and hey it's Doug Huntington here from
the insight project again we're doing
another one of these coaching sessions
with Rob so Rob how's it going this
evening great thanks for having me again
you're welcome
let's see so last time I think we left
off we're gonna take a look at the task
list that you were you know sort of
thinking about for your entire niche
type process so you know in project
management you could make it super
complicated especially if you're looking
at it from a corporate level or you know
something that you're looking at from
like PMI for example however in many
cases for things that you and I are
trying to do you could kind of just like
list out all the tasks divide it into
phases and you'll find that you have a
much greater understanding of what
you're trying to do and what you need to
do on a daily basis so I think the quote
that you had before was something like
when you sit down to your laptop what
are you gonna work on so what we did was
sort of went through a process of
listing everything out now I give you a
head start Rob and since you're over a
task list of what I had available
already and then you adapted to it we'll
did that process go and what were your
impressions when you first got the list
and then after you finish editing your
process so when I got the list it was
kind of overwhelming that there's that
many steps that go into the niche
process so it was really really nice to
have it all down for the most part the
list was pretty much the same they're
just minor differences in the way
keyword research was done and some
little other things but overall I was
just nice to see it all in one thing and
also makes me feel good but it it
doesn't just happen overnight because
I'm always thinking why am I not gonna
lose bastard but there's a reason why so
right right yeah and I had the same
feeling as well so I believe Rob can you
see my screen that I'm displaying the
task list yeah okay
and that hopefully that indicates that
everyone else can too and what I'll do
is I'll put a link below the video so
that you anyone can go ahead and
download this list it's on Google
Documents and I'll share the original
one where Rob hasn't edited it with his
questions or notes and then you can make
your own copy and do whatever you want
with it so there are something like 64
different tasks or phases in here and
each one actually breaks out into many
more phases but or many more steps so
we'll just kind of look at a high level
at each one of the main phases that I
divided it into we'll look at the
questions that Rob had and make sure
that you know they're answered and if
there's any sort of adaptations that we
want to make here we can do that so I
will unless you want to Rob I will go
through the main phases and just sort of
you know mention a sentence or two about
them so if you want to do it you can
yeah I just started off and then I guess
in this first area if you have a couple
questions so okay sounds good all right
so planning of course in the project
management you can probably imagine I
try to put a lot of my focus at the
planning at the beginning so that you
really have a good idea of what you're
aiming towards at the end now there's
not to say that the plans so rigid you
can't adjust in fact if you don't adjust
you're probably doing something wrong
and you need to you know look at what
you're doing a little bit more closely
but the point is here you think about
your your end goal and then you back
into it in that way you're really kind
of looking at it holistically so Rob you
had a couple questions here I'll let you
read them up yeah so we're asking other
questions one of the challenges I've had
with wall
planning and going through this like
this is you know let's just take the
first one there so the side of people do
keyword keyword research partially or
employed well I write it or outsourcing
when you make a decision like this I
guess
does it get recorded somewhere or you
just I mean that when you kind of just
know hey I'll have to outsource it just
sort of like what the triggers go up
when these decisions are made you keep
notes anywhere or where do you refer
back to this information gotcha um
that's a good question
I think me personally in many cases I
had a pretty good idea that I was going
to do a blend of each one of those if
we're talking specifically about a niche
site which we are so I'll answer it that
way so I knew I was gonna do a blend and
there would be certain points in time
where I would have things outsourced
versus not so and we'll just look at
that outsourcing portion so for example
like the content I knew that I was going
to have all of it written or at least
all of it up to a point
written so I knew I was going to have
say five articles written by someone and
then I was going to write like blog
posts for example after that so
obviously that that one's pretty clear
five posts that I'm an outsourced and
then I pick up the others now do you
have another example where maybe it's
not so cut and dry yeah maybe
okay so in that case I would probably
tend to go back and actually answer your
question Rob I realize I'm kind of
dancing around so I would create a
separate tab in a spreadsheet that had
like link building is the title of the
tab and then I would like outline each
one of the phases that we had which you
know there's actually a think of link
building phase down here right so here's
a bunch of stuff about link building and
then I would document it pretty clearly
you know I mentioned before each one of
these steps probably probably breaks out
into many sub steps or subtasks and then
you can assign an owner there and what
you're really what you're getting to is
you know the owner of the task like when
you're gonna start it and if there's
like some triggers to start that task
and you should probably have a pretty
darn good idea of like when you're gonna
finish too because if something is
dependent on that one finishing it tells
you when to start the next one and so
anyway I would sort of in really that's
the essence of like a project plan that
what you're gonna do when you're gonna
do it and who's gonna do it and then any
dependencies like if you just have this
four or five things that's pretty much
all you need in going through the
exercise of this listing out the task
knowing when you're gonna do them even
if you don't follow the plan like you
will have thought about it more than if
you just if you're at the supermarket or
if you're at dinner and you're like oh
yeah I need to do that like extra pbn
post but I need someone to write it and
then - well where should I have it
linked to and you should really plan all
that stuff ahead of time so that you're
not you know making those decisions as
you think of it when you're not like
intentionally when you're not
intentionally focusing on work if I said
that right is that helpful at all
yeah and think about specifically
getting to the PPM process and it just
sounds like yeah I gotta do a lot more
planning up front okay yeah you know I
I definitely bump into some people that
think that they they don't want to plan
too much because I want to have the
flexibility to you know do what do
whatever they they feel like doing kinda
whatever happens to be going on in their
life they want to be able to have that
flexibility and you can be as rigid as
you want in the process or as flexible
as you want and the thing is if you if
you don't think it through all the way
you'll always be catching up and you'll
really never feel like you
have control of what you're doing and
you'll never really feel satisfied that
you're like productive because you're
always chasing what you just thought of
that makes sense yeah I feel those two
things that you said on a daily basis oh
hey I do too I can tell I can tell
people about it but it is still a
struggle to like follow it myself so
yeah even if you try to be really
organized it just sometimes feels out of
control and then my list of stuff
there's you know 65 things on here 64
like it's like you'll never catch up but
if you break it down and you're like
well I actually got X done really well
then you can move on you feel satisfied
about your life and productivity so okay
yeah you're checking things off right
yeah exactly
okay so you had you had a couple
questions here also owed let's see there
was one on b2 what happens is from a
p.m. point of view when they CH the
answers are different how do you prepare
after is that exactly what I just
answered yeah they were pretty much same
question just asked two different ways
and yeah you answer one got it
okay and this next one I see here is
list which plugins are important so
that's relating to the fact that some of
these like you said earlier have more
steps than they're just what was listed
so I was having a little bit of trouble
trying to decide what deserves to be on
this list and what and how far to take
it so to speak gotcha so you could
totally put everything on this one
particular page if you wanted to in fact
I mean I'm not a huge fan of Microsoft
Project but you know a lot of stuff that
I've done it worth did have it or didn't
use Microsoft Project and essentially
it's just a big spreadsheet with like
some
particular relationships between cells I
mean really that's all it is so the
point being you could list out the whole
entire project I mean even if you put
all the steps in here it would still be
under probably three or four hundred
right
even if you listed every plugin that you
may have in any like subtasks that you
have to do let's say you have to like
buy a plugin make sure you put in the
registry or registration code and blah
blah blah you could put all that here if
you wanted to along with the dates and
the owners no problem at all
so do you they're kind of into different
type of potion do you ever say you've
built a list like this how would you
link out or connect that to maybe a set
of instructions that somewhere else
maybe in a different document or
somewhere else I would probably have the
columns that I described before and then
I would have just another column that
was instructions and just hyperlink it
there okay yeah that's what I would do I
probably wouldn't put instructions in
the sheet makes sense okay okay I think
that covers it pretty much and I'm just
gonna click back we did have a couple
talking points so we talked about the
list as a whole we talked about your
major phases that you have in there so
one thing that we talked about before
and that we wanted to highlight is you
know where your niche sites are in
various phases so can you tell us how
many sites you have at least that we're
considering for this process and then
where they're at in the grand scheme of
things
sure so for this process I have six I
just gonna call 136 so so I wanted to
actually just got hired I outsource my
blog commenting okay and that just got
yesterday site number three is cracking
the top ten for a pretty big search with
a couple of pbn so right now I'm trying
to focus on expanding the pbn Linux
that's scheduling those site number four
it needs a little bit more content it
has a decent amount but I want to make
it a little deeper and then transition
into comments and in PDMS so it's kind
of in the content stage if you will all
site number five just has been kind of
sitting there I need to decide if it
needs if it wants to be part of the mix
so it would need comments then to be on
stage and site number six is brand new
I have about two-thirds of the content
and just I just need to put the review
pages I haven't done any of those that's
six right now okay cool and well and it
sounds like you you have a pretty good
understanding where they are in phases
two so that was one of the major goals
is just kind of have an idea of where
they were at right yeah and actually I
took you know kind of what we've been
working on and with that list and sort
of in my head just well actually I wrote
down I know you know kind of where they
are and what needs to happen next and
it's been it's pretty helpful just
seeing it to start with okay and so and
I'm just curious from like me let me
think the right way to ask
so before you whenever you thought about
one of the individual pride projects and
these niche sites you knew hey it's kind
of in this phase right so it's not like
you you learned anything new but now you
have a better understanding of how
everything fits together because you
listed everything
and then mapped it over right yeah okay
and like I guess do you feel like things
are more under control now just by
knowing that a lot more yeah okay yeah
and it was ridiculously simple to just
like I mean it's just moving your
thoughts on paper right check 20 minutes
yeah okay okay yeah it's crazy whenever
I end up cuz that like I said I'm no
different than anyone else so I end up
feeling over well I'm not sure really
quite like where everything is I'm like
man I I don't know how to outsource like
this you know research or whatever that
I need done and then I'm dreading like
writing out the steps it turns out
there's like six steps the person's
qualified to do it all I have to do is
write it down send him an email there on
it and that I literally did that
yesterday I was driving it for a couple
weeks and it was really like a matter of
you know ten-minute investment of time
that I had to do so okay yeah all right
so it sounds like we probably want to
dive into a particular area and I think
based on I guess understanding where the
most amount of work that you have that
sort of content and understanding the
content phase so which site will we be
looking at is it number four for the
content no actually number six even
though it's a line of the process I
thought this was going to be a good one
because we've got the new pages to do so
this one's kind of following I mean the
video templates or maybe something that
I can use for websites consistently each
time so okay so what's like the biggest
I guess the biggest challenge around the
content and why you want to look at this
particular area next time because every
time I do content it's it's a different
process
just not knowing sort of how much you
know I need to tell like kind of guide
them like how much they know and also
you know I'm sort of creating the the
templates for these reviews every single
time so like product intro or unlike
things pros and cons like that changes
for me side to side like to get to a
spot where that could you know kind of
be find a template but I like and just
know that that's how the writers are
gonna work on it okay got it and that
makes sense I mean the correspondence
that you may have with a writer it could
be a lot there's a lot of back-and-forth
especially if it's I mean let's hope
that your your contractors are willing
to take feedback but yeah when you
consider that and you want to make sure
that you're removing yourself from some
of the process when you look back at
your ultimate goal to have a lot of this
stuff outsourced it'll be really
important to you know have a template
that you can send them for you know
generally whatever you need plus if you
have you know these different types of
content that you need on the sites
there's no reason to recreate the wheel
I mean how many types of content do you
really need you can probably you know
summarize it into a handful less than
ten or a dozen so yeah I might add there
are a few articles other than review
that I could add to this process I was
thinking about just keeping it in-house
finishing it but I guess maybe worth
addressing how you would go about taking
an article that just doesn't really fit
into a mold its kind of unique and maybe
what goes into that you just have to
create a new template or I'm curious to
see how you deal with that got it okay
cool we'll talk about that next time do
you have any final questions or comments
about the task list or anything that we
discussed
I think I'm pretty good okay cool
we'll dive into the content and then
we'll talk again next time thanks Rob
see ya
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