MAILCHIMP TUTORIAL 2020 - Email Marketing step by Step for Beginners and again just to be clear I did not#Best Education Page #Online Earning

everybody welcome back to the channel in

this video I will show you everything

you need to know about MailChimp and a

step-by-step tutorial to set up your

first online email marketing campaigns

and honestly if you have not been using

email marketing then this video right

here could easily make you thousands and

thousands of dollars so email marketing

is very popular for almost every

business on the internet and because

they all use it it's pretty obvious that

it's a very lucrative way to conduct

business and so MailChimp is one of the

most popular ones out there when it

comes to email marketing platforms for

many reasons first of all I really like

it because it has a lot of kind of an

incremental payment plan where you can

start off for free and then as you build

your audience and start to be able to

afford it you can go to the next tier

and the next year and start to add some

extra implementations on there that can

really build it and make it even more

powerful than it is in the beginning but

being able to start off for free is a

great way to use this for a small

business or a large business really at

any scale so first MailChimp scales very

well that's something I like about it

also it's a very powerful tool they have

a lot of automations on here and a lot

of different abilities when it comes to

sending out emails having landing pages

things like that and so just to

summarize what I'll talk about in this

video first of all I will talk about how

to have a new audience or a list have

different people subscribe how to input

subscribers and how to add a list of

subscribers that you already have then

I'll talk about how to create an email

an automated email or just a regular

email we'll talk about some of the

different automations you can place on

this then we'll talk about how to

actually set up a landing page or

otherwise collect subscribers if you

want to have a forum on a wordpress site

or how the other ways are you can get

subscribers to your new email list then

lastly I'll talk about the analytics and

how to look at them and interpret what

your email list is actually telling you

find out what works what doesn't work

and where the information is actually

shown so the first thing we want to do

there's definitely a lot to cover here

this might be a slightly longer video

but I promise if you stick around for

the entire video it definitely will show

you everything you need to know when

you're starting off with MailChimp

so to start off go down in the

description of this video and copy the

link and paste it in a new tab on your

browser it should

look something like this if it looks

slightly different don't worry just go

anywhere that you see the sign up sign

up free whatever it says you can just

click on that and we're going to start

off with our email our username and our

password so so first it's going to ask

us to go and check our email so let's go

over and check our email right here and

you'll see that we can activate our

account so I'm going to because this is

a different one right here I'm going to

copy this right here copy link address

and I'm going to paste it in a new tab

and that is going to allow me to write

here to confirm that I am a human this

is just part of the process of setting

this up and then it asks us which plan

we want and so we have different options

here and I can go into details on that

but essentially this is what I was

talking about when you start off it's

totally free if you have less than 2,000

contacts and there are some limitations

with automation and things like that

some of the templates that you don't

quite have access to right away but

regardless it does give you the ability

to send emails and grow an email list so

in the beginning this is definitely a

great way to start off then you can

upgrade to $30 a month once you have

2,000 contacts or more and eventually

even $50 a month if you want everything

from there or of course you can go all

the way up to three hundred dollars a

month and obviously as you're scaling up

here I'm sure you'd be making

significantly more money with each of

them and it definitely becomes worth it

so let's let's pursue the free one for

now

that's what I recommend when you're

starting off especially if you do not

have an email list already with more

than 2,000 if you do obviously choose

one of the other ones but we're gonna

start off with the free one for this

video and I'm just going to click

complete right there and it's going to

ask for some basic details such as my

name so mike o'brien and then we're

going to click continue and it's going

to ask for our business name so we're

gonna say mike o'brien media and then if

we have a website we're going to put

that down here so i'm just going to say

I'm seeing to say Santro Mediacom Santro

mediacom so we have our website

integrated right there it's going to ask

for an address and you do actually have

to put in a real address here just to

comply with international anti-spam law

it's got to follow the laws guys don't

get don't make up a fake address and I

mean it's gonna cause a lot of problems

in the future anyway but put your real

address in here and I do recommend that

you don't use your home address if you

have to at first go ahead and do that

but people can find your address through

MailChimp so I recommend if you're doing

business on the Internet you should go

out and get either a Pio box or maybe

just at an office unit somewhere if you

have a larger building or a larger

business so go ahead and do something

like that so I would typically use just

a Pio box so let's do that for now

actually I have a business address so

I'm just gonna use that and then if we

have any contacts they want to know

right now I'm just going to say no and

I'll show you later on where we can

import the contacts don't worry about

doing that right here and then again

social media don't worry about that

right now either I'll show you how to

connect that later and then it says

let's find your marketing path they just

kind of want to upsell a couple

different things I'm not gonna do that

right now I'll show you in this video

everything you need to know so you can

easily just say no to these things then

here it's like subscribe to some success

stories if you're looking for motivation

it's a newsletter I don't do that

honestly and then also the presets if

you want that I'm not doing that again

these are just newsletters so that

you're getting on their email list

actually so then here they're going to

kind of walk you through a setup I'm not

going to do this right now because I'll

show you everything you need to know

from the actual normal MailChimp layout

here so this one we're just gonna do all

this stuff later don't import contacts

and say let's we're good we're not doing

any of that right now and this should

bring us to right here up nope another

pop-up so they want no let's not do this

either sorry so many pop-ups as you're

trying to sign into this boat I promise

normally you sign in and it goes

directly to here and this is what we

want to see right now

so across the top just to give you a

little bit of a layout here if the land

we have a couple options so first you

have well obviously this will bring you

back to home then we can create and

within create you can create an email

and there's different way different

types of emails to create you can create

ads I typically don't create ads on here

I find that if I'm going to make a

Facebook ad or

Google ad I'm gonna do that directly

from their platform being that is so

much more direct and it makes more sense

a little more powerful as well that's

typically how I recommend doing that

website then you can make a website this

is new and I'll touch on this a little

bit if you want to see a full tutorial I

will probably make a video of this in

the future so make sure you subscribe

for that then a landing page I

definitely will show you this in this

video a survey will touch on that you

can make a social post you can make a

sign-up form which would be something

that you can integrate in your WordPress

site if you have one and you can have a

post card down here that can be

literally printed physically printed and

mailed to your contacts if you have

physical addresses campaigns over here

will show you different emails that

you're sending a campaign being like an

email that you're sending then

automation so you can automate emails

ads and postcards you can go check out

your audience over here and then there's

some basic brand stuff there as well as

reports and we'll touch on all of that

later on in the video and I want to

start off over on the top right here

showing you when you click the drop the

drop down you'll get notifications right

here so if people like I'll talk about

where to get know what kind of

notifications you will get later but you

can go down and connect you can check

out your profile checking out your

profile basically just confirms

everything we already inputted like your

name your email your website and your

address if you have an address or a

phone number or anything like that you

can add a photo if you want but

essentially that's going to be just the

basics of that you can go across the top

and there are some other things

integrations for example if we go over

there you can integrate with you know

Facebook and things like that we're not

gonna do that just yet though so let's

go back to home by clicking on the

little chimp on the top left and again I

hate how they keep doing this they keep

popping up and asking for purse a

personalized vice find let's just do it

let's just make them happy do you want

to talk no I don't want to talk to

people do you want to make money no do I

want to I was gonna say no to all these

so it goes away there we go hopefully

that pop up will not appear anymore so

anyway the first thing we want to do is

actually look at our audiences so if you

have an audience or not doesn't matter

yet let's go over to audience here and I

want to show you the basics so first you

can import your contacts right there or

let's go over and check out our

audiences so we can go down and say

audiences and so you can have multiple

audiences each audience is going to be a

group of people so if you have maybe

multiple businesses and you manage all

of it from here or if you have multiple

aspects of your business so maybe for

like San Trail we have we talked about

YouTube and we also talked about website

development

maybe those would be two separate

audiences and I would have one audience

collection on a website about website

development and then on my youtube

channel maybe I would have a different

link to go and you know include sign up

for a different audience there but when

you're starting off for free you're

limited to only one audience so you

cannot create a new audience but you

have an audience automatically so

everybody will be pulled into one thing

of course you can add tags I'll talk

about that how to separate your audience

later on but for the most part you're

just gonna be working with only one

audience which for less than two

thousand contacts is definitely very

manageable so what we do from here is

over there you can add a subscriber

manually if you want you can go look at

statistics on that you can manage your

contacts signup form stuff like that

we're not really gonna do any of that

from right here what I do recommend

doing is clicking on it though and this

will bring us into the audience

management basically right here and so

it shows you who your contacts are so

who actually signed subscribed for it

it'll show you if they're currently

subscribed or if they unsubscribe and

it'll say unsubscribed right there they

tell you some basics about them like

their name their address if they put in

their birthday you can add tags to them

so let's go and right here we could add

or remove a tag so we could say cool

people let's just say let's just say

that we're gonna add that as a tag

create a new tag for a cool people right

there and so later if we add certain

people we can send an email to only cool

people and it'll go to my cats and trail

right there so we can add contacts in

two different ways here we can add an

individual subscriber so let's do that

right now and we could say let's just

say Nate at Central and to answer your

question guys yes Nate and I are

brothers we get that all the time

everyone always says are you guys

brothers you guys look alike and

honestly I mean III don't really see it

I guess we kind of look alike and maybe

we speak similarly but that comment

comes up all the time

but yes we are brothers so anyway when

you're putting in

subscriber manually right here there's

really not many situations when I find

myself doing that maybe if somebody just

like I'm in contact with them and they

say yeah sign me up for your email list

maybe I'll do that then for the most

part people will be doing this

automatically on one of the multiple

ways I'll show you later on in the video

but as we go down you have to click yes

they gave me permission to do this we

can add tags right here and we could say

not cool people if we want to add that

tag so create a new tag for not cool

people or we could just not do that so

let's not do that I'll show you what

it's like to have a tag and not a tag on

people so not everyone has to have a tag

obviously it's not that important even

half of them unless you want to separate

when you're sending an email out so

let's go down and subscribe right here

of course if he was already in my

contacts it would just be updated right

there if I wanted to add like an address

or something so now we have two contacts

and they're both subscribers which is

great

nobody unsubscribed yet being that we

just started so if we go back to

audience dashboard it brings us to this

right here so let's go again from the

top go down to view audiences they kind

of make it a little confusing to add

people so they con this right here and

let's see how we can actually import

contacts so if we go down you can import

contacts and there's two ways to do this

actually multiple ways there I guess if

you have an integrated service but

typically I go to if you use maybe like

Wix and you have a membership on there

you can download a CSV file or a txt

file and then you'll go here and you

will upload that and it'll automatically

bring all of them in I've done this

before it works very well and it brings

all the information in pretty much

seamlessly I had no issues ever doing

this so if we could continue I actually

don't have any files right now but you

would upload them right here and then of

course it would show you all the all

your contacts would be there and you'd

import all of them and of course you

could add tags to those and say those

are imported from the old website or

something like that

so that is essentially everything you

need to know about audiences now let's

talk about making a single email here so

if we go over to create on the top left

and click on email there's several

different ways you can create an email

the first way is just creating a regular

email self-explanatory

it's as if I was going to go and just

make an email and send it out a one-time

thing maybe it's going to be

like a new deal a new offer maybe a

discount on something maybe some

affiliate links that I'm just trying to

talk about maybe an announcement so for

this one I'm just going to call it

announcement and we're going to begin

this and it's going to bring us to this

page right here and so this is going to

be essentially how we're structuring

this email and so the gift they break it

down very easily so at the top you talk

about who it's to so you can say all of

your contacts right there let's edit our

recipients and see who we can actually

send it to so we could send it to only

cool people right there as I talked

about that was a tag and we could add a

personalized to field if we want to so

we could say to like there in the first

name if you want or their last name

whatever you want to do and so I'm not

gonna add a personalized tag for to

field for this one but see how right

there you can send it to only cool

people if you want

and that'll suddenly send it to only one

recipient because we didn't add tags to

both of these subscribers so far only my

cats antral Mediacom is labeled as cool

people so then down here who it's from

so you can edit who it's from it doesn't

necessarily have to be from you right

here you can make it anyone you want I

definitely I mean you're gonna have to

like verify your email address but it

doesn't necessarily just have to be from

the account that you're using right here

so if you have multiple businesses that

you manage them all in one MailChimp

account here then you could very easily

just kind of have multiple emails and

send it from different email addresses

and who the name is obviously put that

right there so save that and then the

subject the admit so subject is

important because that's going to be

really kind of what defines your

click-through rate and it's very

important that you have a high

click-through rate because then it'll be

less likely to get buried in their inbox

in the future you know Google's

algorithm most people have Gmail or many

people have Gmail and we want to make

sure that our email stay at the top

because they get opened regularly so we

want to make sure that it's a very

enticing and intriguing but definitely

not misleading subject and so think of

this as like a YouTube video that like

this is your thumbnail right here and

then this would be your title basically

so it's going to show you like if we go

to an email so if we go back to this one

you'll see that we have our title right

there activate

MailChimp account that's not exciting

because it's a it's a business related

thing here and then the preview text

doesn't necessarily have to be in your

email but it's going to be the snippet

that appears right here so sometimes

like this right here is actually in the

email sometimes like this one it looks

like they're not but many other people

don't like populate that so that's just

if I sent an email from Gmail to

somebody else that would be the content

of the email but here it's going to be a

preview text that we put in there

automatically or whatever we want to do

so it's just gonna say announcement I

don't know unknowns and of course like

I'm not gonna try to make this actually

enticing right now because it's not a

real email but depending on what you're

doing

definitely construct this and maybe do a

little bit of testing a/b testing figure

out how to actually make this look

better should then preview text I'm just

gonna say please open this and most

likely that's gonna get a flag for spam

but we're just gonna we're just gonna do

that for the purposes of this video then

we can go down and actually design the

email and this is where it starts to

really get interesting so they have a

designer in here and it's very similar

if you're trying to design a landing

page or design an email an automated

email or honestly if you're just trying

to build a website with MailChimp which

I'll talk about all of this later on in

the video but it's going to be a very

similar set of tools and so first

looking across the top we have different

layouts and some of these you do have to

upgrade to use so we don't we have the

free version right now which means we

cannot use these but we can use the

first two right there or we can go down

and some of these like one column full

width we can use the one column regular

but we cannot use some of these other

ones so we do have a couple options

sample text oh yeah great we can use

simple text but then of course we also

have some theme this a limited number of

themes here for sure but as we go down

you start to see that they do have a

reasonable amount of themes actually and

some of them you do have to upgrade to

use but like I was saying a reasonable

number of them that are totally free so

we can use like these let's say maybe we

want this one so we can click on the

little magnifying glass get an idea of

what it looks like and it's nice they

show you desktop and mobile because

people will be opening and you know who

knows what the ratio is but a lot of

people will be using their phones I mean

I know I checked my phone for I check my

email on my phone every morning pretty

much so desks

right they're mobile they show you both

of them and if we decide we like it we

can just go and click on it right there

and it would be the one that we're going

to use and these are the tools right

here that I was talking about before

where actually I forgot to show you I'm

sorry let's go back one step right there

before we started using this there are

also saved templates right there so once

we're done was this one we can save it

as a template we can also see the

campaigns if we sent out previous email

so they'll show up right here and we can

code our own if you are really looking

to just you know make it out of just

pure code right there I'm not fusing

markup or HTML or something but you can

do it right there so let's go back to

themes and use the theme that we

selected right there and start making

this email now as I said right here you

have the tools that are going to be very

similar across all of MailChimp's

building so building websites stuff like

that so what we have here is a very

simple little block layout and these are

not necessarily super customizable it's

not like you can't drag this over to

like right there if you want to just

keep it like slightly off-center you

can't it clicks into place and so what

you have is kind of similar to what we

see on like a lot of other website

builders you see this on Squarespace you

see this on GoDaddy's website builder

where there's kind of like set location

so you can drop things and you have to

like if I want to add like a social

follow I see there's certain spots that

highlight blue that I can put it so I

can put it like right there I can put it

right below that thing I can put it

right above that thing and so there's a

limited number of places you can put it

but overall I find that I definitely am

able to get things where I need them to

be and so what we have here is for each

individual item we can click on the

little Edit icon right there we can go

and duplicate the block if we want

another one right below it we can go

into lead the block if we accidentally

duplicated it and or if you just really

want to delete it I guess and then if

you click the edit icon right there you

have some options so looking at them one

by one here just give you an idea of

what we can do an image we can replace

the image and when you replace the image

if we just we goes into our media right

here we can upload media if we want we

can upload it from a URL or import it

from a URL we can have products so this

would be like if you have files or

something like that you want to have

maybe digital products we can go down

and have some gifts right there or gifs

gift

I'm almost positive as gifts but if you

say jiff I don't know I'm sorry then we

have Instagram if you connect your

social media right here and then you

have your logo I didn't upload a logo

yet and you can connect cloud storage as

well so my files let's do that for now

and actually I'm not going to add an

image we're just gonna use this one

right here and you can actually edit the

image then if you decide that you want

to change something about it and the

editor is admittedly pretty extensive

but I normally don't use it so I

typically use just this right here so I

can I'll resize them sometimes I'll make

sure there's sixteen by nine sometimes

I'll do the little dimension change down

here so if I lock the dimensions and I

change this it'll scale down

proportionally otherwise it'll kind of

just crop and squash things so that

that's really all I use but they do also

have some filters over here so if you

want it to look I don't know like a

different color or something if you just

want it let's just do this let's say

it's gonna be this color I don't know

it's really making a weird email here we

can go down and adjust the brightness

stuff like that typically I don't do

this I do most of my photo editing work

in either Lightroom or Photoshop just

some other Adobe products out there

honestly this just looks really weird

let's use that and so then that will be

what our image looks like it looks like

we may not have actually saved that so

yeah I realized I didn't say that I

missed a very critical part here you go

down and if you change it you have to

click Save before you close it all right

it's not working right now

maybe that's because we're using a

default image right now but we can go

and add a link to this so if this was

like a discount or anything that was

maybe a product and you want people to

click on the image then you can easily

add a web address link right here you

could also link it to an email address

if it is something that entices people

to click on it and they want to sign up

or email you back or something an anchor

link or a file so if you want them to

get like a free pdf when they when they

click on the image you can easily do

that as well and then of course we can

go and add some little alt text right

there I don't really ever have a use for

that if we go down to a text block right

here or even up there you'll see that

what you have is just you know you can

type in text however you want a pretty

normal text editor you can change like

bold italic underline you can change

different styles and something really

nice is you can

actually add links here so if we go to

the little chain icon we can go and add

a link and again you can link this to

the same things you could link an image

for and this is just great if you have

individual text that links out to like a

blog post or to a discount or something

like that sometimes it'd be like check

out the product here and maybe I would

want that to link over to like an

affiliate link on Amazon I could just

paste that in right there and then it

would be underlined and it would link

out to that automatically then as we go

down you'll see that these are

essentially just little text boxes we

have a button right there

if we edit the button you can again just

add a web address right there and you

can always for all of these you can go

over to style and this is where you

change the color of it it's gonna just

be some basic color right there

HTML colors then we can go over and

change if it's Center aligned right

aligned or how it's really gonna look in

here and as we go down you see that in

between each one it's kind of a little

divider right there but if you want a

better divider if you want something

else there we can save and close and

let's add an actual divider so we can

drop it right there and maybe this

divider we want it to be like a

different color you can either change it

a different padding on the top and the

bottom you can change a border and let's

just say we don't want it to be great we

want it to be red and then we have a red

divider right there and let's save and

close that so that's how you add like a

different divider if you didn't want

just the white one right there now it

looks bad cuz we have to but you know

you get the idea of how this is gonna

work

then on the bottom of the footer is

something else worthy of talking about

here and this is going to be these are

dynamic little things right here so it's

not actually going to send and say

current underscore year instead it's

going to say copyright 2020 Santro media

all rights reserved

so I recommend not touching this stuff

and also definitely don't get rid of

this I mean you're gonna get in some

some trouble if you get rid of the

update your preferences and unsubscribe

because people need to be able to

unsubscribe from your list so definitely

don't mess with that down there then of

course we can change a style on this as

well and had it contact info so we are

going to just save and close this I

don't usually change that but maybe if

you want to add like the social links

right here you can go in and you can

obviously just change them however you

want paste your social links and change

what it says next to them

but there are several other things you

can add some code right there if you

have something different that they don't

offer right here and you want to code it

right there you can add buttons like

that's a button right there service it

says register and just pretty basic

layout of how to constructing this is a

pretty standard email here not very long

has a picture has a headline has an

action item right there a button and so

it looks pretty good night this would be

something that I would consider using

when I'm sending out an email so then we

click continue it'll bring us back to

the page we were on and this is where we

are essentially ready to send it if we

want but I always recommend first we go

down here and send a test email and then

once we're done on the bottom we can go

down here and change our campaign link

if we want I'm just gonna leave it as

that for now and we are ready to send it

so we can either schedule it right here

or we can send it if you go to schedule

I believe you probably will need to

upgrade in order to schedule your

delivery here so we're not gonna upgrade

we're just going to send it right now

it's one of the several drawbacks you'll

have by using the free version but you

can just click send and it will send it

out and it tells you right there are you

ready to send it say yep little chimp

it's the little mushroom button there

and he's ready to go so we just sent it

out and we can track our performance

then to see how well it actually worked

if you want to download the wrap or you

can just go back to your reports over

here and see how well it's actually

doing or of course you can see that in

home as well so it'll tell you how many

people opened it how many people didn't

open it how many were delivered since we

just sent it sometimes it takes a few

minutes until it's actually delivered

but you get the idea of how that's going

to work and on your home page here I

didn't mention this before but the

overview is going to show you like

people subscribing unsubscribing you'll

get a graph right there you can go to

activity and see you know how many

people open them how many didn't you'll

get a lot of bar graphs way more

information and it obviously doesn't

show it well with zeros all the graphs

are just empty there so if we go back to

email I want to show you something else

with that you can also go and create an

automated email and this gets more

powerful we also face some limitations

with the free version here but you do

have some basic things so if you want to

send a welcome email to new subscribers

this is something you could do for free

or if you want to send like a series of

welcome emails you will have to upgrade

for that but the series of welcome

emails is actually really

like I know a lot of people that have

like an online maybe a free course and

it's like a 7-day free course then

they'll do this you'll sign up for their

email list and they'll hit you every

single day with the next part of your

free course you could also do a happy

birthday one if you're a restaurant this

is something that's really nice I know a

lot of people like Starbucks will give

you maybe a free coffee on your birthday

or if you or have if it's a restaurant

maybe you'd give you like a free meal

and you just most likely people are

gonna bring their friends then and it's

gonna end up being better for you in the

end but it's something that a lot of

people like to do so that's really nice

to have that of course there's many

different triggers you can use for an

automated email you have a custom one

right there

so if we just check out like a custom

one you can set up an automated one as

we want and you can edit right here what

the trigger is and our trigger could be

whenever a subscriber is manually added

to the workflow that's probably not what

we want to do but we could go and have

one that's like you know whenever they

opened an email whenever they didn't

open an email when they didn't click on

a link in ecommerce anytime they

abandoned their cart maybe so if

somebody put something in their cart and

they don't order it you could send a

follow-up email the next day and say hey

you forgot to checkout and that could be

a good way to follow up and remind

people and they'll say oh yeah I did

forget to checkout and they'll go and

they'll be more likely to buy whatever

you're selling of course there's many

other different triggers right here a

lot of them you will have to pay for

though but regardless like these you

can't be your first trigger because you

know it doesn't make sense but let's

cancel this one and let's go back to

change it right there so let's go back

and create this one just by you know a

welcome one for a new subscriber so

we're gonna begin this right here a

single welcome email and like I said on

the top right there you if you go back

10 seconds you'll see it did say like

you could have a welcome series right

there or you could do several other

options there now this is going to be

the same layout that we saw before and

it's going to be immediately after they

joined you could delay this if you want

so it could be like an hour after and

you could say hey welcome thank you for

signing up to this email if thanks for

joining us I don't know and you'll get

you get the idea customizes however you

want send a test email and then start

sending whenever you're ready so if we

just say start sending then we're going

to say start now

and just like that anybody who signs up

for our email list will automatically

receive that email one hour after they

after they sign up now that leads to the

next question of how are they going to

sign up for this email list there are

several ways so one way if you are a

social media if you have mostly

following on Instagram or on YouTube or

Facebook or snapchat then you don't

really have a way for them to do it just

like natively so what you're gonna end

up doing is creating a landing page

right here and so we want to make a

landing page just like sign up here sign

up here and this is going to be how we

have people sign up for our email list

and it's going to be essentially a

website that is just a simple little

website and then just collects their

email and that's really all it is and

you'll have a link you can link over to

this on and you know your Instagram link

could just lead right to this or it

could be on YouTube you could have this

link in your descriptions and then

people click on it so sign up for your

email list and then they'll be

integrated in that part of your

marketing which is just a great way if

you have a wordpress website this is not

what you want to do and I'll show you

what you should do in a minute but you

have again a couple templates right here

so let's just say we want to use like

wild country right here and again this

is what I was saying before about the

tools on the side so we have a very

similar set of tools some differences

here like we have payment right there we

have video things that we didn't

necessarily have in the email generation

and the email creation and also if we

want to go down we can actually change

this and if we like don't like things

down here we could just start getting

rid of a lot of stuff because this one

actually is pretty long for a landing

page typically a landing page I like to

keep it like kind of only this not a

whole lot more but this right here is

something we can edit as well if you

click on that you can add some more

fields we can have like name address

stuff like that maybe birthday I'm gonna

give some people some free coffee I

guess and we can change what the button

says and it can just you know a

confirmation message pops up later so

you can say like hey thanks for signing

up you're in it

we can also add maybe like some other

things for now I'm not going to add

anything else let's save and close that

right there and let's save and close

this as well and this will come

automatically by default with some weird

URL that they have right there so it's

going to be like

male dot or MailChimp slash a bunch of

random characters and then slash

whenever you want so this is gonna be

random stuff right there probably five

or six characters and then you can add

like Mike's email list

Mike's emails or something in that way

it's people know where they are and they

know they're not on some random website

if they see that or you could connect a

domain if you already have one if you

bought one unlike Squarespace or or

Namecheap or something like that and it

could be a good way to do that if you

just have it like Mike's emails calm or

Michael Bryan email emails calm or

whatever whatever you want to do you can

have the domain right there so we're

just going to save it like this as a

free one for now for the most part if

you're just doing basic social media

stuff the first like thou two thousand

subscribers I don't really think it's

really that big of a deal if you just

use this like that especially because

you're linking to that anyway and you

could always embed that link if you

really want to on some platforms so then

we have to add a page title right here

so let's add our title and say Mike

Michael Bryan weekly email forgot the

apostrophe and we're gonna save that and

so again the same layer that we saw with

emails it's really not that different no

matter what you're trying to build with

MailChimp it's gonna be pretty similar

so we can just either finish it later or

we can go to the top and publish it

otherwise such as a draft and what they

kind of said there is you're not really

gonna find this on Google so you don't

don't worry about it too much until you

share the link and then this is your

link right here so if we go and hit ctrl

click you'll see that we can open it in

a new tab it does look I didn't change

anything but I think all this down here

is unnecessary I think really what we

want to do is just keep it with this

right at the top a very simple website

people can type into these fields and

then it'll and it knows when it's a

valid or invalid email and you can

subscribe then and we can't add more

stuff later and I'll show you that how

you can add that on a different form if

you want to for example let's go to

MailChimp right now I accidentally

closed out it I didn't mean to close out

of that and so let's go over here and we

can create so we talked about emails we

talked about landing page I'll touch on

website in a minute I'm not gonna talk

about

I'll talk about surveys in a minute but

signup forms is the next thing I want to

talk about because this is the other way

to accumulate some subscribers so if you

have a wordpress website this is what

you want to be doing you have two

options here you can have an embedded

form or you can have a pop-up form of

course landing pages what we talked

about a minute ago but embedded in

pop-up forms are going to be so embedded

form let's just say we have a wordpress

site we want to use this so we'll go and

begin and what you can do right away if

just this is a very boring one right

here but if this is exactly what you

want and you want it to be like a widget

on the side of your WordPress site you

could just copy and paste this right

here so let's copy it and go over to my

wordpress site so then if you go to

appearance and you go to widgets then

you'll see right here essentially is

what your sidebar is and you can go to

create a text one so if we want to go

which is make a new text one so if we

just want to say main sidebar text add

the widget it'll pop up right there if

we go over to the text version not to

visual this is where we can add the code

and again just to be clear I did not

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