hey what is up this is Tyler Pratt with
Tyler Pratt calm and in this video I'm
going to give you three simple Facebook
ad secrets to help you increase your
income using Facebook Ads
alright so Facebook Ads so right now
the biggest platforms right now you can
generate so much traffic from Facebook
but you can understand that Facebook is
very very protective of their network
they don't want there's a lot of things
you really can't do on Facebook ads for
instance if you're in the health and
weight loss industry you've got to be
really careful about claims that you're
putting in your ads you can't say you
know lose ten pounds in the next twenty
days they won't let you do it it'll get
disapproved and then if you keep doing
it they'll just delete your account
you can't show pictures of before and
after you know if people lose weight you
can't do anything like that you actually
can't even show like the mid like I get
like a you know like a empty or just
like abs you can't even like show that
in an ad she's crazy what they're not
allowing so how the fitness you got to
really be careful with what you do make
money online is the same thing you can't
get on there and say hey how to make ten
thousand dollars in the next two days or
you know you know become a billionaire
in the next year it's just it's crazy
they're not going to let you do things
like that
okay so you got to really be careful out
that what Facebook really likes is they
like people send into blogs they like
send it to content they like sent into
webinar registrations they really like
that an e-commerce is really going to be
the biggest thing with Facebook so if
you have if your business is in tail of
any of those then run those through
Facebook Ads okay now here's three
simple strategies through Facebook Ads
that will help you to you know really
try to get you know doesn't really help
you to increase your conversions okay so
the first thing really is going to be is
setting up the campaign as a conversion
there's a lot of things you can do with
Facebook you can do you can do on clicks
you can do page post engagement you can
do all kinds of other things inside of
there but the only thing you really
should be focusing on is
is campaigned for conversions okay now
the the strategy with this is that you
what Facebook is going to do is it's
going to show your ad to people that
have already purchased things in the
past so it's like they're going to put
your ad in front of buyers and they have
so much data on everybody so so if
somebody bought something from some
other advertiser they're going to allow
you to come in and advertise to that
person who purchased something in the
past okay so it's it's one of the bits
one of the most amazing things that
Facebook allows you to do so
campaign for conversions and here's the
one important thing is and you got to
let your ads run for at least four to
five days because what happens is when
you first throw up your abs it's going
to be really really expensive because
Facebook doesn't know what it's what
it's targeting it needs to kind of
figure out the interest that you put up
there and see if it's see if it's
congruent with you ad and all that so
allow the you know just put it up like
select $5 that allow it to go out for
about four or five days let Facebook get
some data and then you'll start to see
the ad cost are to come down okay but
mainly but watch it make sure you're
getting conversions if you're not
getting conversions and drop the ad all
right so look for conversions and only
run ads that way the second one is going
to be individual interests now you can
actually put your ad in front of a fan
page that has millions of millions of
people example let's say you're into
cooking right you have a cooking website
and you're looking or cooking off or
cooking products whatever it is and you
want it to advertise in front of the
Food Network like people that love food
and all that you can actually advertise
in front of the Food Network website now
when you go into Facebook ads you can
you can there's tons of things you could
target I mean you can do food network
there's probably like I love food you
know there's probably like chefs that
you could actually target but you don't
want to do all of them at once you want
to do individually interests so so you
would run an ad for five dollars and it
would just be a food network then you'd
set up a different ad it's the same
exact ad but you do a different interest
and that would be Gordon Ramsay okay for
instance would be another person or
another ad and would be to maybe a
certain restaurant
people that like your food okay so
individual interests don't just stack
them you know like ten different
interests at the same time because you
don't really know which ones are going
to work some of them are going to
convert some of are going to convert and
the only way you can do that is if
individualize them throughout okay so
that's going to be really the second one
the third way is going to be split
testing between mobile and desktop I run
this problem all the time that I was do
and desktop and sometimes desktop
wouldn't work sometimes mobile wouldn't
work ecommerce right now the only main
it works its mobile if you run an
e-commerce to a desktop you're probably
going to be losing a kind of money
now with webinars and registrations like
that desktop is going to be way better
than then mobile so you got to test both
of them and you know you got to see
which ones are working you set up a
campaign for desktop and you see if it
converts set up a desktop for mobile and
see if it works for me I like to take
out Instagram I don't like to use
Instagram I don't use articles or I
don't use you know searches and all that
I just do the newsfeed so I do mobile
newsfeed and I do desktop newsfeed I
uncheck everything else and that's
nothing I even uncheck right column I
mean I just I don't know why maybe some
people say it's good but I just leave
that out I like the newsfeed because
that's where most people that's where
the most attention is is right down the
middle in the newsfeed
okay so again those are the three things
it's going to help you with your
conversions first thing is going to be
you want to make sure that you set up
campaigns for conversions okay second
thing is going to be making sure that
that you only do one interest at a time
so you only want to target one fan page
or one keyword or one you know somebody
else's fan pages one at a time and then
find out which ones would work and the
last thing is split between desktop and
mobile okay
that's going to be just three things
that you want to make sure you're always
maintaining with your Facebook Ads okay
if you like this click on the like share
it with friend also comment below let me
know what you think how I can help your
business if you enjoyed this let me know
ok I try to bring these videos out to
you every day and that way I can get
more content to you okay so hope you
enjoy that and we'll
to you on the next one this is our wall
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