okay what is up this is Tyler Pratt from
Tyler Pratt comm and in this video I
want to talk to you about Facebook
marketing specifically getting likes and
engagement so if you've been posting on
nobody's like in your videos nobody's
like in your comments you're not getting
any shares maybe you have a big fan base
and you just not really seen a lot of
action well I wanted to I want to tell
you a reality about that and I want to
give you a tool to help you overcome
that kind of get some likes and get get
your ball rolling with your fan page the
first reality is this is in 2017
Facebook well I mean they did it a
couple years ago but in reality is if
you want to get engagement you want to
get you know likes and all that you got
to pay for it Facebook a few years ago
you used to have your fan pages would
get ninety you know 95% organic reach
meaning if you post it on your fan page
it would get out to ninety five percent
of the people that were fans of your fan
page well they decided to come in they
wanted to make more money they you know
their stock needed to improve so what do
they do will they cut the organic
engagement on fan pages and then
basically said if you want to reach your
audience you got to pay for it okay
which kind of sucks because you know
could build up that fan page and it kind
of grew but it was okay because if you
understood how to reach your audience
you could send them to an offer it was
it was you know it was okay with that
but another buddy has the budget not
anybody has the skill to take a Facebook
ad and set it to your offer and
hopefully get a sale from that but there
is a tool that you can use that will
help you get more engagement help you
get your fan page going because you can
still build your fan page and you can
still get you know some reach out there
you don't want to just abandon it just
because you're not really getting you
know the most organic reach that used to
have both so a tool that I like to use
is called buffer buf fer and it's a
great tool because what you can do is
you can create content and you can
schedule a content to go out at a later
date you can kind of you can create a
piece of content today and add it to a
queue that'll go out and in like a
couple weeks the great thing about that
is that they'll they will
collect stat on all your content that
goes out they'll see which ones were
engaged which one got life and they'll
give you like a top listing of your
content so then all you have to do is go
back in and you click on rebuff it and
what it'll do is it'll put it back into
the queue and it'll repost the content
now you're probably saying well why
would I want to rekey pre posted my
content
well because social media you think
about your newsfeed when you post a
piece of content it's pretty much buried
and you see quickly so a piece of
content only lasts probably a couple
hours especially on instagrams only the
last couple hours Facebook in my last a
day but content after a day usually is
buried in the newsfeed and nobody's seen
anymore
okay it doesn't just it doesn't just
come reappearance so when you take a
piece of content and you re re rebuff it
or you reactivate it or you repost it
later like 30 days later that contents
fresh people forget about it they don't
know that you posted 30 days ago okay
and that's the cool thing about it is
because you don't have to constantly
create content all time you can always
create a piece of content move for 30
days you create a piece of content every
30 days or piece of content every 90
days and that content will be available
to you to just keep reposted and what
that's going to do is it's going to keep
you active on your fan page because you
really have to be guerilla marketing you
have to really just get yourself out
there all the time you can't just be
posting once every two weeks or once a
week or even once a day almost have to
be posted four or five times a day and
the way to do that is to use automation
use that tool to automate that and get
get your content rolling back and forth
and rolling it you know over and over
and over again okay so that's that's
going to keep you out there when you do
that you're going to get more you're
going to get more engagement in getting
more likes because people are going to
see you are on their their newsfeed a
lot because you know their fan page is
going to show up on a newsfeed so it
just keeps you moving along quickly and
you can send your content to your
personal profile if you want to do that
I like to use a fan page because it kind
of separates your personal profile with
your fan page but Facebook since they
you know the organic Reach has been lost
people have really moved over to the
personal page but you're only limited to
5,000 people
once the 5,000 people hit and you
Stocki can't have any more friends than
that okay so Facebook has done a I mean
it did they've done a great job of
funneling people into the advertising
platform but it's it's just kind of
taking them out taking out the reach
unless you really are being aggressive
and posting your content all the time
okay
hey so if you like this click on the
like click subscribe comment below let
me know what you think let me know how I
could help if you need some more
information click on the link below this
video Tyler Pratt I hope you enjoy that
and we will see you on the next one
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