everyone what's going on welcome to this
video in this video I'm gonna talk about
something cool that can be really useful
in your fluid marketing campaigns when
you're promoting products so and that is
the research phase and how to get an
idea of the audience that might be
interested in your product or product
that you're promoting or especially if
you're promoting something that is not
really in your you know every up expert
in you don't know much about the niche
or the product itself but you want to
target the right audience so you can you
know build your campaign based on that
based on that demographic or the
audience so so yeah this is one of the
many strategies that we talked about
inside called masterclass by the way I'm
going to look at a link in the
description if you want to get the gold
masterclass training so you know we
talked about a lot of different
strategies when it comes to researching
and this is like I'm in this video I'm
just gonna kind of glance through it
because there's a lot of details when it
comes to you know choosing the right
right audience for your for your for the
a campaign that you're building so I'm
just gonna kind of class rate so one of
the strategies that I use when it comes
to you know researching for the audience
is just going through the similar
websites and getting data from different
sources to see who is the prospect who's
the ideal prospect of for that for the
product or in that niche so let me
explain us so for example um and this is
or parts that you're not familiar with
so it's it's gonna give you a ton of
good data and this can be used in
anything you do like and the way you
write your article during it where you
make videos in a way anybody when you
target your target people in advertising
campaigns like Facebook YouTube Bing
advertising native ads whatever you do
to drive traffic to your offers so there
this is really really really powerful so
so let me explain what I did so let's
say this is something this is a product
I'm trying to promote and you know again
you can use this in kind of for more
like niches that you're not familiar
with but in this case I'm just using
something really simple so let's say
you're promoting a dog training product
and you don't know anything about the
ideal audience okay so you don't know
anything about
you don't know much about who might be
the best audience to target and that's
the things like even if I ask you right
now who is the best audience to promote
to target and dog training product for
you might no not know the answer to so
there are a couple of ways to do this
and to really get a good idea of who is
the best audience for your product so
one way is to just go to the food
section of the product sometimes they
tell you okay so sometimes they tell you
like who's the best time graphic and all
that stuff most of the times they don't
and in this case I think this is a
product that I promote I don't remember
the food section but they don't I'm sure
I remember that they don't actually tell
you the ideal prospect for the product
so so yeah so let's go over so let's go
over a couple of things that I do so the
first thing I do is I do I use a couple
tools and these are free tools that you
can use the first one is a website
called similar similar web com
so this is a site where you research and
it just gives data on sites so I'm just
gonna click the website here so you just
do a search on it intell's a lot of cool
stuff let me actually show you what kind
of what kind of data it gives you so it
gives you the global rank and gives you
your country rank and you know many many
shows the country that means that like
for example in this case US is the top
country for this product for this
product okay so that's like the top
country for so if I'm running ads I'm
gonna specifically you know like at
least the country I'm gonna target the
most is gonna be the US because I that's
the first thing I just learned right so
that's one thing and it tells you a lot
about it it tells me a lot about the
traffic it's getting okay so it's
traffic it's getting it from like you
know what can our sources traffic is
getting so it gives you demographic the
country and then again US UK Australia
New Zealand size see again I'm learning
a lot about different about this website
about this product who's the ideal
audience here okay so I didn't traffic
sources it really doesn't matter but G
it just tells me a couple of things like
it's getting from search and all that
stuff which really doesn't matter but I
take a look at this so it tells me that
tells me about riffle referral sites
these are sites that are sending most of
the traffic to this to this website so I
can go through these sites and actually
learn more about so I can just click on
this site and just check out the data
for this website by itself so I can
learn more about this site so again let
me just wait for it to load but yeah
sizes see I'm just learning more about
this site itself so I'm just waiting
again waiting for this thing to low huh
yeah so let's get back to your wall this
thing loads so again it tells you the
destination the traffic sources so I can
just check out these sites too and get
it tell us a lot of things like organic
keywords so I can just talk if I'm
running you can Google advertising like
that Google Adwords
just I can just target these keywords so
again it just gives you data about this
website okay social sources YouTube so
that would be a good source display
advertising it gives you the sources the
particular one I'm looking for them I'll
show you if this one actually gives it
or not is the categories and audience so
tells you about the audience which is
really cool and this is something that
you can like especially if you're doing
Facebook ads and you can target these
categories on Facebook so you actually
have the ability to laser target your
audience on Facebook which is really
cool you can narrow down your audience
so you can target people who like dogs
dog training and all that are into dog
training and also there they like arts
and entertainment numr and pets and all
that so so again it just gives you much
and look and not a lot of data to just
laser target your training your
advertising campaigns your traffic and
everything so it's really cool so yeah
and another thing that gives you which
is like another cool thing about this
similar web is the similar sites so it
gives you a lot more unlike other sites
like this one that can take in that you
can look at them and just you know learn
about their audience so again just gives
you more and more data on more sites
like this so you can target your
audience better in
advertising platforms like Facebook
Google YouTube and all those places
bring advertisers so same thing right
again loading I mean testing load
correctly but yeah so the second site
I'm gonna show you is Alexa site info
now just another thing I'm looking for
I'm going to show you which it it
doesn't show on this one is let me
actually put the site here and just
click the button here so it tells me
another thing is the demographic of the
audience so like the age the college
degree you like or just educational
engineering in general and all that
stuff which is really it's it's a it's a
good thing to know
so again you can just narrow down your
targeting when it comes to traffic and
and all that stuff it mainly comes to
advertising so so say yeah Alexa it
doesn't give an information as much as
the similar web the previous one I was
showing but again keywords good
information let's see what else what
else
subtype and top web sites linking to
this and this is the one I want to show
you here so it gives you a lot of nice
just kind of quick audience them like
demographic info on understand the
product so it just you know in this case
in male like men are just the biggest
audience for this site so that would be
something good to know you know like in
the what I can do is I'll please okay
let's say I wanted to advertising on
Facebook
I can't just limit the advertising to
men and or maybe I can have a campaign
that is gonna target both men and women
one of them is just gonna target men and
one of them is just gonna normally
target men and woman in that case I can
just feel like I can't compare them to
compare the results between each other
between them so I can you know narrow
down my advertising better and better so
again just giving me more data on who of
the people I want to target okay so
again on the education and browsing
location home that's another big
indicate indicator when it comes to
targeting so you can just target people
who are just browsing from home
that's another powerful thing to do now
it makes sense if you think about it
just makes sense to browse on these
things and I go through dog training
stuff from home because most of people
or doing this or researching it from
home it just makes sense
so another thing and this is something
this is like the same thing that I was
it's it's like a tool from Alexa again
but it's like a similar site so it's
like the similar web but a little bit
different it gives you a kind of other
like more information on the site again
I'm just kind of learning more about
niche learning more about the site you
know like another like it just another
tool that gives me so that gives me a
bunch of sites that are kind of similar
and women similar to to that the product
or the audio sound targeting okay so so
yeah so it's as I think it gives you
more information on the site and yeah
keyboard booster that again okay so this
is not a good one and you gotta have a
membership for this to actually really
get the most out of it but this is the
most of this is the thing I don't have a
alexa membership I didn't use it I just
use a free tool for these things so yeah
so similar rep and Alexa site info to
things that they're just gonna give you
a ton of information on the products
you're promoting as an affiliate all
right so guys thank you so much for
watching this video I hope you learn
something new today if you did make sure
to like this video share it with your
friends and leave a comment if you have
any questions about this video or just
affiliate marketing general alright
and by the way I'm gonna leave a link in
the description that's gonna take you to
the gold master class and a gold master
class I'm going to dive into details of
this whole strategy and you know I'm
this is there's one of these strategies
that I used to research new products but
there are a lot of different ways to
just learn more about the product
because you want to know everything
about the product you promote you want
to know everything about the new you
wanna know everything about audience
because it just affects the way you
write and you the way you build your
campaigns and when you can when you
promote product as an affiliate so you
want to know everything that's important
to do the research right so this is one
of the
many strategies that I use to research
my products and so yeah let me know if
you have any questions I'm gonna leave a
link in the description that's going to
take you to Gold masterclass that's the
full training if you want to learn more
and yeah if you're not a subscriber by
the way make sure to subscribe and I'll
see you in the next video
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