hey miles here miles Becker calm in this
video you're gonna learn how to add a
pop up on your blog on WordPress using
thrive themes so you can grow your email
list now this is one of the most
valuable conversion mechanisms that you
can use as a Content marketer especially
when you're getting that content on your
WordPress blog so even if you're running
a podcast and you're doing the episodes
as a blog post or if you're doing the
YouTube game and then you're having all
of your content trent and essentially
edit it and add it to your blog this is
going to be one of the best ways for you
to grow your email list so we're gonna
look at what it is how it works why it
examples of how it's working for my wife
and I and then I'll show you exactly
step-by-step how to get it all set up so
you can get one of these running and
know these work for all kinds of content
overlays there's welcome gates there's
fly-ins there's there's widgets but I
generally use just the pop-up and you'll
see exactly how when and where you're
able to choose the different types of
them I'll even go ahead and give you a
little insight as to how you can split
test them as well
so let's jump right in and get started
the first thing I want to really share
with you is the why why is this
important so you can see I've got a
search phrase here saying six-figure
Membership funnel and I'm gonna search
this let's think about this from your
user behavior you can see right here
that my content shows up first you've
got my blog post my video even my
Pinterest pin just to show you our
Pinterest does work for SEO but what
happens is humans will search Google to
answer their questions when they find a
search result they click on it and then
they load your blog post when you show
up because you're doing all the great
SEO stuff we talked about now you can
see I'm actually logged in already so
what happens is we get a pop-up that
locks the screen now this is one of the
most effective tools for growing your
list because here I've been able to
create a piece of information that
theoretically is going to be relevant to
someone who's searching the individual
searched how to build a six-figure
Membership business membership funnel
right that's what their intent is behind
that searches they're trying to grow a
membership business well here's my free
course of how I went from side hustle to
a million dollars that is answering
maybe even more of their question and
the odds are of them go ahead and
filling out this info
Meishan is pretty high right this
actually converts really well for me
you'll see the exact numbers here in a
minute
so again I only use thrive themes thrive
themes is what I use and if you're
interested if you're not on thrive let's
get you over to thrive if you haven't
started yet start straight on WordPress
with thrive I am an affiliate full
disclosure if you purchase thrive
through my link it does help me earn
revenue it helps me keep this channel
alive and going you can just go to Myles
Beckler com forward slash thrive and
it'll actually load and you'll I'll have
this pop up in the top right corner of
the video I'll have this pop-up might be
top left pretty sure it's top right so
you can see once you're here you want to
just click on get all our products
because what this pop-up tool runs under
is their leads their thrive leads tool
and then essentially you want to come
here and it is just their membership you
scroll down and you click secure your
membership and it's this one right here
19 bucks a month paid annually if you
toggle this you can just get it when you
pay quarterly I just bought it annually
if you're doing websites for clients get
the agency one so you could use it for
them as well another quick note inside
of thrive this is in their dashboard
itself this is where you go the the
member dashboard they have some
trainings under the university that show
how to use this but also you can go
under product tutorials and then once
this loads you'll find that they
actually have a lot of training on how
to use this themselves
the tool we're gonna be using is thrive
leaves they have trainings on all of
their different themes I'm on rise by
the way and these are the other tools
that I do use I've taught a lot about
architect ok that's enough about it now
let's show the potential here let's show
the why so I'm in my wife's website now
this is our biggest site it generates
about 8 million visits per year right
now for about 5 million users so 5
million humans visit this website and
you can see right here this is the lead
group this is are often that you're
looking at here and the number of
impressions is quite impressive it's 11
million nine hundred and thirty two
thousand three hundred and twenty-eight
impressions for a total of a hundred and
seventy eight thousand six hundred and
thirty-two opt-ins these are subscribers
that have been added to our list it's
only one and a half percent conversion
but
has a ton of content some of it is super
specific to our niche some of it is not
super specific to our niche but either
way 178,000 conversions or leads from
this tool on her website that's pretty
impressive and we've only been running
this theme on our website for a few
years now on the sites like eight nine
years old so we're in the miles Beckler
website now which is where I'm running
it and this is where we're gonna build
it out and just to show you how it's
working out for me so far you can see
that my thrive leads is generating about
seven point seven five percent
conversion rate I've displayed it over
fifty thousand times and it's generated
just about 4,000 conversions now you can
see you can add different ones the
scroll mat in the lightbox etc I'm gonna
show you real quick before we build one
here what it looks like when you split
tests so this is the results of a split
test you can see I turn it off here
because it went flat line and the green
one was winning over a blue line right
so essentially this is the control this
is the one that I'm running right now
that you saw pop up from the search
engine result and this was my kind of
test I tried some language patterning
around the fact that I um I had paid off
my $50,000 in student loans with this to
see if that was more impactful it wasn't
so we'll look at how to split test that
here in a minute but first let's get one
set up for you again I wanted to build a
picture of why is this important how
well can this actually work for you and
again obviously giving my affiliate link
miles becker com4 slash thrive because I
do enjoy the kickbacks that I receive
but that's not why I'm doing this so
what you want to do is when you're in
the lead area right on inside of the
thrive leads area from the thrive
dashboard we go into lead groups now I
have one running so I'm gonna just name
it test I don't want to override what
I've done so I'm gonna be a little bit
um not as complete with this but that'll
make sense in a second you can follow
along here so first I'm just gonna name
it miles test I'm gonna click add lead
group you're gonna notice it now has
another line again my goal is not to
mess with this one and the order matters
whichever one is up above you can see I
can kind of click and drag whichever
ones on top will display first so if
you're fiddling with something and it's
not displaying you might need to move it
above one but you probably don't have
one yet so you can see it says I need
a new type of opt-in form you can see
the gear wheel it's not giving me the
options to run this yet and here are the
different content overlays that are
native within thrive and this is one of
the reasons I like thrive is this plugin
is actually integrated into the code
that matches with the code of the theme
and the lead plug-in and their other
plugins what that means is they all play
nice together you're not gonna get
yourself in a situation where one
plug-in from Neil Patel's is clashing
with a plug-in from the crap sumo and
they all are fighting for resources at
similar times it can slow down your
website it can actually crash your
website that's why my wife and I went
natively with the thrive themes because
it's all built in and it's kind of
vertically integrated so the code works
together now these are the different
kinds that you can add this is an in
content block the lightbox that's what
I'm using that's what we're gonna build
the ribbon is the bar up top the post
footer down at the bottom of the post
you can block out the whole screen as a
filter the scroll mat is essentially
above the top of the page you've got a
slide in that slides in widgets and then
there's custom down or PHP insert so I
think the light boxes work amazing as
users we don't love them but they do
work really well and now I have that set
up you can see it says add a form and
I've got a little green plus so I'm
gonna click here this is actually gonna
get me into the process of creating the
plug-in itself you can see that my form
will appear I need to click create form
I'm gonna name it let's get this thing
going here and now I click the little
edit design in order to edit it and
we're gonna get inside of the editor
which is exactly like thrive architect
so if you're building your opt-in pages
with this you know how this works this
is very familiar to you I spend a fair
amount of time here this is also how my
custom home page is built is inside of
this thrive architect and just give it
one quick second to load here the first
thing it's going to ask us to do or ask
me to do is to choose my template and
you just see that they have a bunch of
templates already available you can
obviously run split tests on the
different templates or you can just
choose one that works for you this I'm
probably already spending too much time
even thinking about it so really move
word is the key I think this one kind of
matches my my content and my colors so
I'm just gonna choose that template to
get started and we're up and running so
there's a few things we need to do on
here and the first thing is we need to
adjust our headline and you can see I
can actually adjust the width and all of
those kind of components and I'm gonna
say
all right so I've got some basic text
here honestly I would spend a little bit
more time working with this to get it
down to two lines to minimize how tall
this is but honestly just because this
is an example I'm gonna leave it at that
I'm gonna click here and you've got the
change image on the right and let's see
how quick I can find my course image I
know it's on here somewhere let's see
here
aha there it is I think I'm just gonna
choose this one here it might have a
little white border it's not gonna look
perfect unfortunately I would again
spend the time to get this dialed in
correctly my goal is to be efficient
with this video and show you how quick
and easy it is I'm gonna go ahead and
make this all bold there we go
I'm Center this so you can see when I
when I click on the text I've got these
options up top I've also got my line
width options on the right I'm gonna go
ahead and center that we go here there
we go I'll leave it at that and then
we've got the SUBSCRIBE right we can
control what these pieces of the puzzle
are and essentially we're gonna edit it
on the right side this is where I'm not
going to go through the full process
because I don't actually want to set up
the form I don't want to go in but we're
gonna I'm going to show you how easy it
is so we click on the Edit form elements
one second here so the text is available
to change
let's see how big that is okay so this
is bigger than I would leave it again
spend some time to get it to look really
neat and tidy that's not the goal of
this I'm trying to show you how easy it
is to get this set up I would make that
one line so it looks nice clean and
tight and then here we're going to
connect form to service so this is where
we tie it into our actual autoresponder
you should have it already integrated
since you're using thrive themes I have
another video it's really easy to
integrate it you just go to the main
thrive leads and you follow these
processes you simply choose the form you
choose the page that they're gonna go to
afterwards and you select the field and
that's it this is the part I'm not gonna
use specifically because it's a little
bit different if you're using active
campaign or Aweber or whatever you're
using
I do recommend Aweber over active
campaign I've got a tech guy helping me
integrate active campaign I pay him like
five hundred dollars a month just to
help me out because active conveying
campaigns a little too confusing
so if you're just starting out I think
Aweber is a far superior option and then
we click Save on the bottom here and
that's it we have literally created the
entire process right here and now this
is a actual you kind of if you went
through the process of connecting it to
your email autoresponder system you have
created a full-on opt-in pop-up that
will display over and then what's really
cool is let me actually let me go back
to the thrive leads real quick I'm going
to show you how we can do split tests
how that how that it works real quick
so you can see now this is the test one
so I'm operating in this test it's not
letting me run it because I didn't
connect it to my API through API to my
email autoresponder system yours will
look more like this one here and you can
go ahead and click in the display
settings and this is where you can
control where it displays so this is the
display logic and you can see I've got
it to display on all of my posts on my
blog index page on my search pages I
don't have it displaying on my front
page my 404 error page or any of my
pages right so my posts which are what
my YouTube content turns into that's
where it displays not my pages which is
like my about me and my recommended
courses etc then you can exclude
individual pages as
eat it you just come here on the
exclusions and you click other and you
can actually put in a link of something
you want to exclude or you can click
specific pages you can exclude specific
categories so you can control what it
does and does not display on and the
really cool part here is you can create
three different pop-ups if you want you
can actually create a pop-up essentially
that would be for me I could make a
Facebook pop-up right and it would offer
my facebook case study that is an opt-in
I ran for awhile and I could offer that
on every single blog post that is about
Facebook and I could turn off the other
opt-in pop-ups on the Facebook ones and
then for my regular business ones I
could show opt-in pop-up B so you can
create hyper targeted pop-ups that match
and are relevant to the content that
you're creating so on category a of blog
posts you have a pop-up that offers a
Content upgrade that is relevant to that
thing that post is about category B of
your content would have a pop-up that's
relevant to category B of the content
what that's gonna do is it's gonna
increase conversions because when
somebody comes through a search engine
to your post
that's about let's say Facebook
advertising and the content upgrade is a
free case study on how I generated 14
thousand leads for 800 bucks on Facebook
advertising that's relevant so the odds
the users gonna take action goes up
drastically right and that's what you
want to do for your business model be
sure you're kind of thinking of that
about that but really ultimately you
need to get one set up first maybe run a
couple of split tests to dial in your
key offer you're gonna get a lot of
visibility on this tool you can see for
my wife's with over 11 million displays
we've had a lot of opportunities to
split test the headlines and that free
offer that is essentially free
opportunities for us to run split tests
very effectively we did build that
traffic through hard work through effort
and time in the past blogging but now
that we've built up that kind of
residual traffic from those past efforts
we can leverage that traffic split
testing etc I'm not actually going to
show you split testing on this how to
set up a split test I'll do that in a
future video it's actually the exact
same as my other split test video that
I've showed you it works really really
simple but ultimately the goal here is
to get
you running these content overlays on
your content because most people who
will find you from Google when they
search in a how-to type keyword phrase
and they find your content that teaches
them how to solve that problem they read
it they're like wow I really like this
this person gets me and then boom they
get the opportunity to join your list to
get your free item that is a Content
upgrade it helps them get more valuable
information on that topic that they
entered your site on you will grow your
list quickly this is my fastest list
growth mechanism this is my wife's
fastest list growth mechanism I highly
recommend you get this going if you're
not on thrive yet again it's miles
better comm forward slash thrive if
you've enjoyed this video give me a
thumbs up here I appreciate it helps me
kind of get the reach out if you know
somebody who needs to get this going
there on thrive or they're thinking
about thrive feel free to share this
video embed this video whatever if you
do embed it just give me a link back to
miles Beckler com I appreciate the links
back to kind of quote your source where
you got that from where you get the link
from or the the video embed from and any
questions you have you can hit me in the
comments I'll answer them as best I can
as I have free time but until we meet
again
go forth make progress get on thrive get
these content optimization these
conversion optimization mechanisms built
into your content because ultimately
you're doing all that content marketing
work to grow your audience to grow your
reach with the audience but you need
mechanisms that help those people get
onto your email list because that's the
asset that you own that runs and
controls your business this is the best
tool for growing your business I have
tested dozens of different plugins and
different themes and different ways to
do this thrive themes is by far the
fastest the easiest and the best that
I've personally found which is why I use
it on all of my money sites and why I
recommend you use it - that's it I thank
you very much for your time and I look
forward to catching you on the next
video
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