this for one second

because there actually is one more

iPhone to talk about the iPhone 10 R

because that's a name I guess what does

they are stand for doesn't say anything

about it rain iPhone 10 really cool the

10 are actually slots in size between

the 10 s and the 10 R so it's rockin a

6.1 inch display which unfortunately has

a very low resolution of 1792 by 828 or

somewhere in the neighborhood of like

80% of a 1080p display now I think the

reason they did this is because it is

going to be that same pixel density as

the standard iPhone 8 it's going to be a

lot cheaper because they've gone from an

OLED panel to an LCD but the screen is

probably going to be fine that's just

not a very high resolution for a 6-inch

display one of the disadvantages of

using an LCD display on top of the fact

that's not going to be as sharp or have

the same kind of contrast is that it

looks like the iPhone 10 R might have a

slightly larger bezel of course it does

have the same notch it does have the

same face ID system but from the

pictures it's kind of hard to tell I

really get my hands on a 10 R to be able

to see exactly how much bigger that

bezel is it doesn't look massive to be

fair but it does look a little bit

bigger than on the 10s so in order you

can get it in white black blue coral

yellow and Project red and I've got to

say that the yellow actually kind of has

my name on it

so I appreciate that they're doing some

different colors besides a slight

downgrade in the IP rating it's going to

be IP 67 as opposed to 68 on the iPhone

10s the rest of the hardware is going to

be very similar you're going to be

getting that same Apple a12 Bionic chip

and you're going to be getting the same

main camera so you don't get the

telephoto option of the 10s and the 10s

max but you are going to be getting that

same main wide-angle camera with the

upgraded sensor

and on top of that you are going to

getting portrait mode on a single camera

so we've seen this on the pixel to an

absolutely blew away almost all portrait

modes even as a single camera last year

so it makes sense that Apple is going to

be able to include this and the 10 are

the main thing going for the 10 are is

price so as opposed to starting at $1000

like the iPhone 10 and the 10s is going

to start at 703 bucks pretty much

exactly what the iPhone 8 did before on

top of that we didn't see any updates

for any of the other iPhones most

specifically the iPhone se I would have

really liked to see an updated version

of the iPhone se it's because now these

smallest iPhone that you can buy that's

actually updated with the 2018 specs is

going to have a 5.8 inch display if you

want a smaller phone well buy something

old because Apple's not gonna hook you

up with anything else besides that so

I'm very curious what do you guys think

about the iPhone 10s 10s match and 10

are as always we'll definitely be

getting them in the office for a full

video very soon the 10s actually is

going to be coming out next week but let

me know meanwhile I'm just going to go

be an Apple sheep or whatever it is that

I'm supposed to be today