How to Create a Newsletter - Step-by-Step [Tutorial] #Best Education Page #Online Earning

in this video I will show you

step-by-step how we can create a

newsletter or a broadcast to contact

your email subscribers hi guys my name

is Alex and welcome to my channel my

name is also why share tips on how to

succeed online in this video I will show

you step by step how you can create a

simple news that email or a broadcast

depending on your autoresponder it can

be called differently so that you were

able to contact your email subscribers

your email list so without further ado

let's jump right to it

so I personally use an ultra sponsor

that is called get response if you have

if you use different auto responder the

concept is pretty much the same instead

of useless it can be called broadcasts

or any kind of like one-time email

message we are not creating in this

video with responders we are creating

only a newsletter at one time email that

you want to send to your email

subscribers for example if you publish

your new blog post or upload new video

or you have some news or you want to

just you know bright idea came into your

mind and you want to share with your

email subscribers you can create this

kind of newsletter and send them out to

all your email subscribers or to only

some of them so what you should do this

is the dashboard I have my dashboard

this way so your textbook can look just

a little bit different so that you know

after you arrive to these dashboards

from the main menu on top you choose

email marketing from this very window

all you have to do is click create

newsletter right here I recommend you to

always go with drag and drop email

editor right here you choose from the

drop-down menu if you have multiple

lists the linked list it doesn't really

matter which one is linked list because

then on the latest stage as you can see

right here there are various steps of of

this whole process and when we will be

choosing recipients right here you will

see

there we will be able to choose more

lists for example if you want to send

one newsletter to our multiple lists

that you have you can choose just one

here the most relevant let's say and

then you can add the rest of the lists

on the forth step one we will be

choosing recipients message name in this

case let's just let people just test and

subject test as well so message name is

basically the name of the message for

you just as your reference if you want

to either put numbers for your

newsletters or dates just to like for

easier identification in the newsletter

letters later on after sending in the

history of newsletters then you can come

up with some kind of like system how you

want to name your newsletters

I personally pretty much always put

message name the same as subject name so

I think of the subject put the subject

and the subject is basically the thing

that your recipients your email

subscribers will see in their subject of

their inbox it's very very important

while we are here let me just tell you a

couple of things about the subject so

when you're thinking about the subject

and you have to think about the subject

as some kind of copywriters are saying

that you have to spend ten percent of

your time on creating a letter or a copy

and you have to spend 90 percent of your

time on creating the subject why because

subject is defining moment for two

reasons the first reason it's defining

element of your whole emails marketing

whether or not your email will arrive to

the inbox or it will arrive to their

spam folder so if you put into subject

line some kind of forbidden words kind

of spam alert words like money for

example curious fact by the way my

name is money is awesome my website name

is money's awesome calm and I never ever

can put money into subject line yeah so

that's a ridiculous situation but every

single time when I put money is awesome

for example into a subject line it

arrives to spam folder right away to the

majority of all the subscribers if you

want to know what kind of words

increases the kind of spam alert you

better Google it you know email

marketing spam words or something like

that make your research and make sure

that you keep it clean keep it natural

you can put like that you can put

something into the brackets for example

or into these brackets you know you can

like for example if this video

sometimes I'm sending a video like and

you upload and letting my email

subscribers know that I have just

uploaded new video I can put like that

or I can put for example this video at

the beginning and you know it's totally

up to you how you can name it just pay

attention to what you're receiving into

emails and pay attention to what you're

opening

so the second defining element of the

subject is whether or not your

subscribers will open your email what

happens the subject is basically a

transmitter of the idea of your whole

email you have to think of the most

relevant subject line and the most

curious one and the most triggering one

so

the subject has to trigger your

recipients to open your email even if

it's not relevant you know sometimes

people can put something really really

generic

sometimes I even put just the topic just

as a title of my any of my videos or a

title or a blog post something

descriptive and it can be long it can be

short it's the whole science behind

subject line of an email so that it's

basically and out of copywriting there

are even separate books written on how

to

subject lines just test your various

subject lines and you will see what

works for your audience and what works

for you the best and then you will you

know with experience you will get better

at that so after I create subject line I

just copy this one and paste into

message name because I don't send out

that many emails and I generally

remember what was in that particular

email as you can see right here there is

personalized if you for example you can

put let me tell you this comma and then

personalize and put for example first

name and then instead of first name if

you are collecting first name as kind of

mandatory to fill out field on your

opt-in form then you can use first name

or a name name it will be both first

name and last name so if you are

collecting first names then yes then you

can use first and if you don't collect

first names then don't put personalized

I collect first names so sometimes you

receive something like my emails with

these kind of your first name for

example let me tell you this comma Alex

if your name is Alex you will receive

like that not if your name is Alex if

you put your name when you were signing

up to my email list if you put your name

as Alex then I will call the Alex

although all the time even if your name

is Matthew but you put your name is Alex

when you were filling out when you were

signing up to my email list I will be

calling you as Alex so take care with

that and it's better to always put the

name that you like to be called when

you're signing up to a somebody's email

lists so right here you're choosing an

email from which you will be sending out

this particularly newsletter if you have

for example I have my branded email Alex

at money's awesome calm

if I have for example I don't know a B

for example Alex battle at money's

awesome calm then I can choose another

one a B at - awesome calm it's it

doesn't matter it the email that your

recipients will see when you will be

sending out of the emails and when they

will be replying to your email you will

receive the emails to this exact email

then there is distribution settings

click through it's on by default I

recommend you to keep it on all the time

Google Analytics if you have not

connected good Google Analytics to your

get response account then it doesn't

really matter he and a B test if you

want to do a/b testing then please do so

I don't do that and then you can add

Twitter button or Facebook button so

that people were able to share your

newsletter in these social networks

after that what we are doing we are

clicking next step button and we are

arriving to the templates so as you can

see right here there are a lot of

templates that we can use and then you

can modify them all these it's something

that you never touch I don't recommend

you to do that if you want to send out

fancy emails please do so but I don't

recommend you doing so why because it

will complicate the deliverability it

will reduce the deliverability and it

will complicate the like the life of

your recipients because it will take

time to download your images of these

fancy emails and it actually distracts

your email subscribers from the point of

your messages because we are not sending

out fancy emails we are sending out

information and information has to be

valuable by itself it doesn't matter how

it looks your email is the value we

don't need any of these pictures so

instead of choosing any of these emails

even though they're beautiful and fancy

we're just going to

templates and as you can see I have

already two emails created as templates

originally when I just started using my

get response account none of this was

present right here all these templates

were saved after I created my emails so

instead of using any of these that I

already created let's start from scratch

so your page will be blank right here if

I'm not mistaken for this reason just

click start from scratch and let's go

with this together and I will show you

how we can how you will be able to save

your first letter as a template and then

you will be able to use to go to my

templates and use this letter as a

template like for ages yeah you just go

with one column layout and choose one of

these blank template is the best what we

need we need just text block when it

text block right here we can just again

delete the title and what I recommend

you first of all play around with with

fonts the the one that you like the most

I like something like Maradona or Tahoma

I think I used a hormone pill or

Helvetica Helvetica

I like Helvetica as well George era well

it depends I don't really like it that

much so play around and find the one

that you like the most I would choose

something like Helvetica Tahoma or

Verdana these are the ones that I like

the most then don't do too small fonts

well 15 is the smalls that they can go

if you noticed in my emails I use I

think 17 my letters are quite big so you

can judge yourself based by the email

letters that you're receiving for me if

it's comfortable for you to read if you

consider this too big then just go one

smaller maybe two smaller and see

yourself whatever you feel like

is comfortable for you and then most

likely it will be

possible for your readers then increase

the line space at least two three three

is the perfect line space you can go for

two it's also acceptable but one is kind

of too compact then background no web

backgrounds nothing at all if you want

to personalize your email for example hi

first name or your subscriber then you

can choose first name and your email

will put their name the name that they

inserted when they were opting in to

your newsletter email list automatically

and they will receive the email with

their name right here after you finish

writing the copy click outside the text

box

and you can you're able to use these

options here on top and what I recommend

you to do is send tech test message when

you click send test message message you

can choose the email where to send the

test message I recommend you to send

your test message to a couple of emails

to let's say your private one and to

Gmail for example to some kind of like

public email so that you make sure that

it arrives to the inbox not to the spam

folder so after you've done that after

you created your first newsletter you

can go right here and choose save as

template from now on you will have these

very email as your template and you will

be able to go to my templates and choose

this email and it will be pre-loaded for

you to use so you can just delete

everything that is written there and

just you know use it as a blank template

to write a new email the settings like

for example text font and size and line

spacing will stay the same as it was

saved as a template another thing if you

have for example if you want to think

about your email and you haven't

finished just want to continue later

just click save as draft and get back to

drafts later on after you finish here

click next step

and on this step that is called

recipients we can choose recipients so

generally you can choose just the email

list that the one the email is that you

want to send your this newsletter to

what is custom filters custom filters

for example you can go to your contact

lists and you know filter out all the

contacts that you have in your all the

lists or in some particular lists and

you can for example filter out only

those subscribers who opened your

autoresponder number 3 or only those

that opened your previous newsletter or

those who clicked a certain link in a

certain email or those who subscribe to

your email list before or after certain

date there are a lot of filters in in

get response and I use constantly so

you're choosing your list for example

you can send just this email list and

say to that email list and the seat

right here you will see the final amount

of your contacts after that you click

next step and right here right here you

have a couple more options so you will

see a message subject line you will see

the template you will see your spam

score and you will see recipients how

many people in the end will receive this

email and there is additional function

perfect timing for example if you are

sending without a perfect timing on like

when perfect timing off as it is right

now

then this newsletter will arrive to all

the recipients right away then you can

schedule your newsletter and then you

click send and right here before it

actually will send it will give you 90

seconds to cancel the sending that's why

I click the sending so right in this

moment I'm not going to send my test

message to my subscribers because it's

like with no value and I don't want to

send empty messages so I cancel sending

so this is it

for this video this video actually

turned out to be longer than I expected

but I hope that you've got a lot of

value out of this video like for example

how to write subject lines and that you

actually have to pay a lot of attention

to writing and creating and even

crafting your subject lines for every

single newsletter that you're sending

out to your email subscribers and also

don't spam your inner subscribers be

understanding be sensitive be you know

treating them as your friends and you

never want to spam your friends to death

so taking up with that and you know use

your email marketing campaigns wisely

so get response 30 days trial you can

get below this video in the description

this is my favorite autoresponder that I

use personally as you saw from the from

the insights that you just saw in this

video also I fail at marketing course is

still on subscribe below this video in

the description it's my free affiliate

marketing course that I created for my

subscribers so get the free access right

now below the video in the description

also if unique here subscribe to my

channel and thank you guys for watching

see you in the next one

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