hey what is up this Italo Pratt with
Tyler Pratt common in this video and
talking about SEO search engine
content ready to go for the search
engines when they come around to spider
your site and get it up rank into you
into Google on the first page all right
so search engine optimization marketing
is going to be where you are going to
take the content that you create for
your blog if your article whatever
you're going to do even YouTube like
this and you're going to find keywords
and you're going to create a piece of
content around that keyword and then
what you do is you what you do is you
create this content and you build kind
of keywords around it so what happens is
in the search engine like Google comes
to your website it's spiders spiders
it's just a computer algorithm that
comes to your website looks at your
website sees your content and sees the
keyword that's there and then what it's
going to do is going to index it into
the search engine now eventually what
will happen is if you're if somebody
comes in searches for that particular
keyword if there's not a lot of
competition you may get bumped up to
page one so for instance like if you're
going to try to rank for the keyword
Fitness it would be maybe you just
absolutely have to go to work and just
do all kinds of crazy yourself to get
rank on the first page but if you had a
longtail keyword like Fitness for women
over the age of 40 who live in New York
City
that's a longtail keyword that would be
a great piece of content and that would
get ranked super quick inside of Google
but the thing is is if you have a blog
or if you have any like using WordPress
you don't really know what's going to
work and what is going to be acceptable
for Google and what it's going to help
them you know rank your page better so
what I like to do is I can use a put a
plug-in tool called Yoast SEO and you
can just search on the internet called
Yoast SEO and what it is it's a free
plug-in that you put that you put into
your WordPress site so anytime you
create a piece of content you plug in
the keyword that you're going to try to
rank for and what they're going to do is
they're going to give you a bunch of
different things that you need to fix on
your
content it's really cool so on the
bottom it'll it'll have a red light fan
you don't have an image in your article
where we'll stay like you don't have the
keyword in your title or you don't have
a keyword in the first paragraph and
it'll be like a red light as soon as you
do that then then it will go green but
if those would be something like yellow
things that you need to do like for
instance like you know have the keyword
inside of your article more or things
like that or maybe your the titles too
long it's going to set up your content
that's going to be ready to go to where
you can boost on to Google now thing is
why are you saying why are you asking
something why do I need to be in Google
why didn't even care when you get on to
page 1 of Google you're absolutely going
to run you're just going to have crazy
amounts of traffic coming to your
website for instance my wife we were
traveling recently and she wanted to
look up a nail salon in the area that we
were in so what'd she do she went
straight to Google typed in nail salon
and then you know obviously there's
going to be some ads that come up she
knows difference between ads and organic
search so she went right to the organic
search listings started banging it
through finding out ones that looked
good looked like once she would want to
go she never made it to page 2 is all on
page 1 everything that was on page 1
those people that were on there and they
did the right thing to get their
business on page 1 we're able to
generate that customer from her coming
in there okay so that's the important of
it the importance of getting to page 1
page 2 page 3 you're just not going to
get much traffic at all you want to be
on page 1 for a particular keyword right
now you know when people go to the
Internet they go straight to Google and
they type in stuff and they see what
comes up
and they type in anything from you name
it right we can we can search Google for
anything right now that's absolutely
crazy you can if you have a question in
your head you go to Google and you
search for it so that's why you create
content around searches that people are
going to be coming up with and that's
why you use Yoast SEO it's a free
plug-in you can plug it in to YouTube
and it's going to organize your content
it's going to get it ready for search
engines and that way you get it in there
and then you're going to start to
generate
a ton of traffic and when you get a ton
of traffic and get more leads you get
more money
life is good business is good and you're
happy and everybody else is happy too as
well okay so that's how you're going to
get your content on page one just use
that plug in let it organize your
content and then eventually it'll start
to get your page on page one and you'll
be good all right hey if you like this
click on the like button below comment
below let me know if you think how I can
help you out and subscribe this channel
that way I can get more you know get
more videos out to you and I hope you
enjoyed that this is Tyler Pratt we'll
see you on the next one
[Music]
you want to this is what you want to do
Ricky Bobby
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