hey what is up the toilet Pratt in this
video I want to talk to you about
finding your right audience finding the
right audience that you can target by
front of just finding that right on to
get the buyers for your product
specifically using facebook okay right
now facebook is closing in on like two
billion people throughout the world it's
like it's like pre forces the population
the world that are on Facebook and
socializing on there it's just
absolutely the biggest place to be right
now and it's the place where you can
come in and get targeted audiences that
you can get in front of Facebook give
you all the data about all their
facebook users okay they don't mean you
can't actually get into individual
accounts but they give you data on
everybody in facebook and you as an
advertiser you can go in there create an
audience and build up a pretty big
audience of people that you can get in
fun up and talk to you okay so one tool
that you can use when you go into your
business managers account inside
facebook if you're not familiar with
that just go to business dot
facebook.com and if you haven't
registered for a business account you
can do that real easily you don't need a
business you know like a corporation or
anything like that you just just use
your name as your business okay you just
have to register as a business through
facebook you don't want to run facebook
ads through your personal account and
you don't have to spend any money in
this it's not like they're going to make
you spend any money but you just fled up
for a pre account of business manager
calm I'm sorry business at facebook.com/
okay so go there sign up and you'll see
now when you look in the upper right now
during this video they always change
this but right now if you go into the
upper left hand corner of the your
screen on business manager you'll see a
drop-down window and you'll see where's
custom or it says audience insights okay
so go to audience insights and then a
left hand side you'll see little box
says interest okay so what you want to
do is inside of interest type in
anything you want about your niche about
your buyers anything like that you can
type it like weight loss or
entrepreneurship or personal training or
coaching or email marketing whatever you
want to type in there you could put in
there in Facebook's going to give
you data on people that have interest in
that so if they like a fan page if they
like all kinds of different stuff and
you can get data on that and you can
create an audience that way okay so once
you create the interest then you just go
in and you look at the fan pages that
people like and then you can start
created a custom audience around that
and then when you're done with that like
if you've created a custom audience of
let's say women or men or say men to the
ages of 20 and 25 or 25 and 35 whatever
your demographics are you can create a
very unique audience in that you can
also dig down to what they do you know
are they married on a single are they do
they have kids do they they what city do
they live in you can target a specific
area of users it's absolutely
mind-boggling the the audience that you
can create for that okay so get in there
and start testing around with that
that's going to help you build up an
audience very quickly all right hey
listen if you got it if you want to get
more traffic more leads for your
business click on the link below this
video is going to take you writing put
on information it's going to help you
get started with that get you get your
business moving in the right direction
okay so this is tyler pat hope you enjoy
that we'll see you on an excellent
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