YouTuber: Alex Cooper of WP Eagle plus Q & A DS028 #DougShow #Best Education Page #Online Earning

hey what's going on the duck show this

is Doug Cummington and in this episode

I'll be sharing my interview with Alex

Cooper of WP eagle WP eagle is a YouTube

channel and Alex is a good buddy of mine

on YouTube in fact when I was just

getting started on YouTube I reached out

to Alex because he had a lot of videos

in the topic area that I was looking to

get into Amazon affiliate marketing in

fact Alex sort of specializes in

long-form like very long form tutorials

where he shows you how to say setup and

build a website for example and some of

those videos that got so many views and

which is how I found him they were you

know one two hours long extremely long

tutorials but he literally goes step by

step and shows you how to build a site

and other you know things so in this

interview I got to get to know Alex a

little bit better so I'm gonna send it

over to the interview and after the

interview I'm gonna answer a bunch of

questions that were sent in either via

email actually in this case they're all

email questions that were sent in so if

you want to send any question you can

reach me at feedback at Doug show com

that's it feedback Doug show.com that's

the great or that is a great way to send

me your messages and I have a voice mail

account setup as well I'm not gonna read

out the number because you're probably

doing something else you're not gonna be

able to write it down but I will put the

number in the show notes in description

so whenever you get to a stoplight or

whatever you finish your run you can

look at the show notes you can call

leave a message you can ask a question

and I will potentially play it on the

air let's head on over to the interview

with Alex

all right Alex good to have you on

welcome and how are you doing today I'm

good thanks thanks for having me on a

lot of my people that are on my channel

we're very familiar with your stuff in

there we kind of share subscribers I

think so it's about time that I came

onto your channel and invaded one of

your videos awesome yeah really glad to

have you on in everyone if you haven't

checked out how it's this channel I'll

put links so you can check it out but

tons of great information on Amazon

affiliate marketing marketing in general

WordPress and its WP eagle right so what

else do you cover over there Alex

well the channel started off as a

wordpress channel it was WordPress focus

so you will find lots of videos on doing

stuff with WordPress you know could be

full-length tutorials on how to create

sites ecommerce sites blog sites

affiliate marketing sites and but also

if you want to do something specific to

your site you know maybe add some social

media icons you know or do some SEO

optimization add a map at a forum all

those kind of things you'll find videos

on there so yeah it started being very

wordpress focused but i'm affiliate

marketer and i've created a video

marketing sites so this channel then

kind of went into that and how to use

WordPress right so I'm really good at

marketing site awesome this is going to

be sort of a general interview and this

is a great sort of segue so how did you

end up creating such a channel like

what's your professional background and

you sound like a bit of a developer but

maybe I'm yeah okay I'm a bit of a

developer I won't say I'm a real

developer I've never been affectionately

trained or anything on that I figured a

lot of stuff out for myself and my

background is I reach when I go back too

far but I originally had a agency and I

was helping clients with their Google

Adwords and pay-per-click and a lot of

clients were let down by their websites

so you know you create an excellent paid

advertising campaign and you'd send the

traffic to a website that wasn't very

good at converting that traffic and

that's when I discovered WordPress and

so I started offering web services

mainly creating landing pages for the

the pay-per-click campaigns I got really

into WordPress you know actually was

blown away by how good it was and how

easy it was to use and the power of it

and the fact that it's free so yeah and

I kind of stumbled across affiliate

marketing a few years ago and I realized

that that's really where I wanted to get

to I wanted to be in affiliate marketing

I wanted to lose the clients because you

know they take up quite a lot of time

there was ringing you and emailing you

and all that kind of

sorry yeah I thought WordPress was a

good thing to do I could see that there

was a lot of people looking for

information on wordpress

so I just started making a few videos on

how to do WordPress stuff and it just

kind of screw from there and I'll be

only in a three or four years say the

last couple years that I've really been

you know working on the channel and now

I upload every week if I can great

that's amazing so when did you get

started with WordPress in general it

would have been six seven maybe eight

years ago when I actually purchased the

website for my company and web developer

recommended WordPress and they build me

a cycle WordPress and and before then I

had had another site which was kind of

like bespoke made and it was a complete

nightmare and you had to pay the

developer every time you wanted

something changing and you know if I

wanted to add a certain feature there'd

be a lot of money and time involved

whereas with WordPress is you know

generally there's already a plug-in out

there so you can just you know you want

to add a feature you want out of form

that's fine just go and get a form

plug-in you want out social media get a

social media plugins so yeah that's when

I really go into WordPress one I

purchased a WordPress site off the

development gotcha now

you mentioned you had an agency before

that and I know we are going back

further but I'm just personally

interested so how did you form the

agency like what skills did you have to

do it how many people did you have

working for yes interesting a long long

time ago my very first company when I

set up as you know self-employed to

working myself I was doing Wi-Fi this

was when Wi-Fi was quite new so that

gives you an idea of how long ago it was

so this was when laptops they didn't

really have Wi-Fi and yeah it was a new

thing and in order to have Wi-Fi you

have to put a card in the side of your

laptop and put a Rooter in and all that

kind of stuff so I a company where I was

offering that service where I was hoping

we would get onto Wi-Fi and I was out

networking one morning B&I meteor I

think you've ever heard of BNI which of

these breakfast meetings are all around

the world and you meet people at 7

o'clock in the morning it's very early

and you meet business contacts anyway in

there I met this guy there and he said

have you heard of Google AdWords I do

Google AdWords and I said no but I'm

interested I need some more Wi-Fi

clients you want to come and help me and

he set up an AdWords campaign and before

long you know in a very short space of

time I was getting new clients and it

just blew my mind that you could you

know put some stuff into AdWords set a

budget and then you'd start getting

kinds and this was back again you know

when Edwards was actually quite easy

right and that was fairly new as well so

I was getting sick of the Wi-Fi stuff

because back then the Wi-Fi didn't work

very well so you know I didn't still

Wi-Fi then I was always getting

call him insane or the signal dropping

out it's really slow that kinda stuff

but I'll just amazed by this head word

so I said to a in who who was the guy at

the time I said look I don't want to do

the Wi-Fi stuff anymore this AdWords is

great you do the ad word and I'll sell

it for you I'll be the salesman I'll go

out and do networking and that's how it

kind of worked so he did a lot of the

work I did a lot of the networking and

the selling the same time learning about

AdWords as well and yeah we grew from

there and we ended up taking on some

very large clients and we go into doing

Google Analytics as well and so you know

there was large companies in the UK we

end up with an office down in London and

we're a Google partner so I got to go to

Mountain View and go to Google's office

and all that kind of stuff it was all

good fun and yeah there's good time so

then of ultimately I took on an investor

for the company and in hindsight wasn't

a good good move and me and the investor

didn't get on particularly well and he

ended up buying me me out and I kind of

walked away and then the company folded

after six months and that was that Wow

you had a glue holding it all together

man that's very strange goods don't if

you have experienced investors and that

kind of thing but then you know we had a

company was working very well and we had

loads of good clients there was about

six or seven of us and they were all

just subcontractors we were just kind of

working very loosely would meet up in

coffee shops we had a members club down

in London where we met as well and we

met clients and clients were fine with

that and the investor came in he went to

start changing everything he wanted to

get as a proper office on Regent Street

so you know that's the very center of

London that's the main bit and the vent

was was incredibly expensive and he

started saying that you need to come in

every day and that maybe you should put

a shirt and a tie on and it wasn't

working and I didn't understand why an

investor would come in and take

something that was working and then try

and just change everything and in any

way no insight that it was a good thing

because then I was able to you know take

the money that I got from that and sit

down and think about what I wanted to do

and I wanted to yeah be an affiliate

market here and that's where I am now so

Wow I think I was it was a good thing

yeah and I learned a lot some great

people on the way yeah that's amazing

that's really cool I had no idea so fast

forward some some years ahead you

decided to start a YouTube channel

you're sharing these tutorials because

you're becoming obsessed and proficient

with WordPress right so like what made

you start the channel just watching

other youtubers actually I was watching

and they weren't they

word personally think they were

PewDiePie and people like that and there

was a guy called Tobuscus having to obey

me i don't yeah it's only bad happens to

him but yet they were just making videos

and they were making loads of money as

well a few tube and I thought wow I love

I'd love to do YouTube it looks really

fun and just so cool but I thought you

know I can't really do a comedy channel

or a prank channel and that's not really

my thing or a gaming channel I don't

think I can t do that so I just thought

well I could do tutorial videos and I

hadn't really thought about the

affiliate marketing side of things at

that point so I just started doing

tutorial I thought you know I can make

loads of money off the Adsense

rush in hindsight any youtubers will

know that that should not actually where

the majority of the money comes from

most youtubers make make their money

from other things not Adsense yeah then

I made the video on how to make a site

and I realized that in order to make a

website you need website hosting and you

need a domain name and all that kind of

stuff so there was an obvious affiliate

opportunity there so I hunted out some

good hosts which I've changed over the

time if you look this on my earlier

videos I recommend different hosting

companies but yeah and that's kind of

how it went from there and I wanted them

retook off and I started earning some

affiliate Commission and you know that

just drove me on to do more and more I

imagine because I'm going through the

grind of like trying to grow a YouTube

channel and I suppose it never goes away

but I do remember the early days like

how long did it take you to you know get

a thousand subscribers or five thousand

can you walk us through sort of begging

me I was very excited when I got my

first thousand subscribers and it took a

long time it could take a long time but

now it's like a snowball isn't it like

you know you gain some momentum your

first 100 subscribers on YouTube were

probably the hardest to get once you

vital your friends and family and you

got up to like 30 with that yeah the

first hundred buy the hardest but then

when you get to ten thousand came to 15

thousands was hard and you know I've

just gone past twenty thousand and I

lead out to 21,000 already so it's just

you gain some momentum it's it's like

all these things once you get that

momentum going it becomes a lot easier

and yeah I'm really loving YouTube and

just up the road in London there's the

YouTube space jump into a few times and

they run events and get to meet other

youtubers small youtubers and big

youtubers so it's just a lovely thing to

do and yeah I love being a youtuber

awesome yeah and it's funny cuz it

wasn't even a thing

just a few years ago so very amazing so

you said you just hit about 20,000

subscribers right Alex so what are your

overall goals for the channel like where

are you heading this year I want to get

to 100,000 subscribers that's a big goal

for me because then I think you get a

little plaque from YouTube that you can

put on your wall that would be very

excited so yeah that's a big goal for me

it for me to get 200,000 and I think the

end of the year is probably unrealistic

but maybe by the end of next year I

should hopefully be there we'll see as I

say it's all very exponential so you

know the more you have the faster you

get to the next one so it's evil and

yeah I just want to build up my

community a bit more I love doing the

live streams I love the interaction I

get from my viewers I've got like a

handful of regular viewers that you know

I see on every single stream and they

always comment on the videos and some of

the comments that I get from other

people around the world

you know guys in India Bangladesh

Australia Russia all sorts of places

where they say they've seen my videos

and they built something and they've you

know even making money or they've brain

they learn a new skill or some of that

you know that's more satisfying than how

many subscribers you've got how much

money you making to be honest when you

get one of those emails or comments from

someone that where you're kind of

changing someone's life basically by

giving them some free advice very cool

man thanks a lot to Alex I really

appreciate him taking the time

definitely check out his channel

currently at least I think most of the

time he's doing like a weekly Q&A which

is live so he does a live stream and

he'll answer questions and there's a

pretty cool community as Alex said in

his interview there he and I share a lot

of the same audience members just in

general so there's a like I said it's a

pretty cool community so if you like the

folks around the site project and the

Doug show then you'll probably like the

folks over there at WP eagle so yeah we

are moving into the Q&A section here but

I'll tell a little story recently this

past weekend I had my in-laws visiting

right so my wife's parents came out and

we have a guest bedroom here in the

apartment so actually the the apartments

big enough just in general so it doesn't

feel too crowded there's two bathrooms

in here so everybody has has some space

and yeah it was a good trip overall one

cool thing we got to do is explore the

Rocky Mountain National Park a little

bit they had never been to the Rocky

Mountain National Park and I've actually

been many many times I used to work

there so that gave me a chance to you

know talk about myself

a lot which is ironic since that's what

I'm doing right now but I got to talk

about the park in how I ended up working

there and stuff and this was back in

college so trying to think I was like I

think 2002 2003 I worked like two

summers out there there is a little

snack bar in the tourist trap as we

called it up at the top of the mountain

so the Rocky Mountain National Park is

you know there's mountains there there's

a lot of mountains in Colorado the

Rockies and this park has some I'm

trying to think like why the park is

there versus you know other spots

throughout the state because there are

tons of very cool you know mountainous

areas so I'm not 100% sure why the park

is in that zone versus you know half the

state being a national park but anyway

very cool park and I worked in the

Alpine or sorry it was a Trail Ridge

stores what it was called but that is

next to the Alpine visitor center so if

you you know hop over to like Google

Maps or whatever and Google that you'll

see that this store is it like I think

it's eleven thousand eight hundred feet

or so and I worked in a little snack bar

up there so every day that I worked

would drive up there right so we stayed

in Estes Park which is about 24 miles

away from the the store so we drive up

about 24 miles it would take an hour or

so because this is like Alpine driving

all right so

ask this park the elevation something

like seventy eight hundred feet

something like that and then you drive

up obviously the the remainder so you're

on I believe it is the highest

continuous highway in the world

alright so that's that's what they say I

don't know how true it is I haven't even

tried to find a contradiction out there

but you know it's a continuous highway

there there are roads there are highways

to higher points but they stop so for

example Pikes Peak that is also in

Colorado New York Colorado Springs and

you could actually drive all the way up

to it but it stops there it doesn't

continue on so anyway this this highway

the trail ridge road goes all the way up

to I think it's like over 12,000 feet or

so and then comes back down and it goes

from Estes Park over to Grand Lake so

very beautiful drive if you have a

chance to come out to the Denver area

you should definitely make a stop out

there it's about I think two hours or so

from Denver and about an hour ish or so

from Boulder so pretty quick drive I'm

pretty sure once I kind of get settled

I'm gonna take some days off and just

drive into the park and hang out it's

pretty sparsely populated just in

general and actually another interesting

thing is the road is closed

alright so I'm talking about going up

going up there the road is closed

because they get so much snow so they

have to plow the roads through like the

springtime in early summer in fact it

was closed I think seven miles in so

there's obviously many more miles after

that and the snowdrifts are I don't know

they're like 10 15 20 feet high in

certain areas because you know you're in

an alpine area and the snowdrifts could

be really high so they they have to plow

out all that snow out but

or they can open up the the store and

the Alpine Visitor Center which is the

like ranger station up there and once

that's done then it's open to the public

usually that is going to be in like

mid-may or so so as I'm recording this

it's the very beginning of April so it's

potentially another you know five six

weeks before it's going to open up and

it's just going to be closed they just

have it closed to auto traffic and

actually I think they have it open for

foot traffic in bicycle traffic so you

can try and walk up there you could ride

a bike or something like that maybe if

you have one of those bikes with a

really fat tire so you can get some

traction I don't I'm not much of a biker

but anyway really cool Park really

enjoyed going out there we were able to

go in to the point where they closed it

so that is the many parks curve up there

again if you if you are curious if you

give a what I'm talking about here

you can go and google that and check out

the view it's absolutely amazing and

then we we went sort of back down Trail

Ridge Road went over to the Bear Lake

area which is a lake that has some

beautiful absolutely stunning views of

these big mountains behind it

just amazing again go to Google look up

some images it looks awesome

now the funny thing is you know it's

still cold there's still snow in the

mountains and I think Bear Lake is

something like ninety four hundred feet

high so it's a little cold up there a

little bit Wendy was tremendously windy

and funny thing is the lake was frozen

with about three feet of snow on top of

it something like that so we like walked

up and I kind of expected to have this

dramatic view of a still lake with a

reflection of the mountains you know

twelve thirteen a thousand feet

mountains behind it you know sheer rock

faces and just beautiful but instead

we hopped out and the wind really picked

up and it was like you know 20 mile an

hour winds blowing in our faces tons of

snow you could see like where they had

handrails and guardrails and snow was up

to that point so like I said maybe two

and a half three feet of snow and those

points and then the lake was just frozen

solid and all you can see was white so

we took a quick look and then you know

hopped back in the car so fun trip

though and I'm looking forward to

checking more stuff out over in Rocky

Mountain National Park all right let's

get to some of these questions let's pop

over here these were emails like I said

so feed back at Doug show put a link in

the description feel free to shoot me

you know let me know where you're from

if you want to leave a voicemail that's

cool to kind of want to get those going

no one's left a voicemail yet as far as

I know so no one's left a voicemail so

maybe you'll be the first one first

question here is hey Doug thanks for the

info I'm just in the research phase here

to see if I should get into niche sites

at all and the question is how much time

do you spend daily on the site providing

content and otherwise optimizing ranking

everyday in the first three months and

that's from Abe so really good question

in the first three months because at

nowadays I only spend maybe an hour a

week or so if I'm just in maintenance

mode now if I'm doing some sort of

improvement project that's going to take

time of course so in the first three

months Abe I would say that you could do

this in about one hour per day five to

seven days a week in the first three

months after that you could slow down a

little bit if you want to it would be

better and in fact you could accelerate

the process by spending more time on it

so I know a few people and some people

that have been on the podcast where they

basically worked on the site full time

and they kept working

at full time for the first eight months

and their results are explosive compared

to other people who are only putting in

you know one hour per day now everyone

has a different amount of time and

different constraints that they're able

to earn different constraints that are

either holding them back or allowing

them to spend more time on it so if you

have a full-time job you know a family

or you're traveling or some other

constraint well maybe you could only do

an hour a day and that's going to be

okay now if you can spend more time

that's great if you could spend more

time the results are going to be even

more now what happens most of the time

is the first I would say like three to

five months there's gonna be very little

going on alright there's not you're

gonna get a little bit of traffic

hopefully just enough so you have the

motivation to keep working and the more

you put in that first six months the

more growth you're gonna have after it

the first six months is often like

constrained and you're held back by the

Google sandbox which just sort of slows

down your ability to rank and get

traffic in the first six months once you

get past the first six months normally

you're gonna grow a little faster and

literally it's like after six months

almost to the day you will see growth

happen quicker so next part of Abe's

question is should I only pick a niche

that I'm passionate about

I'm afraid writing content about

something I don't care about on a daily

basis will be unbearable very quickly I

agree with that and I would say you

don't have to be passionate about it but

you should either be a curious person or

be curious about the topic so you don't

have to be curious or sorry you don't

have to be passionate about it a hundred

percent in the beginning if you have a

curious personality now what happens cuz

I've created sites where I didn't care

about the topic at all I hired someone

to do the writing all right so that's

one way to get out of it a little bit

and I figured out that I enjoy the

process of the business and I enjoy

business in general now and I can sort

of focus on the the parts that I like

the business parts that I like even if I

don't like the topic now you're 100%

right if you're doing if you're writing

the content you're doing it on a daily

basis and you're spending an hour five

to seven times a week for like three

plus months yeah you're gonna hate it

and you're probably going to quit so I

would say find something that you're

interested in and if you are passionate

that would be really cool but it's not a

requirement however you do have to think

about your own personality and how you

deal with things right so if you have a

low tolerance for stuff you don't like

which it sounds like maybe you're aware

of that in yourself that's cool just

keep that in mind

thanks a percent in that end next one is

hey Doug thanks for explaining this

amazing method of keyword research the

keyword golden ratio but I have a

question can we use the keyword that has

searches of a volume of zero and the

åland title is less than fifteen so

thanks for sending that in as well

that's a common question I get all the

time also point out you can go to niche

site project comm /faq which stands for

frequently asked questions where I

answer questions that people ask me

frequently much like this one I think I

actually answer that one there so the

answer is sure you could do whatever you

want but obviously the keyword golden

ratio is a pretty strict criteria and

zero search volume doesn't fit that

criteria however it turns out if I have

a zero search volume keyword which is

from one of two sources the Google

autosuggest or Google related searches

I will likely publish content on it that

is because even though it has a zero

search volume google is telling me that

people are searching for it because it's

an otter suggest or related so know some

people are searching for it and the

other thing to keep in mind so those are

the two criteria by the way so if

they're suggested by Google go for it

the other thing to remember is the

search volume that you see from any tool

is merely an estimate it is not the Holy

Grail it is not written in stone it is

an estimate from a tool that is

obtaining data from somewhere using an

algorithm and coming up with their best

guess for the search volume even Google

would have to give you an estimate they

don't know the exact number of searches

for you no searches that are coming in

the future right that's totally

impossible when you when I say it out

loud it's like no one knows the future

searches we can only predict based on

the past data so anyway the point is

even though it says zero it's a it's

rounded all right so maybe it's eight

searches per month but they brand it to

zero I don't know maybe they take it

like a longer average maybe they average

it over you know 24 months instead of

twelve months or something like that so

anyway the point is you can do it I

would say go for it

as far as the all in title and number of

results well you can take that data into

account or not I usually don't even

check it I usually just go for it

all right now the last thing that I'll

mention on this is yes you can go after

keywords if the search volume is zero

that is perfectly fine however what you

don't want to do is have the majority of

your keywords with a search volume of

zero that's bananas right like you're

just automatically gonna set yourself up

for fewer searches and less potential

traffic that doesn't make any sense

especially when you have the data at

your fingertips where you can understand

that some searches are

coming more often than others and that

is what we can take away from this

friends you know that the search volume

the monthly search volume is reported by

tools any tool is an estimate however

what you can extrapolate from that is

some terms relative to other terms right

some keywords relative to other keywords

are searched for more often than others

so even if you don't know the exact

numbers that are going to be coming into

future as far as searches you at least

know that hey it looks like five times

as many people search for this term as

that term or ten times or whatever so

you kind of see a relationship and in

that you can also compare different

niches and categories to each other as

well so I will summarize that since I

went all over the place this person said

can we use a keyword that has a search

volume of zero and an all-in title of

less than 15 the answer is yes just

remember don't go after too many terms

that have a search volume of zero

because denizens that doesn't make sense

that's a bad idea

all right next question is hi Doug hope

you're in good health I'm new to this

journey and my first affiliate site is

20 days old congratulations I don't see

a name on here but congratulations on

that getting started is amazing I have

seven articles on it so far

for commercial IE affiliate oriented and

three information among which one

informative article is ranking on the

first page of Google good job nice work

the DEA score is one I know I need to

work hard on getting backlinks to

increase trust score perhaps you could

help me with backlinks if possible okay

yeah so number one great work on taking

action great work on getting an article

ranking within 20 days on the first page

of Google very amazing

congratulations on that as far as the

DEA score don't worry about it the DEA

score the domain Authority is a metric

that is you know put out by a SEO

company called Moz and those those

scores are interesting in a way that

they can give you an idea on the number

of backlinks that you have is kind of

based on that as well as these overall

like Authority or trust as I'm throwing

out buzzwords here it's a little hard to

define but basically it's like the

quality of the links and the number of

the links now the problem is your your

site is too young so even if you had a

bunch of links from like very high

authority sites your site's only 20 days

old so your DEA score is a lagging

indicator there so it's just gonna be

behind so that that is what is going on

the other thing is you probably don't

have any backlinks right you're asking

about backlinks so we'll get to that one

second but one key thing I want to

mention you know a lot of you know

hopefully I'm not harping on this too

much but a lot of times people are like

how can I increase my da how can I

increase my basically metric with some

company and it doesn't matter like you

you don't have to increase your metrics

with a company you're monitoring the

wrong thing you need to worry about

getting you know high rankings in

traffic now yes there there is probably

a very strong correlation between domain

Authority or trust flow or your domain

rating all different metrics from

different tools there is a strong

correlation between your ranking and

your authority but really it comes down

to quality backlinks and the reason why

I'm harping on this is I could tell you

how to make your da score high without

being helpful right without actually

getting the results that you want so

that is the problem that's what that's

the point I'm trying to make even if you

and create increase your da score you

can increase your da score without

improving your rankings that's really

what you want you want to improve your

rankings and how do you improve your

rankings well it is similar to

increasing your da score but it falls

apart because I can tell you if you go

out there if your goal is to increase

your da I could tell you that if you go

out there and do blog commenting on high

da sites your da is gonna go up even

though your links are coming from

nofollow comments on blogs right they're

not in content they're not follow links

where they pass quote link juice to your

site however if your goal is to increase

your da score you can do it that way you

can do it in a bunch of other ways too

that wouldn't actually improve your

rankings but I know what you're asking

you want to improve your improve your

rankings so my advice to you is a

#Best Education Page #Online Earning

online earning,make money online, earn money online, online earning, online earning sites,

 make money online free, online money income, earn money online free, money online, best way to earn money online, online income site, money earning websites, best online earning sites, easiest way to earn money online, earn money payment bkash, online money income site