Choosing a Niche (when you like two or more) #Best Education Page #Online Earning

this is about choosing a niche when you

like two or more and I see there's a

typo when I was writing this out so

choosing a niche when you like two or

more of them can we are going live on

both YouTube over here and then we're on

Facebook on this side over here so

that's cool we're going to see how this

goes like normal I hope that people

could hear me I see mark over on over on

the YouTube side if you're just joining

let me know if you could hear me either

on both sides if you could hear me say

hey Doug I could hear you I see Ronit

over there

thanks for joining also let me know

where you're from in fact if you're

joining right now live that's great let

me know where you're from let me know

where you could hear thanks mark a meal

I see over there I'm gonna do my best to

manage questions on both sides but even

if you're watching the replay

particularly on the Facebook side

because I know the replays will be going

through your feed you could ask

questions there and you could also let

me know where you're from in the

comments so just say hey I could hear

you especially on Facebook I see MH over

there what's up thank you

so like I said if you're joining later

that would be cool you could still ask

questions there ses hod appreciate it

and of course this is all about

choosing a niche especially when you

like two or more that's the hard thing

to do

and this came up a lot because you know

people were taking the course right now

five for your niche site people are in

the course they're going through the

brainstorming sessions they're going

through

um just keyword research and looking at

different niches that are available for

them it's really hard to choose in fact

in the course you know I'm telling

people to come up with like 10 to 20

different possible niches that they're

interested in one of the reasons why is

you know a lot of them are not going to

be viable they're not going to be good

niches to select so when you come up

with a lot of ideas then you have the

ability to choose later on now the thing

is when you do narrow it down you'll end

up with a few choices it's kind of hard

to choose a lot of people will ask me

you know what do I do to figure out

which niche to go for both of them seem

great I like the products in both the

price points are pretty much equal how

do I choose it's a little hard to do but

there's a couple key things to look at

so number one the thing that most people

try and do is to sort of they they are

trying to lower their risk and what they

what they do when they are choosing a

niche though find two that they like

maybe more and they'll think you know

what I want to I don't know which one is

the best one so I'm going to choose both

of them I say I'm going to choose both

they'll create two sites at the same

time and they think they're hedging

their bet they think they're spreading

the risk diversifying you know people

talk about diversifying because then if

they have two sites and one doesn't work

out well at least I have the other one

there's a huge problem with that and I I

almost never see it work out by the way

so what people often do but lunch two

sites and then they'll do some work over

here they'll do some work over here in

parallel so let's just say they're able

to produce twenty pieces of content over

a month we'll just make up some

hypothetical scenario so the thing is

they could post twenty you know pieces

of content on one site but instead they

end up posting ten pieces on each site

and let's say you know they're working

through

through the process of you know hiring

people editing the content publishing it

that sort of thing they're learning you

know each time they publish something

new they learn something and the the

problem is they publish ten pieces here

in ten pieces here and then inevitably

mistakes are going to be made you know

some people end up just maybe they

upload images that are too large maybe

they don't put captions in the images

maybe they're using the rank the wrong

headings and they realize they shouldn't

have used you know h1 headings

throughout the whole duck or the whole

post and then they've done that on like

20 pieces of content on two different

sites well that's a problem because now

they have to go back and correct it on

both sides so and I see more and more

people joining on YouTube and on

Facebook so just give me a shout by the

way we'll just pause for a second I'm

Doug Pennington by the way I don't know

if I've said it in this session but you

probably already know if you're watching

this I'm Doug Henton I'm the founder of

niche site project we're talking about

choosing a niche if you like more than

one niche so basically what people end

up doing is instead of implementing

something doing some work and then

learning about what to do mistakes that

they made learning from their mistakes

they end up making the mistake over and

over again in different places the ideal

way to do this is to you know publish

some content on one site you learn you

know over the over the flow state

publishing the content you learn each

time you publish some content then you

can fix the issues as you're learning

instead of making a mistake twice as

many times on two sites then you have to

like fix it in two different places and

the problem is you didn't take advantage

of the fact that you are learning

through you know experience in making

mistakes so the best way to do it is to

really implement it in one place and

then take what you've learned and do it

better later on if you just keep making

the mistakes in parallel you're just

shooting yourself in the foot now it

gets even worse right I've seen this

done before actually I've done this

before about three years ago I thought

hey I'm gonna launch a case study I

launched four new niche sites all at the

same time I was doing a little

experiment here see sunny over there

welcome where are you from sunny be sure

to write where you're from let me know

if you you know enjoy what I'm saying or

you like what I'm saying you know give a

thumbs up or like it or something like

that to let me know something good is

happening so about three years ago I

launched four sites all at the same time

and I actually it was very similar to

the scenario that I described I was like

I'm going to publish like ten pieces of

content and each David what's up good to

see ya

ten pieces of content on each of the

sites so 40 total I could have posted

all 40 on one site and I got some more

momentum there but instead of spread

myself thin across four sites so I was

really overwhelmed I always felt like I

was behind on every one of the sites and

like I just ended up getting totally

stressed out not that super cool was

kind of like a bad six weeks or so

eventually like if people followed me

for a while eventually like all four

sites were penalized which was a like a

real bummer that was a huge amount of

wasted time and they're probably wasted

a couple thousand dollars in you know

content and just time investment overall

yeah so that was a bummer it would have

been much better if I just worked on one

site and then you know pushed it forward

it took me another six or eight months

before I like just focused on one site

and it turns out that's like one of my

big earners right now and yeah David

that's right if you're watching live

stream you can't watch it in double

speed so you have to deal with me

speaking slowly and stuff like that so

in as we're sitting here so I'm going to

explain a little bit more of course

we're talking about how to what you were

supposed to do when you select a niche

when you are trying to decide between

multiple niches so before I get into the

punch line of this whole thing

I will go answer the questions on both

sides so feel free to start typing in

your questions now and I'll scroll back

through as best I can to answer them if

I don't catch it on the live stream I'll

go back and watch for sorry I'll go back

and answer them in the comments of

course again if you're watching the

replay feel free to ask questions we'll

come back and answer them okay so if you

like more than one niche or sets of

keywords there's a couple things that I

would do so number one if there is some

common ground between the niches because

the niche

some people will define it a little bit

differently so and I'll just make up

some examples probably hopefully they

won't be any sort of like you know real

sites like out there I hit it like out

any ones like niche or site or anything

specific but I'll use some like more

general stuff so in fact there's a

several videos I've done where I tear

down where I tear down the sorry I'm

just going to adjust something it looks

like a button was getting pushed on my

phone room streaming over there just

want to make sure nothing freaks out so

do a lot of video tear downs on

affiliate sites so there's some that

done on like outdoor gear lab so I use

outdoor gear lab as an example so let's

say you've identified some some great

keywords some great niches and let's say

ones around like hiking right so there's

a lot of equipment that

person can use around hiking and let's

say the other niche that you figured out

is around I don't know

backpacks right so again the definitions

are loose but sometimes people come to

me though I like backpacks and I like

you know hiking gear there's like I want

to do two sites what should I do here

are my two niches well that's an easy

one for me because I can you know easily

say there's a lot of common ground

between the people that are interested

in hiking and the people that are

interested in like backpacks in fact

there's a huge overlap and if you have

identified two niches that are like

pretty similar you should actually

combine them into like one site right

and in that case you can just focus on a

certain set of content and products at

first then you can add more products as

you go and it turns out if you know

again if you're thinking about door gear

lab you can see there's tons of products

right so you can go watch the demo out

there that I put on YouTube and you know

I we look at it in detail but you can

you can see really easily that it's

something that you can combine right so

the first case is figure out how to

combine them if they're similar or at

least like kind of similar now if it's

like you know outdoor gear lab and baby

gear lab so I'm trying to just do stuff

that I've talked about before if you've

identified like say strollers and hiking

gear well they don't really go together

and you can't really combine them I also

don't really like the top ten sites for

normal people like us if it's a big

media company right they have top ten

sites and that seems to work out well

but if you're just trying to compete as

a little guy against like the huge huge

companies you're going to have some

issues because you're going to be spread

too thin it's not quite going to work

out okay the other thing is

more of a focused focus idea right so if

you are you know launching your your

first site or at least if you're early

on and you're like not building a

portfolio of sites and you're just

trying to build one or two sites over

the next period and say the next 18

months or something and you're just

getting started you need to just pick

one niche right thing that we the thing

that we have trouble with is we think we

can't come back to the stuff later right

we think if we're not if we don't launch

both of these sites now the opportunity

is gone but that's just not true

especially when you think about like

niche sites as a business or something

that can replace your full-time income

your timeline should be much longer than

like a few months it should be years

because when you think about it you know

people spend years getting an education

so that they can have a long term career

and if you're thinking hey I want to

have a site that generates a cash flow

each month for like six years

well you have plenty of time if you

spend a year and a half working on the

one site so that it will last for six or

seven years and bring and regular

revenue that whole time it's really

quite a bargain to spend eighteen months

so the point is you know you can spend

the eighteen months getting the site

ramped up and then once it's in a stable

place and sort of with sustained growth

where you just need to check in on it

well then that's the time that you start

the second site maybe it turns out

you're not as interested in that other

topic and coming in while I'm streaming

so okay hopefully on the YouTube side it

continues to play I'll need to figure

out how to make that not happen anymore

but um so okay coming back to it

and such an inopportune time also right

so sorry about that basically you need

to pick one you

plenty of time to you know build other

sites in the future and you know if you

decide you want to build a portfolio of

sites because you you just can't stay

focused and you have a DD or any of the

other descriptors or I really think

they're excuses but any of the other

descriptors that people may say you just

have to pick one like most anyone that I

talked to that's really successful they

pick something it worked on it for a

pretty long time much longer than most

people would and they like learned a

little extra the whole time really pays

off to like stick with it for a while

okay so I'll summarize real quick and

I'll come back to questions I see

several came through keep writing the

questions in here and I'll I'll get to

them so again if you're watching the

replay let me know where you're from you

can ask the questions you know in the

comments and such and you'll be able to

see my answers that I come in with later

number one if you're trying to pick

between multiple niches see if there's a

way that you can actually combined

combine the ideas because a lot of times

you do have the opportunity to do that

number two if you have more than one

interest and I'll extend this too if you

have more than one interest I challenge

you to just pick some like pick

something pick one stick with it for a

while work through a couple of the dips

the hard parts and then if you you know

don't get traction and you find out it

just turns out you're not interested in

that type of work that's cool then you

can move on but what you don't want to

do is find like something you're super

interested in for like three weeks and

then work on it hard for three weeks and

then find something super interesting

that's different and new and then you

hop over and you work on that for six

weeks and then you stop that and you go

over to FBA and like some other thing

you're trying to do a dropship site and

then all these other ideas that you have

you just pick one usually like it'll

work if you if you try

executors it'll usually work okay I'm

going to go I saw just a couple

questions on Facebook so earlier I

mentioned I got four sites so we're

penalized they were penalized because I

was using private blog networks or PB

ends so now I don't use them most of the

time I advise people not to use PB ends

unless they are experts in PBMs and then

normally like it's usually better to

help source that work rather than or

outsource the links rather than to

actually like manage the network

although it just depends on how big you

are on systems and details and you know

I guess auditing your sites to make sure

they're really really good without

footprints you don't want to have

footprints that's how my sets were

penalized okay I see I'm going to go

over to the YouTube side and I wish I

could reach a little farther so it's not

so in my face right here um okay and

there's a lot of questions here I wonder

if there's a better way for me to go

through and then just a look at the

little little screen here okay thanks

everyone for saying hello by the way

mark from Philly

s HOD and I hope I'm pronouncing

everyone's name properly hope I'm doing

my best so you know I'm sorry if I'm

mispronouncing it oh and from Nepal

Ronit sunny cool David and Bryan yeah

I'm going to try to do this at 11

o'clock this week and see how it goes

Jimmy from Virginia nice Oh instead I

know you're from South Korea nice

alright get into some questions David

asks um David says I'm working on three

sites right now when I host them all on

the same

or potentially I would definitely want

to make sure that the server could

handle the traffic I can tell you right

now my individual sites are hosted by

themselves like I don't have other sites

with them so it just depends on how much

traffic you're getting but my sites get

enough traffic they need to be on their

own site I'm sorry on their own hosting

package and I'm using like a a word

WordPress optimized hosting okay good

question though

Jimmy says researching for site to earn

cash have to go check in later

cool thanks for joining Jimmy appreciate

it Stephen thanks for telling people to

thumbs up yeah if I answer your question

or you like what I'm saying definitely

give me a thumbs up it the reason why I

asked like from a YouTube perspective

like the more interaction that people

have with the videos like the better it

is as far as like helping my channel and

stuff which is helpful for me so that is

exactly why I asked Steve fantastic I

wonder what the strangest bitch is could

get a little crazy I guess um I see Tara

Koala from Bangladesh welcome iris is

combining niches that are similar have

over lapping interest is a great

approach yet I think a lot of times like

if you can get kind of close like

that'll work

Asad says how many sites do I have at

this point less than five I don't have

very many Rodney asks what's the best

affiliate network you know what I'm not

super familiar with like lots of

affiliate networks I primarily work with

Amazon but if you're looking for like

diversity of products and stuff share

sale seems pretty good but for me Amazon

is what I focus on we need also ask what

kind of links do I build you can call

them you know white hat link so

primarily through guest posting and blog

commenting and let's see we need also as

- I do affiliate or do I also do

local and other stuff I just do

affiliate and I have an internet

marketing blog so I sell a course called

five-figure niche site also but my main

you know income is from affiliate sites

and for some reason old Facebook is

trying to reach reconnect over there

so that's too bad uh Doug said or sorry

that's hot ask Doug how many sites do

you have so like I said less than five

how much you am i making from those

sites um i don't publish how much i make

like total but you know there are sites

that are making five figures a month

which is good in it or in combination to

be more accurate

so in d card

ask should i use proxies for creating PP

ends I don't know probably not

I think proxies may not be the right way

to go you should probably host so I

don't use pp ends right now but I could

tell you if I was trying to lower the

risk as much as possible I would you

know host on premiums like hosting

companies and make sure that my

footprint is non-existent as far as a

hosting is concerned um in s Ahad asks

have you read a recent article on guest

posting yeah so basically there was a on

the search console slash webmaster tools

like Google posted something that said

hey if you're doing guest posts for link

building we don't would like that very

much you should only do you know pure

like white hat networking and that sort

of thing

so to answer your question I'm not

really changing what I'm doing because

my my belief is what Google is talking

about what Google is talking about in

that case is um like when people try to

gaile backlinks and outreach you end up

with lower quality guest posts and

usually they're like a lower quality

sites so my belief is Google was talking

about people that are trying to scale

their outreach and send out hundreds of

emails per week and really not making

the internet a better place to speak

sort of generically so that's not what I

do by the way so the outreach that I do

is like relationship building so I'll

tell you exactly what it is super simple

go comment on someone's blog like two to

five times or so email them a couple

times develop a relationship with them

and then ask for a guest post and

basically you can get a guest post if

you are friends with people pets that's

pretty simple and the problem is right a

lot of people will say hey Doug it takes

a lot of time to do these blog comments

and then send the emails that's great

yeah like that's the whole point I'm

getting links that other people can't

get because they don't put the time in

because it takes a long time most people

don't want to do that work so that's why

I'm not really going to change what I'm

doing

however I will tell you that I'll

probably publish something soon on this

although I guess this counts if we're

publishing this I believe you know the

way people are trying to scale guest

posting right now like things are going

to change like I think there's going to

be value in figuring out how to get

links by working offline for a component

of it so for example let's say I

identify a particular trying to think of

an example oh okay I was talking about

backpacks before so let's say I contact

a bunch of backpack manufacturers on the

phone and talk to them and ask them

about you know stuff that they are

working on as far as marketing and if

they needed any you know partners and

not that we wanted

free products but I may just you know

see if anyone wants backpack or sorry if

the backpack companies need any sort of

like web help or if they need anything

shared then I've called someone up I've

talked to a person and there's a

relationship there that can be developed

into guest pose or maybe I write a

review about the backpack or a backpack

from that company then just reach out to

them and say hey you know can this you

know review that I've done be linked

from your website maybe why don't you

share it on social it's a nice review so

you know I think the the thing that'll

be coming up soon is like your work

offline a little bit to get the links

because a lot of people are not going to

be able to put in the time and effort to

get those kind of links so ok I don't

want to go on too long on that um let's

see

and then Tara koala asked do I use PBS

for my niche sites the answer is no so

the other question goes away how many

guest posts do I suggest to do per week

for one year old site as many as you can

do do as many as you can

um I feel like maybe you wanted to ask a

different question but yeah if you could

do you know ten per week do ten per week

alright iris asks how do i monetize my

sites all through amazon affiliate him

asana

amazon associate program and then iris

also asks and thank you for marking

those as questions it's nice let's see

with my niche sites what have you found

to be the best trip wire or giveaway to

use for building your list well

I usually will two things I I use a

Content upgrade so it's directly related

to the most or directly related to the

post that brings in the most traffic so

I built email lists with over 10,000

people using this so it's just a Content

upgrade and then the other thing that I

would add is that I recommend that you

don't try and build an email list unless

you're getting like five hundred to a

thousand plus visitors per day because

if you're not getting that level of

traffic you probably need to focus your

time on you getting traffic whether it's

through adding more content writing

better content or getting more backlinks

what you don't need to do is launch a

site put some content out and

immediately start building your email

list I can give you many examples but

I'll tell you the site the Rob and I

were working on for project go white hat

Benjamin welcome from Utah nice and then

the site that Rob and I work or the were

selling right we're selling the site for

project a white hat basically if you

look at the amount of traffic that we

were getting seems like we should grow

an email list but none of the content

was really oriented around building an

email list and we didn't even really

care about growing the email list but

the site was making 10k a month before

Amazon changed the commission structure

um our focus like a hundred percent of

our focus was to get people on the site

and then get him over to Amazon it

worked really well we didn't need to

worry about building the list

in fact we I think we had like an opt-in

on the site for a short period and then

realized that maybe we were just wasting

our time on it and we went back to only

focusing just

getting more traffic and then getting

them over to Amazon and it worked out

well okay I think on the Facebook side I

don't see any more questions coming in

thanks for joining

mhm Ivan Gary appreciate it and I think

any more questions over on the YouTube

side I see like one or two um Ronit

asked if I log in to my money site and

pbn from the same computers at a

footprint I don't know you know some

people are really paranoid about it

again I don't use PBM so I have no idea

but if you really want to be careful

then logged in from different computers

and use a proxy and all that stuff you

know it's better to be safe than sorry

but at the same time I would say it'd be

really weird I think if Google knew

right like think about this logically if

Google knew the computer and IP address

that you were logging in from and they

were tracking that and they were

tracking how you were logging in to your

WordPress site this seems like a little

crazy to me I don't think that would I

don't think they do so Ethan welcome

from Kenya awesome um and Benjamin say

it says in thanks Benjamin I I know

you've sent me some stuff in the past so

Benjamin asked how much can you sell a

flip a starter site built from scratch

how much can you sell I don't know I

have no clue I would just go look on

Flippa and see what other things are

selling for I mean for me personally

like the value of the starter site is

like next to nothing um I mentioned it

before I'm a real sort of control freak

I like to have things done a certain way

so for me to actually buy a site I would

think they did a bunch of stuff wrong

personally but like I want to say I have

seen them sold for like

hundred bucks but I mean I feel like

whoever's buying it really isn't getting

much value for people trying to sell a

site like that I mean the thing is you

sites are valued based on the earnings

profit so like if your profits zero the

value of the site is only like the base

content and there's not much value and

you assembling a site because it's

pretty much like a commodity um tarek

loss can I do paid marketing on Adwords

or Bing for Amazon niche sites yeah you

can I think your value proposition is

not going to be high so most likely you

have to be pretty good at running ads to

make the math work out so you can't you

could do that but I don't know anyone

that's doing that specifically and then

Benjamin says that makes sense good I

like it I like it when the answers make

sense all right cool I think we are good

to go here thanks for joining

we're going to do this all week long

same time same place looks like YouTube

won by a large margin over Facebook and

I'll tell you it's way easier just to

manage one side let's do the both so

cool sounds good and I will mention if

you are watching on YouTube I just

published a semi video so it came out of

there to go but check that out it should

be like sort of near the top of my video

list and you know like I said like and

share or leave a comment say hey Doug I

like what you did there you did

something dumb or work on your speaking

skills something like that

even if it's negative love to hear it so

alright we'll see you tomorrow everybody

have a good day later

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