is the similar thing to happen I think
last year in August it was like the
medic update they called it I don't know
what they're calling this one it's a
Corps update so it's like to the the
foundation of Google's algorithm and I
it really hit financial sites and
medical sites hard again but I've I mean
yeah it was a really big hit kind of
everybody I've noticed so I think when
you have a court when you have a Corps
update that happens like that it's
really hard to pinpoint like what's
wrong on my site that actually caused
this to happen it's kind of you have to
look at your site holistically and go
like am i doing the right things or not
and if you are doing the right things
like just trust that things will come
back in your favor and I think that
that's something that it certainly
happened to people that I know
personally and and we've talked about on
our podcast which is like yeah I mean if
you just waited it out and let the let
the course correction happen like you
know you you know as long as you're
following you know basic rules of like
being a good content creator on the
internet like not doing like scammy
crappy things you'll you'll be ok you
know and I've seen like copy you know
people that compete with me come and go
and everyone you know it's like oh why
don't you like go in after them or why
don't you like scared I'm like cuz
they'll be gone in a year from now like
they kind of like come up and then
Google just goes nope and some
universities been around for 15 years
yep and you're just creating good you're
updating your stuff you're not trying to
like shove a bunch of keywords in there
you're not trying to like put a bunch of
pop up at you know your sites incredibly
fast like it's everything I'm basically
giving Google exactly what they want
which is relevant content for people who
are searching for that content that's it
and making it super digestible and easy
to read and understand and it's and also
those like Rich Snippets that's what
Google wants because they don't want to
send people to your website they want to
keep people on Google so yep yeah that's
basically like I'm just you know it's
like I'm it's a balance between it's
almost not even a balance anymore it
used to be a balance like of writing for
the search engine and then writing for
the
and now the search engine has become is
is literally reading websites as this
they are using AI technology and machine
learning to read in profile websites
according to rank Ranger which I read it
you know Morty's post on that I think
back when the medic update came out and
I was like this is crazy it's like
imagine if you know Google had a team
like a massive room of people who were
just going on individual websites and
reading him and going yeah thumbs up or
thumbs down like that's I think what
Google is doing right now yeah it's like
looking at your site holistically
instead of like individual posts and
going like you know what this site rules
and if we have a keyword that comes up
and they're like you know low we'll give
him a little bump gotcha
and yeah these recent core updates
probably for the last couple years I can
say it's like the holistic approach you
can it's not like penguin and panda or
whatever we're now right they're like
hey it's this two or three things right
actually fix yeah now you can't fix it's
like your whole site your site your
whole it your whole approach is bad and
that's a happy I mean that like even
when you know I got hit by penguin or
Panda one of the 2008 whatever 2008 one
was but I forgive it animal but I got
hit bad you know some university
specifically because I was writing 300
word articles and getting a bunch of
backlinks number ezinearticles oh yes I
get like just I mean I was given so much
content the ezinearticles they sent me
gear they sent me like physical products
in the mail like you know mugs t-shirts
pens that are like dude you're giving us
free content and they're gone you know
but all that contents gone good because
it was awful of his writing Lee's like I
was using unique article wizard
you know like switching sentences all
the crazy stuff yeah oh and you think
back to your like and I feel like a real
that's a lot okay but I was being taught
that as if this is how you do it you
know yeah even our know our Williams our
idols like Pat Flynn I mean they I read
articles on smart passive income or it's
like here's how you use the article
spinner here's how you do the link
pyramids and link wheels all the bananas
stuff so yeah if you just mean if you I
mean obviously hindsight is 20/20 but I
mean if you think back to that you're
just like who are you writing for what
is this for and who's gonna read this
300 word piece of article like no
one's gonna read this like it's not even
helpful but we've come a long way indeed
you
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