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Monday, July 22, 2019

You Can Thank Us Later - 3 Reasons To Stop Thinking About HM.COM REVIEWS


KEYWORD OPPORTUNITIES BREAKDOWN 

91.9 kTotal
Keyword Opportunities 
TOP KEYWORDS BY TRAFFIC 
Search Traffic 
Share of Voice 
h&m
16.7%
53.89%
h and m
9.54%
59.36%
hm
9.35%
53.96%
h&m online shopping
2.32%
98.74%
h & m
1.66%
48.62%
Top Keywords 

COMPARISON METRICS 

Search Traffic 
This site
52.1%
Comp. Avg. 
44.2%
Bounce rate 
This site
21.5%
Comp. Avg. 
31.3%
Sites Linking In 
This site
16,818 Links
Comp. Avg. 
7,728 Links
Competitive Analysis 

SIMILAR SITES BY AUDIENCE OVERLAP 

Overlap score 
Similar sites
41.5
28.7
23.9
Audience Report 

ALEXA RANK 90 DAY TREND 

This site ranks:
#560
in global internet engagement
9:02
Daily Time on Site 
Traffic Metrics 

KEYWORD OPPORTUNITIES

Drive More Traffic

Improve results from search and content marketing. Use Alexa's keyword research tools to:
  • Find gaps in your keyword
 strategy
  • Identify high-value, buyer keywords
  • Uncover competitors' top keywords
  • Identify and compete against the top sites in your industry
Sign up for a free trial of our Advanced Plan to access all of our keyword and SEO analysis tools.

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Keyword Gaps

Keywords driving traffic to competitors, but not to this site 
Avg. Traffic to Competitors 
Search Popularity 
denim jumpsuit
47
33
pinafore dress
46
36
tote bag
44
47
buy clothes online
44
30

Easy-to-Rank Keywords

Popular keywords within this site's competitive power 
Relevance to this site 
Search Popularity 
jack and jones
53
48
sephora
75
73
footlocker
62
65
foot locker
60
58

Buyer Keywords

Keywords that show a high purchase intent 
Avg. Traffic to Competitors 
Organic Competition 
online shopping
60
68
online shop
59
66
tiendas de ropa online
58
56
sale
56
67

Optimization Opportunities

Very popular keywords already driving some traffic to this site. 
Search Popularity
Organic Share of Voice 
faux fur
38
0.17%
burgundy hoodie
19
2.97%
cozy sweater
17
4.52%
black denim jeans
18
3.35%
 

How to Analyze Competitor Keywords

A competitor keyword analysis is a great way to find the best keyword opportunities, and solidify your content marketing and SEO strategy.
 Read

COMPETITIVE ANALYSIS

Outperform the Competition

Benchmark and track your performance relative to your competitors. Alexa's competitive analysis tools help you identify competitor strengths and weaknesses you can leverage to get the edge.
Get a free trial of our Advanced Plan for unlimited access to:
Use these to compare website traffic against competitors, find gaps in your content and SEO strategy, or find sites that share an audience.

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Traffic Sources

Percentage overall site traffic from each channel
 
zara.com
52.9%
bershka.com
52.8%
hm.com
52.1%
mango.com
44.9%
asos.com
26.2%

Referral Sites

Sites by how many other sites drive traffic to them
# Referral
Sites 
hm.com
16.8 k
asos.com
14.3 k
zara.com
10.4 k
mango.com
4.5 k
bershka.com
1.7 k

Top Keywords

Search
Traffic 
Share of
Voice 
h&m
16.7%
53.89%
h and m
9.54%
59.36%
hm
9.35%
53.96%
h&m online shopping
2.32%
98.74%
h & m
1.66%
48.62%
hm.com
 

E-Book: Maximize Your Brand’s Competitive Potential

Competition exists in all industries. But how do you get ahead of the competition when they are working to do the same?
 Download

AUDIENCE ANALYSIS

Understand Your Audience

Alexa's audience analysis toolshelp you discover new ways to reach your target audience.
Understand:
  • What topics your audience cares about
  • What sites they visit most
  • What keywords they're searching
for to reach your site and competing sites
  • What they search for when they're ready to make a purchase
Sign up for a free trial of our Advanced Plan for access to audience insights and all of our tools.

Start Your Free Trial

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.
Site’s Overlap Score 
45
Similar Sites to This Site
Alexa Rank 
41.5
941
28.7
305
26.1
6,062
23.9
3,278
18.9
6,906

 Sign up for all Similar Sites

Site's Audience Interests

Categories of interest shared by this site's audience.
Consumer Goods and Retail
Clothing
 
 
 
 
Extremely high
interest level
100%
of this site's audience
visits sites in this
category.
3.2x more likely
to visit sites in this category
compared to all internet users.
Sites in this category this site’s audience visits
forever21.com
urbanoutfitters.com
ae.com
 Sign up for all Sites
Consumer Goods and Retail
Beauty Products
 
 
 
 
Extremely high
interest level
30%
of this site's audience
visits sites in this
category.
6.7x more likely
to visit sites in this category
compared to all internet users.
Sites in this category this site’s audience visits
sephora.com
ulta.com
 

The Importance of Targeting in Marketing

Vague and generic messages are far less likely to resonate with audiences than specific, direct communication
 Read

TRAFFIC STATISTICS

Traffic and Performance

Measure your site's popularity with Alexa's traffic analysis tools. Sign up for one of our pro plans to certify your site and access:
  • Sites Linking In
  • Site Traffic Data
  • Unique Visitor Data
  • All Traffic Sources
  • All Visitors by Country
  • All Country Alexa Ranks
  • Site Keywords

Start Your Free Trial

Alexa Rank
Estimate 

This site ranks:
87
#560
 
In global internet traffic and engagement over the past 90 days
Alexa Rank #
90 days ago
#644
Today
#560
Country Alexa Rank
🇺🇸 United States
#608

Unique Visitors
Estimate 

All visitors to this site in the past 30 days
🇺🇸 United States
Unique Visitors
Visits
Visits per Visitor
Pageviews
Pageviews per Visit
Pageviews per Visitor

Audience Geography
Estimate 

All visitors to this site in the past 30 days
Visitors by Country
  • 🇺🇸 United States
    19.5%
  • 🇩🇪 Germany
    10.6%
  • 🇷🇺 Russia
    6.8%

Site Metrics
Estimate 

All visitors to this site

Traffic Sources

Past 30 Days
Search 
Social
Referral
Direct

Site Flow

Past 60 Days
Visited just before 

20.1% google.com
12.3% yandex.ru
5.69% vk.com
3.44% youtube.com
2.53% mail.ru
Visited right after 

15.8% google.com
11% yandex.ru
6.78% vk.com
4.97% youtube.com
1.99% mail.ru
16,818 Total Sites Linking In 

rust rating. This site looks safe to use.
High Risk
Safe
100 %
High

High review, hm.com probably safe.

Our algorithm gave the review of hm.com a relatively high score. We have based this rating on the data we were able to collect about the site on the Internet such as the country in which the website is hosted, if an SSL certificate is used and reviews found on other websites.

The rating of the website indicates the site is safe to shop and leave your data. However, we cannot guarantee that the site is a scam. Many websites look legit but are in fact fake. Before you shop at a site you do not know, check the website manually.

The remainder of this page shows all the data we were able to find which may help you review hm.com to determine if it is a reliable website or a fraud.

Summary review hm.com

The Scamadviser trust score is based on a technical analysis of public information. Scamadviser uses a artificial intelligence algorithm to do over 40 checks to estimate the possibility of an online site being a scam or legit.
Trustscore
100%

Negative highlights

The website is using a computer that hosts other websites
No valid SSL certificate was found
This website's setup involves 4 countries

Positive highlights

This website is deemed to be popular by Alexa with a ranking of 568
This website has a good online trust rating.

Full Review hm.com

Webshop Analysis

hm.com is using a computer that hosts other websites. This is quite normal. Most smaller websites share a computer server with several up to hundreds of other website In this way the can share the costs of the server and the access to the internet. For bigger and professional websites however this is quite uncommon.

This website is deemed to be popular by Alexa with a ranking of 568. Having a high ranking in Alexa is a good sign. Not only does the website have a lot of visitors. Also several other websites link to this site, meaning that it is considered relevant by others.

We identified several hm.com reviews on the Internet on sites like Trustpilot, Sitejabber, Resellerrating . The website has been given a high rating by these platforms. As there are more positive reviews than negative comments, we upped our trust score.

This website's setup involves 4 countries. Especially larger and corporate websites often use internet infrastructure spread out across multiple countries. The web servers may be located in multiple countries to make the website faster. Likewise the firewall and DNS and registry may be based in different countries. For smaller websites this is less common as they usually buy all the services from one organisation.

Technical Analysis

No valid SSL certificate could be found. This is usually a bad sign. An SSL certificate secures the communication between your computer and the website. If there is no SSL certificate communicate is not safe. Only if you never have to enter data (like logging in or filling in a form) an SSL certificate is not really essential.


Consumer reviews about
hm.com

based on 3932 reviews
1.3
The total score is based on reviews found on the following sites
No reviews yet. Be the first one to review

H&M Logo

H&M

Star 1
Star 2
Star 3
Star 4
Star 5
Star 1
Star 2
Star 3
Star 4
Star 5

Cancelled Items

Ok, so they have this "cancelled items" policy that I'm not really cool with it. 
Made my order and the time my confirmation email arrived there was a section with the cancelled items that would not be delivered to me. After calling costumer service, they told me that these items were probably not available. Meanwhile, they were available at the site (I mean that's why I could order them in the first place).
They totally ruined a whole outfit and I was not even informed beforehand about ths cancellation. Pretty sure I wouldn't have made that order in the first place without my "cancelled times". But here I am now with my half order and a half outfit.
Thanks H&M.
Star 1
Star 2
Star 3
Star 4
Star 5

The Lie!

During the promotion of the Loyalty Program running by H&M I was promised a coupon/discount (20% off) if I would join the program. I joined, but didn't get any promised coupon/discount, there were no option to apply a discount in my Shopping Bag. I contacted the customer service and was confirmed that the promotion discount (20% off) was NOT applied to my order. I am not sure I'll have any business with h&m after such lie!
Star 1
Star 2
Star 3
Star 4
Star 5

Where is my order?

Where is my order?

I received a notification that my order had been delivered to a neighbour. I got home and no calling card had been left. So I went to my neighbours, none of them had it. Then I contacted the delivery company who said that the order was left in my garden (which is overgrown and the last place you would leave a parcel). So where is my parcel???
Star 1
Star 2
Star 3
Star 4
Star 5

T E R R I B L E

I would give no star if I could, I ordered a week ago and haven’t received an update with tracking information, also in fine print it says once the item is shipped they will take tax out, which defeats the purpose of free shipping and handling. They also say it takes 5-7 days for the item to ship/arrive, it’s been 5 and still no tracking number. I read all the reviews and was shocked at how terrible H&M’s reputation is for online orders in particular, so with 0 patience to wait 2-3 potential weeks for what should take a week, I called H&M. I spoke with a very rude customer service representative, I gave him my grievance with the company and asked to cancel my order. He looked at my order and said it would be here in a few days and that it is not in his power to cancel my order. I have been alive for many years and used many online businesses, this was the first ever time I heard a company not give a refund to its customer, unwilling and uncaring is what I would label H&M. So I disputed with my bank and that’s that. Do NOT use this company, even if the clothes are cute and affordable, it’s a shady shady co. that just wants your quick buck and to leave you fu—ed.
Star 1
Star 2
Star 3
Star 4
Star 5

Just awful experience

After my order was totally messed up - received wrong items... Who would have thought that their customer services in no more better than the shipment crew themselves :S 
It almost seemed like I talked to a government owned agency, not apologetic, and not even trying to sound like they did anything wrong! Do not even bother ordering from them, let alone contacting customer service department.
Star 1
Star 2
Star 3
Star 4
Star 5

Excellent online customer service

H&M online customer service is the best! Super fast delivery and free as well, which is so good compared to a lot of other websites with a really high minimum spend and much slower delivery. 

I bought these boots but they ended up making me bleed and I emailed H&M asking if I could return these since I could not wear them. They were very helpful and I got my refund and a compensation voucher too.

Another time I bought these sandals, which were slightly scratched at the back (don't think anyone else would've noticed, to be honest), and I returned them and received a compensation voucher as well.

Returns are made very quickly.

Overall, very reliable and efficient online shopping experiences. 

I also don't understand how H&M is so lowly rated on here, but they seem to be related to other countries' H&Ms. In the UK, at least, online shopping at H&M is very good.
Star 1
Star 2
Star 3
Star 4
Star 5

Didn't receive money back!

I bought online two blazers for my husband to try at home. We kept the one which fit better and returned the other one in the store in Fredericia. They told me the money would be returned automatically to my account. I signed up a receipt but didn't receive anything in return. I have done the same procedure dozens of times, and it was always like that. I trusted them, as we normally do. The blazer I returned cost DKK 799. It shows in my account in the app that I returned it, but the money never came to my bank account. Now, they say I exchanged the blazer for something else, what is a huge lie. First, in their own system it says I returned it. Second, they don't accept you to exchange products bought online in the physical store. At least here in Fredericia, you have to return the product and buy what ever else you want in another kvittering. So, even if I wanted to get something else, I couldn't just exchange, as they say I did. Now, their law department is "analysing my case to see if something can be done". DKK 799 that I will probably never see again. You have just lost a very loyal customer, H&M. Being dishonest is the last resource of incompetent management.


Registrar Info
Name
NOM-IQ Ltd dba Com Laude
Whois Server
whois.comlaude.com
Referral URL
https://www.comlaude.com
Status
clientDeleteProhibited https://www.icann.org/epp#clientDeleteProhibited
clientTransferProhibited https://www.icann.org/epp#clientTransferProhibited
clientUpdateProhibited https://www.icann.org/epp#clientUpdateProhibited
serverDeleteProhibited https://www.icann.org/epp#serverDeleteProhibited
serverTransferProhibited https://www.icann.org/epp#serverTransferProhibited
serverUpdateProhibited https://www.icann.org/epp#serverUpdateProhibited
Important Dates
Expires On
2024-11-13
Registered On
1997-11-14
Updated On
2019-07-18
Name Servers
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Registrar Data
We will display stored WHOIS data for up to 30 days. 

 Make Private Now
Registrant Contact Information:
Name
REDACTED FOR PRIVACY
Organization
H&M Hennes & Mauritz AB
Address
REDACTED FOR PRIVACY
City
REDACTED FOR PRIVACY
Postal Code
REDACTED FOR PRIVACY
Country
SE
Phone
REDACTED FOR PRIVACY
Fax
REDACTED FOR PRIVACY
Email
Administrative Contact Information:
Name
REDACTED FOR PRIVACY
Organization
H&M Hennes & Mauritz AB
Address
REDACTED FOR PRIVACY
City
REDACTED FOR PRIVACY
Postal Code
REDACTED FOR PRIVACY
Country
SE
Phone
REDACTED FOR PRIVACY
Fax
REDACTED FOR PRIVACY
Email
Technical Contact Information:
Name
REDACTED FOR PRIVACY
Organization
H&M Hennes & Mauritz AB
Address
REDACTED FOR PRIVACY
City
REDACTED FOR PRIVACY
Postal Code
REDACTED FOR PRIVACY
Country
SE
Phone
REDACTED FOR PRIVACY
Fax
REDACTED FOR PRIVACY
Email
Information Updated: 2019-07-23 05:58:03

Site Status
Status
Active
Server Type
Suggested Domains for hm.com
 hms.ninja
$4.99
 shophm.rocks
$4.99
 hmtech.rocks
$4.99
 hmgroup.rocks
$4.99
 shophm.social
$14.99

































































hm.com Website Analysis

You can find the website value, revenue, visits & pageviews estimates, Alexa Traffic Rank & charts, and Worth Of Web Rank for hm.com on this page. 

There are six sections on our website analysis reports. Check these sections below. Inside a section, you will find the data and related actions you can take.
The report below is 142 days old.

Accuracy Of Our Calculator

Please check our detailed explanation to understand how this automated calculator works and how accurate it is. 

If you are about to sell or buy a website/web-based business, please check our "Sell a Website" or "Buy a Website" pages and contact us. For qualified sellers and buyers, our licensed exit consultants can provide an accurate evaluation and point you in the right direction for free.

How much is hm.com worth?

In this section, you can find the estimated website value for hm.com in US Dollars. We calculate it based on our estimation for daily, monthly, and annual revenue. You can view these revenue figures in the next section. 

Worth Of Web Rank is a score to compare a website with the best websites in the world.

Data

Estimated worth of this website:
$454,000,000
Worth Of Web Rank
88%

How much can this website make?

In this section, you can find the estimated revenue of hm.com in US Dollars. 

We use our traffic estimation to calculate “potential” advertising revenue of a website. We know that every website is unique. 

Some sell stuff online which is impossible for us to know how much they make. Some do not use advertising or any other type of revenue source, so our figures will show only the potential of that website. We “assume” that the website is using ads and affiliate programs to make money. 

You can see the estimated website traffic numbers in the next section.

Data

Estimated revenue per day:
$57,808
Estimated revenue per month:
$1,734,240
Estimated revenue per year:
$20,810,880

Website Traffic Estimate

In this section, you can find the website traffic estimate of hm.com. 

We use public traffic ranking data to start with our calculations. We use Alexa Traffic Rank to estimate the traffic figures below; visits and pageviews. You can find the Alexa Rank of this website in the next section.

Data

Estimated visits per day:
3,854,000
Estimated pageviews per day:
19,269,751
Estimated visits per month:
115,620,000
Estimated pageviews per month:
578,092,530
Estimated visits per year:
1,387,440,000
Estimated pageviews per year:
6,937,110,360

Search Engines & Social Media

In this section, you can find the Alexa Rank of hm.com, related graphs, and useful links to boost your search engine optimization, search engine marketing, and social media work. 

Alexa Rank is a classification that ranks websites globally according to their traffic estimate. The website with the highest traffic has a rank of "1" whereas the websites with the lowest traffic have a rank around "30M" and more ("more" means you will not have an Alexa Rank because they do not keep a rank for the websites with negligible traffic).

Data

Alexa Global Rank for the last 3 months:
646
hm.com Alexa Daily Traffic Rank Trend Graph (3 Months)
hm.com Alexa Daily Traffic Rank Trend Graph (3 Months)
hm.com Alexa Search Visits Percent Graph (3 Months)
hm.com Alexa Search Visits Percent Graph (3 Months)

User Experience (UX) & User Interface (UI)

If you are trying to improve your user interfaces and provide a better experience for your users, you can find the related links in this section.

Domain & Hosting

You can find useful links about domain names and web hosting in this section.

Action

Check your SSL settings:
Check the status of your website from different international locations:
Protect yourself and hide your online presence throughout your devices:
WOW Score:
  •  hm.com 4.41 out of 5






















































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