hey guys Franklin here from online games
and this is my third video in my
Affiliate series I got myself a new
microphone this week since a lot of you
good and I completely agree it was
really bad
next I have the best standard
microphones in them this video is about
keyword research and this is probably
the most important step in trying to
sell an affiliate product on a website
now you should by now have a product of
some sort so whether it's a affiliate
product a CPA product a product to the
selling a physical product that you're
selling like an imported product just
any type of product okay so we've got
that we've got a product now a keyword
research is the next thing and it's very
important so you've got keywords right
and you want to rank for a specific
keyword now you've got to optimize a
website for that keyword and you've got
hard keywords then you've got medium
excuse my writing I don't know I'm not
very good at writing I actually had a
motorbike crash a few years ago I had to
learn how to write from scratch and I
was very hard to do so we've got hard
medium and low I will just say easy
sorry and then you we're going to be
going for the keyword called long tail
and these are keywords that are longer
than your usual keywords because the
ones that are short quite hard to rank
for so I've got hard medium and easy and
for affiliate marketing I usually go for
the medium and easy ones I don't even
bother going for the hard ones so let's
go over and look and my program for
keyword research now you can I use just
before we do that you can use Google
Keyword planner
okay I'll just put planner here
but I use long tail Pro and I only use
this because it's convenient for me this
is completely free and you can use this
for free that it just doesn't have the
competition analysis on it now long tail
Pro takes all of its metrics from this
Google planner so it's exactly the same
thing just long tail Pro is a lot easier
to use and it is better in the long run
if you're going to be doing keyword
research all the time
so let's say I head over to my web
browser and I'll show you exactly I do
my keyword research and my competition
analysis alright guys so I'm in
Clickbank right now and this is a
standard kind of place people go to get
their products I mentioned a few other
places in my first video so if you want
to know some other places I cpa offers
and all of that kind of good stuff you
can go and have a look at that video now
I look through here before I started
this video just to speed things up a
little bit and I found a book on
learning how to play the piano and it
has a sale price initial sale price up
to $30 and 20 soon so that's what I'll
get for making the sale I don't go below
30 I try to stay between 30 kind of 50 I
have another one that I'm selling at the
moment and I get fifty eight dollars per
Commission per sale so you know that's a
really nice one for me to have and I'm
making a little bit of money off there
so I've picked a rocket piano here and
you want to make sure it's kind of in
the spotlight section and because
because this will give you our kind of
banners and some options like that and
we're going to be using this later on in
my next video about making a website so
I want to make sure it's got one of
these I mean you don't have to but just
it's good if it does can you've got more
options when you're making your website
you want to check out the page make sure
it looks nice make sure it's not you
know just some dead site or not very
clean doesn't really appeal to you if it
doesn't appeal to you it's not going to
appeal to the people that you're trying
to sell it to so this is a good site I
really like it and you want to make sure
it has a contact yeah it's going to
contact us at the bottom so this is good
you know if you need a content in about
anything if you need to get a sample you
can might better get a review coffee for
them now the next thing I'm going to do
is bring up my longtail Pro
and what I've done is I've gone through
and I've kind of put just just a few
things here so piano lessons learn how
how to and then playing piano and you've
got you've got to go through and do a
lot of variations like I might do this
and then I'll come back into another set
of four or five or six you could put ten
in here or 20 but I always endeavor
shoes when I do that so I just stay -
minimum then what I do is I don't really
do anything here so one tick there
I just did my everyday minimum of 20
searches and then I did number of words
so I want a minimum of four words and
then I just click generate I'm going to
cancel this really quickly because it's
already done it for me so I could speed
up the video
now what I did very simple I just went
through and I just would click calculate
on a whole bunch of these right and it
brings up the average competition for
the keyword okay looks like google plan
is actually down at the moment so don't
take any notice of this but you know
something will show up now what I have
found where is it ahead of 19 somewhere
here yeah see here we got off so it's
back up the top so I've found piano
lessons for kids and the reason this
kind of appealed to me is there's all
your kind of piano how to play piano and
all that stuff but kids is another niche
it's another least different to your
standard how to pipe you know nice right
so this appealed to me and then what I
did is I just you know I go - I've sped
this up a bit for you guys just to keep
the video kind of going in at a good
pace now and here you'll notice this is
32 and back here at our researchers is
19 this is why I say in all my videos
all my articles or my tutorials is do
not trust the metrics of these programs
it's never correct always never Creek
for me anyway you know some people say
oh you know there's a problem with your
program or something like that and there
might be true but I just don't use the
metrics and these programs you know
people might stop at this point and
think you know 19 cool I think I make a
website now and rank for it but it
doesn't really work like that
I do I only use these here just to make
it easy for me while I'm scrolling
through the keywords because one might
come up and say 50 or 60 and I won't
even bother with it so you know you kind
of you don't don't trust the metrics of
these programs now what I do here is I
go to title and I wanted to see how
they're optimized for the keyword these
ones here have the keyword at the front
of the title these this one here doesn't
have the keyword as part of it you know
these aren't very optimized at all and I
think I could do better and this will
give me an advantage when I try to rank
same with the URL URL you know these
guys don't really have this is Yelp I
think you know I've think all the other
I'll break that especially since these
ones are a lot of ah this one has you
know kids piano lessons cleanup you know
listen so you know you get the idea next
thing I look at is just how many links
are coming in but I don't really you
know I personally don't really look at
this much because I do a lot of my stuff
manually and I'm gonna show you that
right now okay so you know this is
basically at the point where I think you
know I've had a look everything looks
all good and okay now I'm gonna go into
my browser browser and do some more
research okay alright so I'm in my top
team and I've searched for it now one
thing I do want to mention okay is you
need to be on the same ip as a country
that you're trying to rank for so if
you're trying to rank for America when
you're doing your research you want to
be on an American IP so I use the
program could hide my ass and you
basically download it I pay a fee for it
and then it's like sixteen dollars a
year or something like that and then I
changed to an American IP and the reason
is Google will customize the search
depending on the terms that the person
puts in and depending on the countries
so this is when I did it on an American
IP and this here is when I did it on my
own country it see it came up with stuff
from my country here so big difference
big big difference and this is a mistake
that people make all the time so you
need to be on the IP of the country
you're ranking for it now won't affect
you in the long run you're still going
to rank for different countries or you
might rank for words II didn't mean to
rank for us not gonna affect you in any
way just going to help you in your
would research okay so we're gonna get
rid of this one because this is the one
for my country and we're gonna go for
the American one what I do is I go to I
have a tool called a mouse bar it's free
and all I do is go through and this is
why I don't read the links and my
research tool because I would rather use
the Moz bar tool it gives me a better
indication it's more accurate and I find
it easy to use now I go through and I
look at every single website in here so
I'm gonna open this one open this one
open this one open this one I'm gonna
keep going just do those ones okay I'm
not gonna worry about the rest right now
and I have a look in the earthÃs has
some good page Authority it's got a lot
of links coming in and there's actually
quite a nice site so I don't think I'll
have to put a lot of effort to out-brake
the site right here they've got a good
following on Facebook so they probably
get a lot of social shares so I'm going
to leave this one and then we go to next
one this one is also a really nice site
I have next you had a look at these ones
they've got some good you know they've
got a Twitter going so this one would
also might be a harder one tout rank I
mean it's only got 80 links coming in
its got 31 page Authority so I might be
able to get in front of this one but I
won't be to later on but I do a bit more
hardcore SEO this one here is another
nice site looks quite nice I haven't
seen this one either pages 30 36 it's
got some links coming in it's got a lot
of our Facebook shares and Google pluses
okay so I'm gonna get out us one as well
this one here is it's quite nice as well
but these two caught my eye because
these are not good
look at them they're not good at all
like this has nothing on it and this is
the same there's barely anything on here
so I think I could outbreak these with
these so I'm basically gonna be able to
get myself I think in this position here
which is fifth or sixth and I'll be
happy with this you know I don't
necessarily need to get to the to the
top so I would be happy with this and if
I can get into this position here
and as you can see I don't have to do
much to beat these guys this is so easy
to beat I mean these guys aren't even
ranked this the site here isn't even
ranking for my keyword its ranking for
piano lessons for children but for some
reason was popping up and when I do
keyword listens for kids so you're just
gonna have a look and you know basically
figure out whether you think you can
rank for that keyword because no program
can really tell you if you can rank for
or not it's up to you whether you think
you can how much work you're willing to
put in to rank for that keyword so once
you've done this you can also look at
the backlinks and this is also very
important you want to do this at this
stage of the affiliate marketing but you
know you don't want to do it later on
because you want to make sure you can
actually outrank them now I'm going to
copy this guys your URL and I use a
program called SEO spyglass this is free
I'll put a link to the description there
is a paid version but you don't need it
if you're not doing hardcore research
I'm just going to get a new project I'm
gonna put in the euro you our URL sorry
and it's going to do a search this might
take a while so we'll come back to it
okay so it's done its job took about 11
seconds I'm gonna click finish and it
comes up with all these backlinks now
you're probably thinking what the hell
is all this stuff so I'm gonna make a
little bit easier for you you want to
click on backlinks from home so he's got
no Bakley backlinks coming from any home
pages and this is good this is what we
want to see next thing I click on
backlinks from blogs and forums and I
want to look for spam okay because spam
indicates that he's at some poor SEO
done or he you know he's done with
himself and he's just hasn't done it
very well
this is spam here Chinese stuff Asian
stuff Russian stuff stuff related you
know kind of the similar to that but
it's not always all spam but most of the
time it is and then we've got back leads
from directories here and you also want
to look at kind of what anchor ticks
they have used and this guy's used piano
lessons for children for most of his nk6
and maybe this is why I keep showing up
in Google for other for missions for
kids because it's just super
demised for children that Google's just
putting it anywhere you know and it's
also got a good anchor text there's
actually no anchor text here just this
site there's nothing oh there's more
Asian stuff here I haven't had much of a
look through here this is just where the
traffic coming from these sites now
another good thing about this program is
you can actually replicate the backlinks
okay so let's just say your black wall
you know
whizzers backlink coming from load it up
and it's not loading something up here
we go so this is a forum and he's
obviously done something here and got
his backlink put on here now all you
what you can do is you can sign up if
you can sign up here you can post a post
as well and you can get your backlink
from this site giving you a backlink
that your competitor has and you can
keep going and you can go to other ones
here so we've got some more taking
awhile to load here now he's somehow got
a backlink from this site so you can
figure out how he's done it and you can
replicate it so you might have here I
think he's probably done a blog comment
some way out here okay so you know just
put a blog coming down and doesn't
matter if it's nofollow because you want
diversity anyway get people wise I'll
just get do follow and do follow but
Google doesn't like that and he's also
got a thing from here I don't know if I
want to put my backlink on this site
doesn't look very appealing but you know
if you kind of get the other the idea so
can we do research is very simple I'm
going to finish this now you know I've
covered everything so you've got your
product you want to make sure it's got a
vendor page here then you want to check
it out and make sure it's all good you
know make sure you can sell it make sure
you want to sell it we've got a bottom
here when I check out your top 10 or
actually first sorry you want to do a
search here you want to find a whole
bunch of keywords now sorry I don't mean
a whole bunch okay if maybe you're
starting a website ain't gonna do a lot
of pages in yes but
I'm just gonna be starting a one-page
website stay with and I've picked three
keywords I'm going to show you what
keywords I've picked my article here
I'll just refresh this though the reason
I picked three is because I'm gonna put
three keyword variations in my front
page and I'm going to rank for those I
just let come back once this has loaded
up okay actually it's just loaded now so
we're gonna go down and I've picked
piano lessons for kids piano lessons for
toddlers best online piano lessons for a
total of three thousand searches per
month and that's why we're here I want
to show you this is what I'd sent to my
writer okay he charges four dollars per
500 words
hey bad coming in a thousand word
article my title is best online piano
lessons for kids now you can change this
later on this I just gave this for home
so you can researcher my main keywords
going to be piano lessons for kids and
then I'm going to add and best online
and toddlers now most people would add
best online piano lessons but the thing
is that's when you start over optimizing
your article because Google she listens
so many times so I'm just going to put
them best online and toddlers and Google
will pick that if that's why the person
searching for so you don't actually have
to put on all of these keywords it's got
to put on variations of the key word but
this is my main keyword so I have my
main keyword in there as well and then I
just say use the key word piano lessons
for kids five or six times and the other
key words three to four times Cheers and
then to listen to my a writer and about
one or two days he'll get back to me and
he will have my article fully so I've
got that out of the way now we'll go
back to the research again so you find
your words just check the competition on
here then you want to quickly check your
competitor analysis and you want to make
sure you can outbreak the titles I mean
if usually really really optimized
titles then that's a clear a clear
indication that you might not rank for
it if they're competitive like if the
competitiveness is quite high I mean I
know this is 32 and I'm going to be
going off the 19 but even if this is 32
I could probably stop if this really is
32
we still rank for it because these are
titles aren't very optimized and the
websites as you can see and very good
okay
now once you've done that you just want
to search make sure you change your IP
at your address your IP address to a
American or UK or whatever country you
know you have searched your keywords
from and then you want to suss out your
top ten and I've done that I've actually
haven't looked at these ones but see
this is just a wordpress blog so you
know you could easily outrank this just
by looking at it I knock it out ranked
there and then you just sort out your
competition you know figure out who they
are
figure out their backlinks can you beat
this design I mean anyone can be this to
this design nowadays and anyone could
beat this you know all you've gotta do
is still 500 word article or something
can you've already been in the sky you
don't even need to put up anything
that's you know gonna help in your
search you need to do an article putting
a picture and you're done so you know
this is where the main keyword research
goes on it doesn't go on in programs
like this these are just guidelines to
help you keep get at the keywords now I
hope that I helped you know my next
video is gonna be about making the
website so I'm gonna make a website from
scratch
and I'm gonna make it's gonna be
probably gonna be a very long video but
it'll be worth it and when it goes from
signing up to a hosting all the way
through to doing my article I'm going to
do the article that I'm getting from my
writer so I'll see you guys in the next
video I hope you enjoyed this if you
have any questions you can ask me on at
online dime's calm hey if you like this
video feel free to check out any of my
other affiliate marketing videos and
don't forget to subscribe if you like my
channel
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