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Wednesday, March 18, 2020

PPC Calculator: How to Measure ROI For Pay Per Click Advertising#beateducationpage

PPC Calculator: How to Measure ROI For Pay Per Click Advertising#beateducationpage
Hey everyone, I'm Md Hridoy Hossain, and today I'm going to share with you on how you should measure the ROI of your paid advertising campaigns.

Sure, Facebook and Google they try to tell you the ROI that you're getting, but you know what? They are wrong.

The numbers you're getting from your Facebook and AdWords usually accounts always show more conversions than you're getting. Just check out your products, your e-commerce store, your lead generation. Whatever you're trying to get, your leads, I bet you AdWords, Facebook and even Google Analytics show you more conversions than what you're getting.

You need to be looking in your database.

Now, in general, the numbers are off not just for you, not just for me, but for almost everyone. S

O, what do companies do? Well, they double check their metrics.

They know that if their Facebook metrics say that there are two conversions, they know, let's say, if the rule of thumb is by half, because that's what your database is showing, then when Facebook is showing you had 1,000 sales today, then you really only got 500 and that's okay.

You just need to know how to optimize your spend based on your true conversions.

You have to check your database for the real sales and lead numbers. It's that simple. There's no quick, easy solution being like oh if you use this software, it fixes it, or if you do this, it fixes it.

Everyone says hey, try out this solution, or this company but the real true way that I've noticed is I look at my database and my bank account. When I can see numbers coming in, that's how I know I've generated sales. I don't care to see what a number in a software solution shows me that's off. I want to see the real dollars.

you're spending money on Facebook ads
and Google AdWords how do you know if
you're generating ROI hey everyone I'm
Md Hridoy Hossain and today I'm gonna share
with you on how you should be measuring
the ROI of your paid advertising
campaigns sure Facebook and Google they
try to tell you the ROI that you're
getting but you know what they're wrong
the numbers you're getting within your
Facebook and AdWords accounts usually
always show more conversions and you're
really getting just checkout your
products your ecommerce store your a
lead generation whatever you're trying
to get your leads I bet you AdWords
Facebook and even Google Analytics show
you more conversions than what you're
really getting you need to be looking in
your database if you're not really
tracking that number you're gonna be off
because if a lead or a customer is worth
100 bucks you and Google is saying that
hey you're getting 10 customers we know
that you got five and you're optimizing
your Google spend you could be losing
money and if you're not tracking it back
to your true conversions you're gonna be
off now in general the numbers are off
not just for you not just for me but for
almost everyone so what do companies do
well they double check their metrics
they know their Facebook metrics say
that there's two conversions they know
let's say if the rule of thumb is by
half because also your database is
showing then when Facebook is showing
you how to thousand sales today then you
really only got 500 and that's okay you
just need to know how to optimize your
spend based on your true conversions you
have to check within your database for
the real sales and lead numbers it's
that simple there's no quick easy
solution being like oh fuse this
software it fixes it or if you do this
it fixes it everyone says hey try out
this solution or this company but the
real true way that I've noticed is I
look at my database and my bank account
when I can see numbers coming in that's
all I know I really generated sales I
don't care to see what a number in a
software solution shows me that's off I
want to see the real dollars



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